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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Best of all, you really only need to adopt a few proven and productive cultivation and engagement methods to start converting your peer-to-peer event participants into monthly donors. They turned to donor journey mapping. Here’s how Team Diabetes created improvements based on the lessons learned from the donor journey map.

Donor 74
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Focus on selling – Judge ads by sales results, not awards. Analyze results data to double down on what inspires action.

Lesson 59
professionals

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Social Media: Ask What’s the Change, Not the Return!

Beth's Blog: How Nonprofits Can Use Social Media

By aligning social media to organizational objectives and using measurement, you can answer the question: of all the ways we could be investing our resources, is social media the best choice to see the social change results that we want to see? It defines all the results required to bring about a given long-term goal.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ). Brand and reputation monitoring for a nonprofit or foundation. Crisis communication strategy.

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The Talent Development Pipeline: Putting People First in Social Change Organizations

Beth's Blog: How Nonprofits Can Use Social Media

You combine the two in order to map professional development needs to organizational goals and then customize learning activities based on learning style. Evaluation. The book includes an important chapter on evaluating your talent development strategy as well as linking it to performance assessments. Agreed upon plan.

Develop 50
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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Alexa shared a variety of ways her team evaluated the success of their planning and execution of the Collaborative event. Map Out Your Email Strategy in Advance. Taking time to map out how your email marketing fits in with these other methods, such as blog posts or social media, makes for a more robust communications plan.

Virtual 105
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Creating A Culture of Continuous Improvement Based On Data

Beth's Blog: How Nonprofits Can Use Social Media

The term “continuous” that the organization has create a virtuous cycle of feedback that repeatedly inspires staff to reflect on what is working and what can be done differently to get better results. The organizational dashboard isshared across departments and there is a process for analyzing, discussing,and applying results.

Culture 50