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Doing Your Appeal In-house? 5 Tips to Save Time & Money

Get Fully Funded

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). The donor can handle one lick!

Money 98
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The Top 8 Ways to Increase Your Prospect List

The Fundraising Authority

Put your list on paper, or into a spreadsheet, or on a donor database system , and it will grow much, much faster. Ask Your Donors When was the last time you called your donors (or met them, or e-mailed them) to thank them for their support, and asked them who else you should be calling? They never write them down.

Google 321
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Marketing Your Giving Tuesday Campaign to get Donors Giving

Greater Giving

For many nonprofits, A GivingTuesday Campaign is an opportunity to attract new donors and raise money for your organization. If your organization is participating in GivingTuesday on November 29, 2022, you’re probably wondering how you can market the event to attract more donors and more money.

Giving 52
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Elevate Your Fundraising Game with These Essential Nonprofit Books

Pamela Grow

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. But that was before John Lepp’s brilliant Creative Deviations available from Hilborn’s Civil Sector Press.

Game 59
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WARNING: Four trends that will shake nonprofits in 2024. Here’s how to pivot…

Pamela Grow

But what we’ve found is that when you implement what works, your donors will always come through for you. The latest numbers from the Fundraising Effectiveness Project (FEP), reveal the number of donors industrywide fell for the ninth straight quarter in Q3 2023. Donors were down 7.6% and new donors were down 16.9%.

Trend 59
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Eight Fundamental Concepts for Successful Non-Profit Fundraising Events

The Fundraising Authority

You need to build relationships (with sponsors, auction donors, guests, etc.) You need to cultivate your donors. You need to start cultivating this year’s event donors for next year’s event. The best way to exponentially grow your fundraising event revenue is to start cultivating your event donors in a systemized way.

Profit 339
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Discussion of Donor Data Retention

Robert Weiner

A few months ago I wrote a post on the topic of whether nonprofits should delete old donor records. Not wanting mail? so removing records is a sure way to lose individuals who could be a donor in the future. I suggest managing them by implementing some way to exclude them from mailings, etc. Not giving?

Retention 100