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Association 4.0—A Playbook for Success

.orgSource

To convince you to buy from me, you must believe that I can increase revenue, decrease costs, reduce cycle time, enhance the member experience, and finally, mitigate risk. Joanna Pineda, founder, CEO, and Chief Troublemaker at Matrix Group International, Inc. But the typical association model challenges agility. Association 4.0

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content.

Data 210
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Taking Action Against Human Trafficking on the International Day for the Abolition of Slavery

Saleforce Nonprofit

As we observe the International Day for the Abolition of Slavery on December 2nd, it’s important to remember that modern slavery is a complex problem that takes many forms. A more recent estimate by the International Labour Organization suggests that there are now 50 million people in the world living as modern slaves.

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Want To Be a Leader? Get to Know Yourself

.orgSource

And, without self-awareness, it’s impossible to be a role model for others. We’ve found that internal self-awareness is associated with higher job and relationship satisfaction, personal and social control, and happiness; it is negatively related to anxiety, stress, and depression. Make time for reflection. It sounds simple.

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Doing good with AI tools: Navigating ethical considerations for the social sector 

Candid

This is a time of accessible AI—anyone with an internet connection can use state-of-the-art tools to help with tasks like brainstorming ideas, generating art, and drafting documents. Similarly, we saw evidence that the model was associating “People of Latin American descent” with “Incarcerated people.”

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Beyond Bronze, Silver, and Gold—Grow Success With Purpose

.orgSource

Simon Sinek A colleague recently referred to the time before the pandemic as “innocent.” This uncertainty prompted me to invite two of the most visionary people I know to spend time with me on my podcast considering the future of the association industry. Sharon offered an idea that has been on my mind for some time.

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#DontTrainOnMe: Are you Polluting your LLM Brand?

Whole Whale

Turns out a little bit of plastic dumped into the ocean over time adds up and comes back to hurt us. This is a potent metaphor as LLMs (Large Language Models) are described as being trained on oceans of web and other data. Fore example, here is just one guide to how to trick a GPT store model into releasing its training data.

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