Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic.

Practice 245

Practice Tips Fundraising Sponsor 245

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. This involves looking at demographics, motivations, and preferences.

Audience 83

Audience Donor Survey Demographics 83

sgEngage

NOVEMBER 14, 2023

In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Lack of shared storage, inaccessible files, and the desire to avoid changing existing data platforms all worsen these existing data silo challenges.

Integration 82

Integration Data Nonprofit Platform 82

Double the Donation

SEPTEMBER 13, 2021

With many moving parts and ever-changing components, it’s important to find the right higher ed fundraising platforms that can support your school every step of the way. 360MatchPro by Double the Donation , the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms.

Platform 52

Platform Gift Fundraising Integration 52

Nonprofit Tech for Good

AUGUST 19, 2023

To ensure that your online giving options are as convenient as possible, it’s important that your organization invests in a donor management platform that offers multiple payment processing options, such as Keela. These online giving platforms come packed with all sorts of tools that make donating a breeze.

Donation 197

Donation Digital Online Giving 197

Nonprofit Tech for Good

APRIL 2, 2023

With the progress of AI in prospect research, you can now access tools that provide valuable insights into your prospects, including wealth indicators and demographic data that would otherwise be difficult to obtain. 4) Prospect Research Tools The days of endlessly scouring the internet for information on potential donors are long gone.

Tools 359

Tools Fundraising Analytics Analysis 359

Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Check out your favorite organization’s social platforms or look at nonprofits with similar causes to your own. Fundraising. Social media is a powerful fundraising tool!

Social Media 52

Social Media Media Guide Social 52

Achieve

DECEMBER 8, 2023

However, the most important platform you need is an alumni database. Keep track of graduates’ career paths and activities so you can feature them in your communications. Make sure your database integrates with the other fundraising and management tools your program uses so that you can work seamlessly between different platforms.

Arts 52

Arts Create Fundraising Tips 52

Nonprofits Source

NOVEMBER 27, 2023

Luckily, there are a number of online platforms and resources at your disposal to create engaging marketing campaigns that will grow your customer pool, earn more revenue, and help your business reach new heights. Let’s jump into the essential marketing platforms to add to your strategy and how you can harness their full potential.

Channel 52

Channel Business Marketing Effective 52

DNL OmniMedia

AUGUST 1, 2023

With this in mind, we’ll highlight four digital healthcare technology trends that your organization may benefit from tracking: Artificial Intelligence Cloud Integration Enhanced Data Privacy Security Personalized Healthcare Before discussing each trend in detail, it’s important to acknowledge the role of these technologies.

Trend 52

Trend Technology Analytics Integration 52

Nonprofits Source

NOVEMBER 7, 2023

That means you must have a comprehensive understanding of your supporters’ demographics and interests Leverage tools like your CRM platform and previous social media analytics to pinpoint who your audience is and what they care about. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

sgEngage

SEPTEMBER 10, 2021

bbcon 2021 Virtual , happening October 13–15, will bring together tens of thousands of social good professionals for three days of cutting-edge thought leadership, virtual peer networking and unforgettable experiences. Picking your sessions: Don’t just limit yourself to the sessions classified as part of the nonprofit track!

Virtual 106

Virtual Guide Houston Philanthropy 106

Candid

MARCH 27, 2024

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? It’s one way to get inside the minds of people who use Candid’s GuideStar to discover organizations aligned with their values.

Profile 52

Profile Search Trend Museum 52

Qgiv

JUNE 6, 2023

Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds. Facebook allows you to target specific demographics for a minimum of one dollar a day. Facebook lets you target groups based on demographics, interests, behaviors, and more.

Facebook 86

Facebook Guide Demographics Nonprofit 86

Allegiance Group

APRIL 15, 2024

Some of your supporters may not engage with digital platforms like social media or email regularly. A well-designed, professionally executed direct mail conveys professionalism and legitimacy. Track trends. Direct mail allows you to reach those who prefer more traditional communication channels. The market landscape.

Mail 52

Mail Fundraising Nonprofit Channel 52

Qgiv

JANUARY 12, 2023

To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. What platforms are they active on?

Social Media 52

Social Media Strategy Media Donor 52

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

Support 52

Support Donor Community Retention 52

AccelEvents

JULY 28, 2021

And now, with more event technologies popping up, including sophisticated features, more event professionals can offer hybrid events for their customers. While the overall target audience demographics may be similar, the event experience differs. Before you begin planning, find a comprehensive event platform like Accelevents.

Ideas 98

Ideas Metrics Virtual Hosting 98

AccelEvents

JUNE 24, 2021

And while event professionals were making this hard shift, event attendees had to learn how to experience events through a new medium. . Both event professionals and attendees believe that virtual event elements are here to stay. Events as we have known them, situated in a specific place, at a specific time, are no longer enough. .

Guide 93

Guide Virtual Registration Platform 93

NonProfit Hub

APRIL 17, 2024

For example, you can answer these questions: What communication platforms do these individuals use? Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. What other blogs do they like to read?

Practice 36

Practice Organization Nonprofit Content 36

Neon CRM

AUGUST 25, 2023

Database segmentation: Group donors based on key characteristics like past giving history, interests, or demographics. The shelter will use a fundraising platform to monitor the real-time donations. For example, your organization uses database segmentation and has tracked the types of pets your constituents have.

Practice 52

Practice Campaign Database Goal 52

Bloomerang

APRIL 12, 2022

You may have heard this software referred to by a few different names, including donor management software, nonprofit CRM , donor database, donor software, and donor tracking software. Track fundraising campaign progress and grant application tasks. Some of these features include: Donor profiles. Constituent timeline.

Software 109

Software Management Donor Guide 109

sgEngage

MAY 2, 2022

As a nonprofit professional, you know that communication is everything. Not using the right communication platforms. Using ineffective communication platforms to deliver important information can leave your volunteers feeling confused and frustrated. Determine your volunteers’ favorite communication platforms.

Retention 73

Retention Volunteer Challenge Roles 73

Whole Whale

SEPTEMBER 22, 2020

LinkedIn will let you target a specific type of company, job titles, and many other professional attributes. Twitter offers advertising to target demographics, topics, and geographic areas. Use it to build emails to your list and see how the cost-per-acquisition compares to other platforms. Paid: Twitter ads. Paid: YouTube Ads.

Ideas 98

Ideas Donor Work Online 98

ASU Lodestar Center

FEBRUARY 13, 2013

Facebook gives us a unique approach to targeting different demographics than you would be able to achieve with traditional internet advertising platforms such as Google Adwords or MSN Adcenter. Although we could target different demographics, we still paid the traditional per click basis that Adwords or Adcenter uses.

Hurricane 96

Hurricane Social Media Tucson Media 96

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. There are virtually unlimited metrics you can track— if you can collect the data, you can analyze it. Develop a process for collecting, tracking, and analyzing data.

Analytics 52

Analytics Org Adwords Metrics 52

NonProfit Hub

OCTOBER 8, 2020

Some helpful features are: Plugins – Serving platforms like Wix, WordPress, Weebly, and Squarespace. Automatic resizing to suit multiple platforms. By creating an eye-catching, industry-related, professional logo, of course! Then track your web traffic using Google Analytics. Donorbox can help you. Live traffic overviews.

Tools 65

Tools Social Media Analytics Nonprofit 65

Achieve

AUGUST 27, 2020

Part of the Professional Development Workshop Series brought to you by. platforms and plugins on the market today. add tracking codes. Enrolling allows your organization to get paid faster and Facebook doesn't charge credit card processing fees or transaction fees for donations on the platform. ?. ?. Panel Discussion: ?.

Hosting 52

Hosting Discussion Virtual Registration 52

DipJar

SEPTEMBER 12, 2022

Demographics . According to AccuData’s guide to digital advertising , social media is not only a popular platform for your supporters, but it is the new frontier of nonprofit marketing. . Across all of these platforms, video stands out as the most powerful feature. Common segments include: Location . Giving history .

Marketing 52

Marketing Social Media Nonprofit Integration 52

DipJar

MARCH 21, 2022

While social media platforms and search engines can get you started, you’ll also need access to the following: . Your organization’s CRM: Your CRM can tell you if a prospect has volunteered or donated in the past and if any of their family members, friends, or professional colleagues have a history of involvement with your organization. .

Research 91

Research Consultant Database Gift 91

Qgiv

JUNE 29, 2021

With Buffer, you can schedule your social media posts for specific dates and times on all major platforms—including Instagram! Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. What really makes Sprout stand out is its advanced listening tools.

Social Media 89

Social Media Tools Media Create 89

Neon CRM

DECEMBER 13, 2023

Trade Associations A trade association is an organization where members are professionals in a specific industry. Use the information in your database—such as your nonprofit CRM —to analyze the demographics (gender, location, occupation, age, etc.) Here are four of the most common types of membership models for nonprofits: 1.

Model 52

Model Florida Nonprofit Benefit 52

Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Talk to fundraising professionals experienced at spurring immediate response. Track donation source data to optimize outreach channels.

Lesson 59

Lesson Fundraising Digital Test 59

.orgSource

SEPTEMBER 5, 2023

The focus has gone beyond whether or not you will have digital platforms. Understanding trends before they become essentials is key to staying on track. Or to create FAQs for each of your platforms based on trending inquiries. The software typically wins as a result of the resources that are required to build a custom platform.

Trend 221

Trend Digital Gartner Virtual 221

Bloomerang

JANUARY 29, 2024

Nonprofit membership software is usually a platform organizations can use to manage memberships and engage participants to boost revenue and program growth. This type of software usually gives you the ability to: Track member information through a database. Track non-deductible membership fees. Automate annual renewals.

Software 86

Software Tools Associations API 86

Tech Soup

NOVEMBER 18, 2014

Collecting data from social media and other platforms to understand how best to reach advocates and constituents as efficiently as possible. About half of them use comScore software on their websites to discover audience demographics. The State of Digital Data in the Top 50 Nonprofit Organizations in the U.S.

Websites 61

Websites Analytics Google Social Media 61

NonProfit Hub

FEBRUARY 28, 2017

We’ve got handy tips and helpful tools to show you what each platform offers and how it can speak to your nonprofit’s needs. When you’re setting up a boosted post, make sure to fill in demographics that fit your nonprofit as best you can. IFTTT is able to connect your operations across a slew of platforms. If This Then That.

Social Media 28

Social Media Media Guide Social 28