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5 Fundraising Trends for 2021 and Beyond

Nonprofit Tech for Good

Each year we write a fundraising trends blog post, just like this one, but unforeseen events and variables in 2020 made writing this year’s post, without a doubt, the most difficult yet. That’s partly because underlying trends that have been driving the nonprofit sector for years have completely changed.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc.

Library 104
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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months. A word on content and AI Search for SEO tips and you’ll read a lot about creating good content that people will want to read.

Action 259
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

Watch what is trending online. Influencers are not necessarily thought leaders. You might even begin your search by following related hashtags on social platforms or industry forums. Jane Pearson,orgSource Vice President of Marketing and Communications, offers this guidance, “In the post-pandemic world, people crave connection.

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Boosting Your Nonprofit: Why Your Digital Presence Matters

DNL OmniMedia

Influencer marketing. Online influencers can connect your nonprofit with new audiences, and some influencers may even be interested in hosting fundraisers for your cause. Like with any partnership, search for influencers most likely to support you based on their interests and past engagement with nonprofits.

Digital 52
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Threads for Nonprofits: 5 Tips for the Early Adoption Phase

Nonprofit Tech for Good

Unless you are a well-known brand or influencer, starting a community at zero is too exhausting and too time-consuming. Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends.

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Are your ears burning? Ultimate Guide To Social Listening Tools

Whole Whale

Track trends relevant to your cause and industry area. Knowing a rising trend can help your comms team create content responses that will increase attention for your organization. News.google.com and can be used to search for your organization and then relevant keywords for your field of interest, include a search for competitors.

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