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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. It’s reasonable to focus on older donors, specifically members of the Silent Generation and Baby Boomers because together they account for almost 70% of total dollars given in the United States.*

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How to Get Millennials to Support Your Cause

The Modern Nonprofit

Estimated Reading Time: 5 minutes How to Get Millennials to Support Your Cause. Now is the time to ask: how can your nonprofit engage the millennial generation? Numbering roughly 80 million, they’re part of the largest generation in U.S. With that in mind, it’s time to start thinking about your millennial engagement strategy.

Causes 124
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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. This combination puts immense pressure on nonprofits to find creative ways to engage supporters and bring in donations. Collaborate with partners and influencers. People trust people over logos.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. But it’s worth it, because when you optimize your content, it acts as a kind of sleeper agent working to bring more awareness and support your way.

Action 258
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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

Your supporters remember how you made them feel. Ask yourself, your leadership, and your trusted lead volunteers to fill in the blank: At the end of our event, we want our supporters (or) attendees to leave feeling __. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Commentary: Closing the Wealth Gap, Close to Home

The NonProfit Times

Even when we agree — and many people do not — that we should redress the obstacles to amassing generational wealth in Black families, getting this done might seem an insurmountable and mind-bogglingly expensive hurdle. (It So how could funders begin to tackle the generational wealth gap in some smaller, more manageable way?

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How Can Nonprofits Attract the Next Generation of Donors?

ASU Lodestar Center

The act of charitable giving is here to stay, but the nature of giving is constantly evolving with generations. Although every donor is different, research has been conducted to determine commonalities among generational giving. So, how can nonprofits lock in this next generation of donors?