Facebook Updates News Feed (Again)

NCE Social Media

Facebook has updated its News Feed algorithm again. It means that they want more people to know what is going on around them…and by pushing more stories with the most comments, the most shares, and the most likes to the top of your feed, they believe you will want to see that story. Almost one third of people use Facebook to get their news. So, Facebook wants to make sure more people can see the “newsworthy” posts first.

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Facebook Radically Changed the News Feed – Here’s What Your Nonprofit Needs to Know

Connection Cafe

In a Facebook post dated January 11th, Mark Zuckerberg shared a completely new direction for the News Feed to make sure the “time we all spend on Facebook is time well spent.”. So his new goal for the News Feed is to create more meaningful conversations between “friends, family and groups”. How will the News Feed rank public content? To spark more meaningful conversations between people , the News Feed will now prioritize: 1. Invest in Facebook ads.

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Facebook News Feed Overhaul – How Your Nonprofit Can Prepare

John Haydon

Facebook has finally decided to pull the plug on almost all types of public content from pages. Because Mark Zuckerberg wants to make a better Facebook. The News Feed’s goal is shifting from “helping you find […]. The post Facebook News Feed Overhaul – How Your Nonprofit Can Prepare appeared first on John Haydon. Facebook MarketingWell, we all knew this day was coming.

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ATTN Nonprofits: Facebook Now Recommends Pages in the News Feed

AFP Blog

ATTN Nonprofits: Facebook Now Recommends Pages in the News Feed : Facebook now also recommends pages in the news feed, but only if your nonprofit has opted-in to have your page recommended

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Facebook Now Ranks Live Videos Higher in the News Feed 

AFP Blog

Facebook Now Ranks Live Videos Higher in the News Feed : "To counter this Facebook have made some updates to the way the News Feed works when it comes to displaying Live video content. Facebook wants to draw attention to Live video broadcasts in-the-moment, and the data appears to show that Live content will keep users attention for longer.

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18 Ways to Beat Facebook’s News Feed Algorithm

John Haydon

This article gives you 18 ways to beat the Facebook News Feed algorithm with posting strategies, external channels, and Facebook Insights. How Reach is Created on Facebook. Facebook defines reach as the number of unique Facebook users who see your updates. To see your Page’s reach, go to your Facebook Insights page and look at the Reach report. Facebook calls this organic reach. Facebook calls this viral reach.

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Facebook News Feed Now Gives Text Updates Less Reach

John Haydon

Facebook recently noticed an interesting pattern in how people post text updates. So Facebook has now tweaked the News Feed to decrease the distribution of text updates from Pages. Here are three ways you can deal with this recent News Feed change: 1. But Facebook users care about sharing, not increasing reach. When your friend wants to shares a link on Facebook, they simply post it as a link. Make peace with Facebook’s constant changes.

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Facebook Lets Marketers “News Feed Bomb” Other Pages

John Haydon

Well now you can do that with Facebook Pages. Starting today, Facebook Page posts might be seen by fans of similar Pages simply by tagging those Pages in the post. Andrew Song, a Product Manager at Facebook writes : When a Page tags another Page, we may show the post to some of the people who like or follow the tagged Page. The News Feed algorithm considers several factors: Posts are getting the most engagement.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. Facebook Messenger has 1.3

Facebook makes changes…AGAIN

NCE Social Media

In the past week Facebook anounced two changes that I think you should take note of: 1) they are going to start allowing hashtags to be posted in status updates and 2) they changed the news feed again. You would then be alerting people that the theme is autism and at the same time helping search features of Facebook, Google, etc., The second item I mention was the news feed. Facebook is still in the process of rolling it out to all !

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The simplest way to have your Facebook Page show up in more News Feeds

John Haydon

Your fans don’t go to your Facebook Page to read your latest post. They don’t go to your Facebook Page to like or comment on your posts either. It All Happens In The New Feed. Facebook users stay connected to their friends (and Pages they’ve liked) by scrolling down their News Feed, which is the default view for all Facebook users after logging in at facebook.com. iPhone News Feeds. A stupidly simple way to get in more News Feeds.

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Facebook’s Latest News Feed Algorithm Update – Three Things You Need to Know

John Haydon

Facebook’s News Feed algorithm will soon put a damper on external links to memes, suggest related articles, and resurface updates with new comments. All of these changes are intended to drive more traffic to Facebook , highlight relevant content to the users, and deepen engagement on high-performing posts. ” This means that high quality articles will be slightly more prominent News Feeds, and meme photos will be less prominent.

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ATTN Nonprofits: Facebook Now Recommends Pages in the News Feed

Nonprofit Tech for Good

Facebook now also recommends pages in the news feed, but only if your nonprofit has opted-in to have your page recommended. Until today page recommendations only occurred when individuals liked a page, but now recommendations are also given when individuals like a status update in the news feed. Facebook Admin Panel > Settings > Similar Page Suggestions. Page Recommendations in the News Feed. Facebook Social Media

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Is Your Facebook Page Publishing News Feed Spam?

John Haydon

Facebook recently tweaked the News Feed to reduce spam, including frequently repeated posts : … people tend to find these instances of repeated content less relevant, and are more likely to complain about the Pages that frequently post them. We are improving News Feed to de-emphasize these Pages. ’ But I think this News Feed FYI could also apply to Pages that frequently repeat the same posts “over and over again” Wait… what?

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Nonprofits Say Facebook News-Feed Changes Hurting Outreach - News - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

AFP Blog

Nonprofits Say Facebook News-Feed Changes Hurting Outreach - News - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas : "Nonprofits Say Facebook News-Feed Changes Hurting Outreach Charities that rely primarily on social media to raise awareness and share information about their causes are growing restive over alterations in how Facebook delivers a group''s posts to those who have liked its page, according to International Business Times." ''via Blog this

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Facebook’s EdgeRank

NCE Social Media

Ever wonder why some things people post on Facebook show up in your Top News Feed when you first log in while updates others don’t appear unless you click on the most recent status updates? EdgeRank is a formula that Facebook uses to figure out what it thinks you should see first, i.e. what is most news worthy. What Facebook won’t tell people is how to ensure that your own feed will rank high in EdgeRank. The Facebook reasoning here is engagement.

Your Nonprofit’s Facebook Posts Are Likely Not Appearing on News Feeds Anymore

NonProfit Hub

It’s hard to believe, but it’s been close to 10 years since Facebook first introduced the News Feed. And since then, Facebook has implemented over 30 major algorithm changes to determine what is prioritized on your Facebook News Feed. The most recent update this past June seemed like the biggest blow to nonprofits, as it was announced they would prioritize News Feeds to show posts from friends and family and less from pages.

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Five Ways to Dominate The News Feed

John Haydon

Facebook launched an enhanced News Feed that’s rolling out to all users in the next weeks (on both mobile and web). The enhanced News Feed allows users to focus more easily specific feeds: All Friends : a feed that shows you everything your friends are sharing. Photos : a feed with nothing but photos from your friends and the Pages you like. Music: a feed with posts about the music you listen to. What do you think about the new News Feed?

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A Facebook Donate Button for The News Feed That Might Actually Work!

John Haydon

Facebook is testing a new fundraising app that just might make giving as “social” as liking, commenting, and sharing. The post A Facebook Donate Button for The News Feed That Might Actually Work! Facebook Marketing

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Twitter Adds Buy Button to Feed

NonProfit Hub

This also comes two months after Facebook dipped its toes in the commerce market as it also started testing a buy button. The post Twitter Adds Buy Button to Feed appeared first on Nonprofit Hub. On Monday, Twitter announced it was unveiling a ‘buy’ button to allow onsite purchases. But before you run to your social media manager to set up a new fundraising campaign, know that it might be awhile before you have access to this new tool.

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Should Nonprofits Focus on Email or Facebook?

Connection Cafe

A question I have often heard: should nonprofits focus on email or Facebook? An email sent to 100,000 people can easily spark tens or hundreds of times more messages to Congress than the same appeal sent via a Facebook page with 100,000 followers. . Facebook Strengths: . Though email is now a mobile medium as well, Facebook and mobile phones have long gone hand in hand (hah!). . Why do I count Facebook boosting/content promotion as a strength?

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Multiple RSS Feeds on Multiple Facebook Pages

Wild Apricot

We’ve talked recently about how to publish your Twitter updates to Facebook Page or personal Profile page. Now here’s a new Facebook application that can take your RSS-to-Facebook to a whole new level. Do you want to post the content from several different blogs and social networks to your organization's Facebook Page, and add a news alert feed for your cause's keywords, too? Social networking Facebook RSS application social media

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Who Really Sees You on Facebook?

Connection Cafe

If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page. As your social media influencers engage with your content (especially when they click “Share”) it pops up in their friends’ news feeds. How do you reach more people on Facebook?

Amplify Your Voice with Facebook Ads

Connection Cafe

Nonprofits have a significant advantage on Facebook. I am not just talking about the fact that Facebook has teamed up with Blackbaud integration partner ActionSprout to give away $2M in Facebook ad credits. The nonprofit advantage comes from the fact that content that people engage with on Facebook (like, share, comment on, etc.) To be more precise, content that Facebook users want to be seen engaging with does far better on the social network.

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Nobody Visits your Facebook Page and Why That Doesn’t Matter

John Haydon

Everyone hates change, even though it’s the norm with Facebook. The biggest gripe about the new Facebook Page layout ? But it doesn’t matter because all the action is in the news feed. Again, all the action is in the news feed. Then I made this: The news feed is the meeting place. The news feed is where Facebook users spend most of their time. So don’t worry about how many people visits your Facebook Page.

How to Use Facebook Live to Raise Money

Connection Cafe

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast ? How to Use Facebook Live to Raise Money. If your nonprofit is based in the US, and your Facebook Page is verified, you can fundraise within a Facebook Live broadcast.

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Zoetica Salon Summary: Feeding America’s Social Media Measurement Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. The conversation was fast and intense on Facebook, so that’s why I’m taking the time to summarize out here. Dan is the Digital Marketing Manager for Feeding America where he oversees the execution of their external digital strategy which includes social media.

What You Need to Know About Facebook’s News Feed Changes

SocialFish

Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. However, as Facebook flips back and forth between seeming to cater to users or businesses, this new change, at least at a quick glance, seems to favor user experience over businesses being able to capitalize on Facebook.

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Facebook Groups for Nonprofits: Everything You Need to Know

John Haydon

Tired of the lackluster response on Facebook because you’re struggling to get your nonprofit’s posts to even show up in your followers’ feeds? A Facebook […]. The post Facebook Groups for Nonprofits: Everything You Need to Know appeared first on John Haydon. Facebook MarketingWell, you’re not alone.

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Advocacy & Facebook Political Ads: What Your Nonprofit Needs to Know

Connection Cafe

What’s up with Facebook Political Ads? If you use Facebook, you probably have noticed how the news feed presents political or issue-related ads. All of this, of course, is in the interest of greater transparency following the revelation of how Russian hackers used Facebook in an attempt to sway voters during the 2016 U.S In fact, I predict that Facebook will eventually display this sort of information in all ads. You set this up through your Facebook settings.

Getting Started with Facebook Ads (Podcast)

John Haydon

Rich Brooks, founder of Marketing Agents , invited me to chat about getting started with Facebook Ads. How do you get started with Facebook Ads? What role does content play in Facebook Ads? News Feed ads or Sidebar ads? Facebook Marketing custom audiences facebook ads facebook page news feed podcast unpublished posts

Facebook Rolling Out “Donate” Feature for Nonprofits

John Haydon

Facebook is rolling out a new feature that lets Facebook users make donations directly to their favorite nonprofits via the News Feed. This donate now feature will appear beside posts in the News Feed and at the top of non-profit Facebook Pages participating in the program (as shown below). How does the Facebook Donate feature work? Facebook users will click “Donate Now” and choose an amount for their donation.

39 Questions Your Nonprofit Can Answer with Facebook Insights

NetWits

Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). — Facebook Pages include a reporting module called “Insights&# which enables Page admins to understand how to better use their Page to market their cause and organization. How active are Facebook users with our Page? How many Facebook users (fans and non-fans interacted with my Page this month?

The King is dead! Long live the King!

NCE Social Media

Ok, the King isn’t really dead but Facebook’s EdgeRank is. Facebook now uses more than 100,000 factors in it’s algorithm to determine what is in your Facebook feed. Just like Facebook, what once was simple now is complex. It is also a reason why I don’t like Facebook as much. So what are your thoughts on Facebook’s algorithms that create what they think you want to see most? Facebook Algorithm edgerank facebook feed

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Facebook Page Redesign – 7 Features You Need to Know About

John Haydon

Today Facebook announced a completely new design for Facebook Pages , starting this week. The redesign of Facebook Pages is intended to help admins “find the tools they use most” The layout also looks like it will display more consistently on desktop and mobile. Here are 6 new Facebook Page features you need to know about (with a screenshot from Facebook): New admin navigation and tools: There’s admin navigation at the top of your Page (activity, insights and settings).

Three Simple Ways to Dramatically Increase Website Traffic From Facebook

John Haydon

Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. Right now, take a look at your own News Feed and look at the number of links from friends versus links from Pages. My News Feed has 1 link (or less) from a Page for every 10 links from friends. […]. Your Website content marketing Facebook Marketing facebook social plugins wordpress

HUGE! Facebook Rolling Out "Donate Now" Feature for Nonprofits

AFP Blog

Facebook Rolling Out "Donate Now" Feature for Nonprofits : Facebook is rolling out a new feature that lets Facebook users make donations directly to their favorite nonprofits via the News Feed. This donate now feature will appear beside posts in the News Feed and at the top of non-profit Facebook Pages participating in the program From John Haydon HUGE!

In Facebook We Trust. Why?

SocialFish

As baffling and rage/fear/frustration-inducing as the 24/7 political news cycle is, another–admittedly, much lower key– narrative has been snagging my attention lately: Facebook. If you read this blog or know me, I know “lately” is a laughingly inadequate descriptor of the time period during which I’ve been obsessed with the topic of Facebook. Which is, of course, Facebook’s right and obligation to shareholders. On Facebook. .

Facebook Subscriptions: 8 Reasons Why Your Nonprofit Should Pay Attention

NetWits

So, how does Facebook fit into all of this? Facebook is a communications platform with close to a billion users. With the release of their new “ Subscriptions &# feature, Facebook has made it even more compelling to use the platform as a way to communicate, connect, engage and impact people. They can simply subscribe to see your public feed. Your Special Event Director /Manager can hype your next event to the Facebook world.

Facebook Fundraising Tools Now Allow Monthly Giving

Nonprofit Tech for Good

According to the soon-to-be-released 2018 Global Trends in Giving Report , 18% of donors worldwide have donated to a nonprofit through Facebook Fundraising Tools. Of those, 40% say they are very likely to donate again directly through Facebook. Whatever your personal feelings are about Facebook (love, hate, ambivalent), it’s clear that as a revenue stream for nonprofits, Facebook has sticking power. Social Media Facebook Fundraising

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7 Facebook Hacks for Your Nonprofit’s Website

John Haydon

If your Facebook Page reach has dropped ( yet again ) in recent weeks, don’t give up hope. Reach is not limited to your Facebook Page updates. Reaching Facebook users with your website content. In the same way that people share your Facebook Page updates with their friends, they can also share your website content with their friends. Now, if you have a blog AND a Facebook Page, your ability to reach people gets amplified! 7 Facebook hacks for your website.

Fight Hunger's Click To Feed A Child Campaign Facebook App

Beth's Blog: How Nonprofits Can Use Social Media

Today I discovered the Fight Hunger's Click to Feed a Child. It is a Facebook application that I can click on and it takes over to the web site campaign where I can click and their sponsor donates.19 It seems like an excellent way to leverage a network you've built up in Facebook. I'm also curious about a few things: The click to feed application - I tried to add it to my profile, but there was a glitch.

Facebook Ramps Up Reach for “Donate” Buttons and Fundraisers

Nonprofit Tech for Good

It’s not official, but it’s obvious that Facebook is ramping up promotion of its native “Donate” buttons and Fundraisers in its News Feed. Even before Facebook helped raise $10 million dollars for the Center for Disaster Philanthropy for Hurricane Harvey relief, Facebook “Donate” buttons and fundraisers created by Facebook users were popping up in the feed with increased frequency. Social Media Facebook Fundraising