Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. You can learn more about content tagging and taxonomy in this blog. Use demographics and behavior to help customize your marketing messages.

Analytics 169

Analytics Marketing Taxonomy Module 169

Candid

MAY 9, 2024

Increasing homeownership rates to close the racial wealth gap One of the biggest drivers of family wealth is homeownership. Yet, the Black homeownership rate is about 30 percentage points lower than the white homeownership rate, a gap that has not narrowed substantially in the last 20 years.

Community 98

Community Memphis Tennessee Minnesota 98

.orgSource

APRIL 25, 2023

You learn a lot about consumer preferences by reading the reviews on Yelp. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% Swim in Another Pool Learning to appeal to a variety of applicants creates the workforce you need for success. Learning is transformational.

Application 221

Application Statistics Culture Job 221

Candid

APRIL 25, 2023

The stakes are high, but there’s good news: EGA has leveraged the vast reach of Candid’s demographic data to help unlock critical insights for equity in environmental philanthropy. The largest environmental nonprofits are slower to diversify their leadership demographics compared to large nonprofits in general.

Effective 104

Effective Demographics Philanthropy United States 104

Nonprofit Tech for Good

DECEMBER 2, 2023

Reflecting on the past success of your fundraising efforts while also learning about emerging fundraising trends can help you decide how to best allocate resources for the upcoming year. It’s important to note that AI, automation, and machine learning are increasing in usage and popularity and aren’t going away anytime soon!

Trend 296

Trend Fundraising Digital Celebrate 296

Candid

AUGUST 25, 2021

The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. At the same time, there is an increased call for organizations to be transparent about the demographic makeup of our grantees.

Data 105

Data Conversation Demographics Profile 105

Association Analytics

AUGUST 15, 2022

One of the main reasons it’s challenging to answer more complex questions using your data is because it’s strewn between multiple platforms like your website, email, event management, community and online learning systems. What are real-time trends and demographics of our meeting registrants? Which programs matter most to our members?

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Analytics Associations Demographics Picture 169

Nonprofit Tech for Good

AUGUST 6, 2023

Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates. Download Firefly Partners’ Email Accessibility Checklist to learn how all your supporters can engage with and participate in your year-end campaign. However, this is not a universal rule.

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Practice Fundraising Guide Channel 235

.orgSource

JUNE 5, 2023

I learned these disturbing, but important, statistics from Allison K. The 98 to 99 percent female demographic makes for a unique environment. If they are entrepreneurs starting businesses, they’re only getting loans at a 79 percent rate compared to their male counterparts. Summers, CAE, a guest on the Association 4.0

International 221

International Conversation Issue Leadership 221

Allegiance Group

JUNE 13, 2024

Personalization has many benefits, from enhancing supporters’ experiences with your nonprofit to improving conversion rates and engagement. Include supporter data such as: Demographics Psychographic traits (e.g., Conversion rate: The percentage of users who took the intended action (e.g.,

Marketing 52

Marketing Analysis Nonprofit Audience 52

Greater Giving

MAY 17, 2024

Some fun event themes/ideas include: Host an Intimate Tasting Event Partner with a local winemaker(s) or retail shops to host an intimate tasting event for your top supporters, or as an avenue to reach a new demographic. Check online for donation forms, but know a phone call or in person visit will deliver a higher success rate.

Fundraising 90

Fundraising Game Local Demographics 90

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

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Linkedin Practice Social Media Sponsor 360

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. The Average Nonprofit Has a 29.58% Email Open Rate In our latest research, The Nonprofit Email Report: Data-Backed Insights for Better Engagement , we analyzed over 37,000 nonprofit email campaigns sent by Neon One clients.

Statistics 97

Statistics Fundraising Metrics Mail 97

sgEngage

NOVEMBER 14, 2023

In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. Standardize data formats to ensure consistency.

Integration 84

Integration Data Nonprofit Platform 84

sgEngage

JULY 24, 2023

As birth rates decline and populations age, the effects on enrollment numbers, funding, and institutional sustainability become increasingly pronounced. With fewer young individuals entering the age cohort traditionally associated with college attendance, institutions face the risk of lower enrollment rates.

Education 84

Education Student Award University 84

Bloomerang

JANUARY 3, 2022

Response rates for each channel used . Email open and click-through rates by campaign (and/or subject line). Retention rate of last year’s campaign donors . Donor demographics . Total number of gifts. Average gift size. Median gift size . Number of new donors acquired . Number of donors who upgraded their gifts .

Evaluation 113

Evaluation Metrics Campaign Fundraising 113

Nonprofit Tech for Good

APRIL 2, 2023

ChatGPT is a powerful online tool that uses artificial intelligence and machine learning to process and respond to user queries. Tailoring your messaging for each segment can result in increased engagement and higher email open rates, ultimately leading to more significant impact for your nonprofit.

Tools 359

Tools Fundraising Analytics Analysis 359

Nimble AMS

NOVEMBER 30, 2022

When you adopt an innovative AMS, staff won’t have to learn a difficult code to build member reports or dashboards. What is your membership retention rate? . Have there been any membership demographic changes in the past year due to DEI initiatives? . All these factors are crucial to a superior annual report. Download now.

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Report Tips Associations Advocacy 106

Association Analytics

JULY 22, 2021

Revenue Potential: Identify the fields that are important to what drives revenue, things like renewals, event registration, and enrollment in learning programs. Keep monitoring the growth with metrics (for example, decreased number of duplicates, increase in completion rate of certain fields.). Be creative on how you capture data.

Data 169

Data Analytics Associations Registration 169

TechImpact

JULY 30, 2014

What more can you learn from Google Analytics? You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Try using your audience personas you developed as guidelines for what different demographics you want to track and report on. Create custom audience segments.

Analytics 223

Analytics Statistics Google Demographics 223

Bloomerang

APRIL 6, 2021

Ready to learn more? When deciding which approaches to include in your multi-channel campaign, it’s important to learn from the past. If, for example, your audience historically has an exceptionally low text-to-give response rate, you might consider sticking to email, social media, and direct mail strategies. Let’s jump in. .

Mail 66

Mail Channel Strategy Fundraising 66

Nimble AMS

DECEMBER 11, 2022

While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date. When you make things mobile, you’ll additionally help members get the information they need about upcoming events and make it simple to register for a webinar or e-learning course.

Associations 135

Associations YouTube Generation Mobile 135

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Learn More! When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Let’s get started! What are the basics of donor acquisition?

Fund 52

Fund Donor Strategy Search 52

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). For example, if you discover your donor retention rate is falling, you can focus more time and resources on donor stewardship in the months leading up to GivingTuesday to boost retention. Wealth indicators.

Giving 122

Giving Retention Metrics Demographics 122

Get Fully Funded

JANUARY 5, 2024

Common ways to segment supporters include grouping them by: Giving level and frequency Engagement history Volunteer status Personal and charitable interests Demographics like age, career, and location To make segmentation easier, consider investing in a text marketing application that integrates tightly with your CRM.

Practice 59

Practice Puerto Rico Fundraising Metrics 59

Nonprofits Source

FEBRUARY 22, 2024

Assess your supporter data for general demographics, interests, and giving tendencies to get a better picture of the kinds of individuals who want to support your nonprofit. Bounce rate. A high bounce rate may be indicative of user experience issues or unengaging content. Conversion rate. About page. Donation page.

WordPress 52

WordPress Content Strategy Create 52

Forum One

JULY 15, 2021

our demographics and interest areas). This stage of personalization doesn’t require automation, and you can test and gauge impact by simply monitoring opens and click-through rates. Learn more: How to Choose a CRM ]. Most consumers today expect an online experience that’s customized. Examples of basic personalization.

Personal 100

Personal Test Demographics Analytics 100

sgEngage

APRIL 10, 2023

For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Demographic and personal information. Your website.

Demographics 78

Demographics Retention Donor Research 78

Greater Giving

JUNE 8, 2023

Understanding Attendee Profiles Collect demographic information like age, gender, and occupation, along with data on how attendees learned about the event (e.g., Allow for comments explaining their rating, which can uncover areas of improvement and highlight successful aspects of the event.

Survey 45

Survey Method Profile Demographics 45

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. Email marketing analytics: help us track open rate, click-through, and donation conversions. For example, let’s say you learn that your most engaged Instagram followers are aged 25-34, female and live in an urban area.

Audience 82

Audience Donor Survey Demographics 82

Bloomerang

JULY 19, 2023

You’re able to see, for individual donors and for the organization overall, the number of asks made, gifts obtained, average size of major gifts and donor retention rate. Demographics: Foundations and corporate funders will want to know who is benefiting from your nonprofit’s services. Do you serve K-12 students?

Professional 72

Professional Leadership Develop Proposal 72

Candid

OCTOBER 17, 2022

Level up with demographic information. Our Knowledge Base Article can help you collect demographics about your organization. Email is one of the most effective ways to reach an audience , and nonprofits have higher than normal open rates (around 26% open rates versus the industry standard of 6%). Want to learn more?

Campaign 75

Campaign Digital Profile Social Media 75

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Monitor metrics such as engagement rates, content reach, and donor response. This will involve processing data to identify behaviors, preferences, and demographics that can refine your targeting strategy. Be sure to continuously test and iterate to ensure optimal performance and user satisfaction.

Digital 295

Digital Strategy Guide Create 295

Nimble AMS

JULY 19, 2022

You’ll learn if they are satisfied in their current role and what steps your organization can take to improve the situation. Try keeping your questions as specific as possible and offer ratings like 1-10 as an answer. When selecting a focus group try to pick a demographically diverse and representative group of employees.

Survey 119

Survey Associations Tips Interview 119

sgEngage

NOVEMBER 7, 2023

Below are four simple yet highly effective ways that data can help you increase response rates. Know your target demographic. Before any appeal, ask yourself: What is your target demographic? If you have demographic data appended to your house file, you can use it to segment your best target audience for a given solicitation.

Rate 98

Rate Data Demographics Mail 98

Nimble AMS

DECEMBER 21, 2020

Member demographics are changing. Today, Millennials in the workforce represent the largest segment of the working population and GenZ is the latest demographic of student and early careerist members. ?. Layer on top of the expectations of our newest members, 2020 accelerated the rate of change and digital transformation.

Associations 78

Associations Demographics Student Retention 78

DNL OmniMedia

MAY 25, 2022

To learn more about these types of services, reach out to Team DNL today ! Are certain pages seeing a high bounce rate? Website Conversion Rate. Website conversion rate describes how successfully your website turns visitors into actual supporters. Email Open Rate. Email Click-Through Rate. Landing page.

Analytics 52

Analytics Org Adwords Metrics 52