Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2009

Someone asked Tara a question about measuring Whuffie or influence. Her response: This is one of the biggest reasons I don’t like to measure Whuffie. I get the question time and time again when I talk about the book. The measure needs to be in the impact. A lot of followers doesn't equal influence.

Influence 96

Influence Measure Impact Metrics 96

Nonprofit Tech for Good

MAY 5, 2022

Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities.

ROI 336

ROI Demonstration Metrics Analysis 336

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2012

. ”Don’t measure the world, if you don’t have the time and resources to do so.” ” It is a key theme in our book, “ Measuring the Networked Nonprofit.” Measuring World Hunger Day – a guest post by Geoff Livingston. We aim to encourage this type of activity.

Hunger 104

Hunger Measure Metrics Case Study 104

EveryAction

JUNE 21, 2023

To illustrate, by the time 2023 Pride began on June 1, there were already over 500 pieces of anti-LGBTQ+ legislation proposed or passed in state legislatures across the country. Legislative advocacy and lobbying Legislative advocacy happens when someone contacts lawmakers with the goal of influencing legislation.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. And sometimes it can feel that measuring social change is even harder.

Measure 50

Measure Metrics Nonprofit Ratio 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

Five Steps You Can Take Now to Apply the New Measurement Standards In Your Organization. Everything You Need to Know about the Dublin Summit and the New Measurement Standards. SMMStandards Progress and Roadmap: Marklein and Paine Present the First Social Media Measurement Standards at the Dublin Summit.

Measure 96

Measure Social Media Media Social 96

sgEngage

JANUARY 26, 2024

An intangible feeling of change that arises each time we enter a new year. Key interconnectivity between wellbeing and engagement When we think about the biggest influence on our engagement it often comes down to our current state of wellbeing. At the same time , we are all connected by our shared humanity.

Philanthropy 73

Philanthropy Measure Influence Trend 73

Amy Sample Ward

DECEMBER 22, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you’re achieving that key outcome for impact. By Julie Macalik, with Greenlights for Nonprofit Success.

Measure 143

Measure Issue Impact Method 143

Association Analytics

SEPTEMBER 13, 2023

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. Identifying peak enrollment periods and understanding the external factors influencing them will allow you to optimize your offerings. Which courses do they have a difficult time completing?

Analytics 169

Analytics Education Program Impact 169

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

What is it and what it means to use it as a measurement for improving Facebook engagement on your Facebook Page? This post summarizes some of the key points and resources shared. Time = the more recent your post, the higher your EdgeRank score. Measuring Your Edgerank Score. Edgerank Is To Facebook As Pagerank is to Google.

Measure 100

Measure Facebook Screencast Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? Influence —> take action.

Measure 96

Measure Social Media Media Social 96

Amy Sample Ward

APRIL 8, 2011

That’s the question I asked this morning on Qriously, a new application that measures public sentiment, in real time. I’ve run three questions so far, and here’s some of the insights to the process: What influences your charitable giving? Do you believe you can change the world? That’s it!

Data 154

Data Mobile Time Map 154

Nonprofit Tech for Good

SEPTEMBER 17, 2022

Where am I going to find the time and resources? The reason we start this process with a goal is that you’ll have no way to measure the efficacy of your efforts without one. . You may also welcome them for an exclusive tour of your facilities, during which time you’ll give them a random act of kindness. How do I segment my list?

Donor 292

Donor Effective Fundraising Map 292

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Leave the game of chance for another time. How each traffic source is influencing sign ups for your peer-to-peer campaign.

Donor 285

Donor Track Campaign Facebook 285

NonProfit Hub

MAY 17, 2021

” Peter Ross | How to Measure the ROI of Your Marketing Strategies. Maryanne walked through the magic of getting ideas to stick by teaching us to develop influence by “creating the pull.” ” “Influence is getting people you have no authority over to do what you want them to do,” she said.

Causes 56

Causes Time ROI Influence 56

Association Analytics

JUNE 17, 2021

Tie past spikes in registrations to the marketing initiatives taking place during that time so you can better understand which approaches and messages led to the most registrations. What factors influence first time attendees? Consider a technology approach that enables real-time access to your event registration data.

Associations 318

Associations Data Registration Analytics 318

Eric Jacobsen Blog

FEBRUARY 4, 2024

“As workplaces around the world face the challenges of an increasingly remote workforce perhaps forever changed by the coronavirus pandemic, it has never been more important to measure and expand wellbeing in organizations,” explain the book authors Jim Clifton and Jim Harter. Use community volunteering as employee socializing time.

Team 57

Team Build Ratio Measure 57

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ?

Hurricane 97

Hurricane Measure Social Media Pledge 97

Bloomerang

NOVEMBER 12, 2021

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. Your board is right: It’s time to evolve and inhabit the digital landscape. To get a better grasp on this, let’s look at the different types of analytics and what they measure. Per Jay Baer, timing matters.

Analytics 109

Analytics Digital Tools Measure 109

Byte Technology

NOVEMBER 5, 2015

As the old saying goes, time is money. Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign.

Social Media 100

Social Media Profit Media Time 100

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. With these, the influencer is able to post on social media and rely on their followers to take action. . So let’s recap.

Social Media 40

Social Media Influence Media Help 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques. My points were simple: 1) Measuring Cup : Identify the right results and pick the right metrics to measure it.

Social Media 95

Social Media Measure Jordan Tips 95

NonProfit Hub

DECEMBER 17, 2020

They’re going to enable the new feature a step at a time. . But this is not the time to give up on an opportunity like this. We can see big brands paying influencers to promote their product. After they eliminate likes, consumers’ dependency on influencers can gradually decrease. .

Business 60

Business Influence ROI Italy 60

The Modern Nonprofit

DECEMBER 4, 2023

Estimated Reading Time: 3 minutes Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising In an age where every click, like, and share is meticulously tracked, the landscape of digital fundraising is evolving rapidly. Their policies directly influence how nonprofits can access, use, and leverage user data for fundraising.

Support 103

Support Fundraising Awareness Data 103

M+R

JULY 6, 2023

Reading time: 4 minutes Look, nobody really wants to join a new social media platform. We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. So the search continues. We think Threads can fill that gap.

Twitter 102

Twitter Org Meme Alternative 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon. Measurement Challenges. I believe this is because it is so difficult to measure behavior change.

Summary 94

Summary Social Media Measure Media 94

NTEN

DECEMBER 19, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you're achieving that key outcome for impact. Databases - Nonprofits can use these tools to track data in real time and report on results.

Measure 81

Measure Issue Impact Method 81

sgEngage

MARCH 18, 2024

This includes considering factors such as race, gender, socioeconomic status, and other intersecting identities that can influence access to resources and opportunities. From governmental opposition to cultural and societal opposition, these are challenging times for those who are societal changemakers.

Philanthropy 83

Philanthropy Action Structure Law 83

Forum One

JULY 13, 2022

The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S. The City Health Dashboard provides a case study in data storytelling that is unique to their platform but provides universal lessons for any organization looking to use data to reach audiences or influence action.

Story 66

Story Data Storytelling Lesson 66

The NonProfit Times

APRIL 15, 2024

The UN goals include climate change measures, increased access to quality education and healthcare, gender equality and the eradication of poverty. Among the more prominent: * Women, who because of social structures have historically controlled less wealth, are increasingly influencing family philanthropy.

Philanthropy 52

Philanthropy Goal Develop India 52

.orgSource

OCTOBER 17, 2023

leadership soapbox here to say that a digital culture uses objective data to measure and evaluate all of its activities. You’ll want to enlist directors with influence to champion the idea. A 2019 survey by the American Hospital Association found that 90% of healthcare boards conduct board self-assessments, but only 60% do so annually.

Evaluation 251

Evaluation Government Director Facilitation 251

Classy

JULY 5, 2021

Influencer. An influencer matching partner is an individual with a large social media following. Given their wide audience reach, influencers may be able to use crowdfunding to establish your matching fund. There’s no guarantee, however, that the influencer will be successful with their crowdfunding efforts.

Donation 108

Donation Influence Local Nonprofit 108

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. She gives a seven step framework for measuring the ROI of relationships.

Measure 67

Measure Relationship Metrics ROI 67

Bloomerang

MAY 1, 2023

How do you measure success in a given year? If Board members are not giving, then it’s time to rethink. Many nonprofit professionals said they had a hard time getting their Board members to engage, noting 56.5% of Board members did not support any form of fundraising activity, and 20.8%

Studies 93

Studies Fundraising Philanthropy Culture 93

Forum One

OCTOBER 7, 2021

Defining and measuring impact is a tough nut to crack. In our recent webinar, “Measuring Impact: A Recipe for Mission-driven Work” , we shared how we approach impact, challenges we are looking to overcome, and a framework for building an impact measurement foundation to help you overcome the challenge of defining impact.

Challenge 58

Challenge Impact Measure Review 58

Candid

FEBRUARY 6, 2024

This was a considerable commitment, but many in the sector saw a need to measure the impact and effectiveness of such funding—specifically, whether the funds were going to nonprofits led by communities of color or to more traditional, white-led institutions. The best way to answer these questions is to measure and analyze consistent data.

Data 59

Data Support Demographics Evaluation 59