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Facebook Usage Declines: What Does It Mean for Your Nonprofit’s Digital Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

As we all know, in early January, Facebook announced some sweeping changes in the News Feed to prioritize content from friends and family and fewer updates from brands and news. The intent as described by Zuckerberg was to encourage meaningful interaction and ensure that time on Facebook was well spent.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. And while that may sound low, it is double the rate of Facebook Pages. LinkedIn Pages.

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The Scoop on Facebook Paper for Nonprofits

Tech Soup

But when Facebook comes out with a new app, you should probably pay attention to it. Facebook Paper, released in February for the iPhone, is a whole new way to browse the social media network. While the Facebook app is more focused on personal interactions, Paper is centered around news and multimedia. How to Work with Paper.

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How to Create Web Pages That Share Beautifully on Facebook

See3

But think also about how your website appears when shared on other sites, like when someone shares it as a link on Facebook. When Facebook users scan a busy news feed, a strong image or a bold headline can make all the difference and lead to a better click conversion. It’s important.

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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). The art of writing good teaser headlines is critical to getting more interaction. Commenting on the posts in other aligned partner’s Facebook pages.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% In fact, the average engagement rate on Facebook for nonprofit posts is a mere 0.08%. Is there an organization you could partner with, as Feeding America did with Mother Jones? billion by 2025. of their total audience.

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11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

Customize Your Headline. By default, LinkedIn uses the title of your current position as your “Professional Headline.” You can customize your headline and add more detail and personality by going to “Edit Profile.” Automated tweets just clutter the feed, and many people find them annoying.

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