Amy Sample Ward

SEPTEMBER 20, 2013

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. When it comes to focusing on the right data, I like to ask myself these two questions. Why are you measuring or tracking something that you can’t (or don’t want to) impact?

Metrics 158

Metrics Impact Change NTEN 158

The MatrixFiles

FEBRUARY 23, 2024

Americans today question the value of a college degree and mistrust the so-called “ivory tower” experts. They also distrust the media, calling bias and questioning facts. One exec expressed interest in resources to share with our members to teach them how to have conversations about controversial topics.

Associations 130

Associations Industry Government Education 130

sgEngage

JANUARY 17, 2024

The conversational nature of podcasts makes them a digestible way for supporters to learn about your nonprofit. Establish the fundamental aspects of your podcast by answering the following questions: What is the primary goal of the podcast? After you’ve answered these questions, you can determine the funnel position for your podcast.

Audio 74

Audio Podcast Content Phase 74

Zen and the Art of Nonprofit Technology

APRIL 29, 2010

That was the question I cam to this issue with. I don’t mean to downplay metrics – metrics are hugely important – but I think mixing up metrics and CRM might make it harder to really do either well. Example “Social Campaign Tracking&# and “Social Sales Insights.&#.

Metrics 154

Metrics Social Synchronous Wikipedia 154

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. Event-Based Tracking: Where the previous version was session-based, GA4 is event-based. leads) it’s bringing in.

Analytics 52

Analytics Google Fundraising Track 52

sgEngage

MARCH 13, 2024

So, we were curious: What would the data tell us about three key questions? We encourage you to read the full report where we dive into these questions and more. Conversely, walks/5Ks with registration fees declined year over year in total number, participation, and revenue. This metric is one to watch for the future.

Blackbaud 76

Blackbaud Report Fundraising Benchmark 76

Candid

AUGUST 23, 2023

Among the most important questions to ask to avoid this strategic planning pitfall are: What resources—financial, human, and/or organizational—will we need to pursue our strategic priorities? There are a range of tools organizations can develop during the strategic planning process to help them stay on track.

San Francisco 98

San Francisco Nonprofit Metrics Boston 98

Get Fully Funded

JANUARY 5, 2024

Keep an eye on your metrics. Supporters can get more information quickly by asking any questions they have about a message. You can encourage supporters to respond by sending requests for feedback, text surveys, or just letting them know that they can text back with any questions. Keep an eye on your metrics.

Practice 59

Practice Puerto Rico Fundraising Metrics 59

Association Analytics

FEBRUARY 14, 2022

Ask your colleagues questions. We suggest that you have a conversation and not send a survey. Use softer, more open-ended questions to get detailed information that you will capture in writing for your plan. What questions do you want answers to from data? Be sure to ask stakeholders in different departments.

Analytics 169

Analytics Language Associations Case Study 169

Bloomerang

AUGUST 16, 2021

Track your own data. Here are some of the questions you might ask in order to understand what metrics to track: . What do you do once you know what numbers you want to track and what areas of improvement you want to focus on? You identify key metrics by which you’ll determine if your programs are successful.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media. Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. One thing that stood out in our conversations is that the civic tech field is ready for a deeper dive on outcomes. Code for America , one of the organizations that we worked with, is already implementing outcome assessments.

Metrics 50

Metrics Method Tech Government 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

Yet, there are those constant nagging questions. What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?”

Metrics 96

Metrics Facebook Data Measure 96

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. There are virtually unlimited metrics you can track— if you can collect the data, you can analyze it.

Analytics 52

Analytics Org Adwords Metrics 52

Global Giving

DECEMBER 19, 2018

With new technologies, regulations, and questions arriving seemingly every day, it’s hard to know what’s new challenge is going to pop up next. Building on that trend, we’ll likely see this conversation expanding even further in 2019, as other countries explore their own versions of data protection legislation. EXPLORE MORE TRENDS.

Trend 52

Trend Track Data Organization 52

Bloomerang

NOVEMBER 12, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . How can these tools help you track meaningful data? Number two is revenue.

Analytics 106

Analytics Digital Tools Measure 106

sgEngage

SEPTEMBER 28, 2021

So, the real question is: what will online fundraising look like moving forward? increase in email conversion rate. Use a mobile online donation form integrated with Google AdWords so you can track transaction-specific conversions to better analyze your marketing efforts and donor acquisition. Boost Email Engagement.

Online 92

Online Fundraising Benchmark Adwords 92

Eric Jacobsen Blog

FEBRUARY 4, 2024

To strengthen wellbeing in the workplace the book provides leaders various solutions, including a new metric to track suffering, struggling, and thriving — Gallup Net Thriving. Make wellbeing part of career development conversations. Remove abusive managers. Upskill managers to move from boss to coach.

Team 58

Team Build Ratio Measure 58

Whole Whale

MAY 11, 2022

Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on. More robust tracking out-of-the-box when enhanced events are chosen ( full list of GA4 events ) GA4 Events are more robust.

Analytics 59

Analytics University Difference Metrics 59

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Making the most of metrics means helping your organization’s leadership understand and apply the data purposefully. To be strategic with your data means to identify which questions you want to try to answer.

Data 69

Data Metrics Nonprofit Analysis 69

Kindful

MARCH 25, 2021

Whether it’s information taken from your online donation forms or metrics on past campaigns, your fundraising data can clue you into which supporters are likely to give and do wonders for your donor communication strategy. The types of events someone registers for and their involvement in the event are also key metrics to note.

Communication 98

Communication Donor Data Guide 98

Double the Donation

OCTOBER 25, 2021

Prepare for donor questions. Track and incentivize successful conversations. Here are the key components to any phonathon script: Introduction: Answer the most basic questions: Who are you? See how they respond when a donor has questions about the campaign, voices objections, or is looking to complete their transaction.

Guide 98

Guide Script Tips Gift 98

Media Cause

MAY 31, 2023

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. The Importance of First-Party Data What’s the Big Deal?

Marketing 52

Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Bloomerang

APRIL 12, 2022

The museum also saved information about donors’ food preferences, average gift amount, and even notes about their past conversations. You may have heard this software referred to by a few different names, including donor management software, nonprofit CRM , donor database, donor software, and donor tracking software.

Software 97

Software Management Donor Guide 97

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. This screenshot is from the Google Bard chat results for the same question (May 2023). Track upstream search-side metrics.

Search 52

Search Grant Organization Voice 52

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Transactional : Higher opportunity for increased traffic and conversions*. Track upstream search-side metrics. Begin planning for your chatbot.

Search 52

Search Grant Organization Voice 52

Amy Sample Ward

MAY 4, 2011

It was nearly their last class of the term, and we had some great conversations about process and implementation of content planning and community engagement. Whether you were in the class or not, I’d love to hear if there’s more you’d add or more questions you’d like me to address! Metrics Tracking template!

Lecture 137

Lecture Storytelling Data Strategy 137

Cloud 4 Good

MARCH 16, 2021

There are five different tracks that you can choose from for the Nonprofit Summit, including Increase Fundraising Agility, Improving the Constituent Experience, Optimizing Data and Reporting, Managing and Scaling Your Platform. Follow Cloud for Good, Salesforce, and other speakers on LinkedIn or Twitter to keep the conversation going.

Illinois 52

Illinois Virtual Nonprofit America 52

NTEN

JUNE 22, 2010

how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics. Here are three tips for better collecting and calculating your organization's metrics: 1. Let's say you want to track your email fundraising open rate. Source Everything !

Metrics 55

Metrics Benchmark Rate Newsletter 55

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2013

Peer learning is based in real work: sharing what one is doing with others, asking for support, questions and answers and feedback. I’m delighted to be working with the Knight Foundation and its Community Foundation partners to design and facilitate a Peer Learning Exchange to share best practices. On Sept. ET Thursday Sept.

Hosting 94

Hosting Foundation Question Giving 94

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I detected a clear shift in attitudes in the audience at the conference based on the audience questions.

Attitude 97

Attitude Social Media Measure San Francisco 97

Allegiance Group

APRIL 15, 2024

Craft a conversion journey. When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Along the way, it’s key to track and analyze your campaign’s performance data. Conversely, amplify the strategies or messages that lead to the most conversions.

Fund 52

Fund Donor Strategy Search 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Bloomerang

NOVEMBER 10, 2023

In the nonprofit world, we can expect something similar, which is why we recommend trying to reach out to a potential donor eight times to get a conversation. Write them a letter to show further appreciation for their support and invite them to have another conversation. Send a survey if you don’t hear back. Make one last phone call.

Gift 96

Gift Raise Guide Relationship 96

sgEngage

DECEMBER 20, 2023

To help you work through these decisions, and what to do about the maybes, check out our conversation guide, Aligning on a Revenue-Wise Strategy. Instead of just asking for information, make sure everyone is aware of why you are applying for a grant, what the budget restraints are, and the process for tracking spend.

Foundation 80

Foundation Build Grant Fund 80

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. Many times dashboard design is focused on “getting it done efficiently” and graphs and does not address the human side – buy-in, learning from data, and consensus on metrics. Tracking for Impact and Learning. Metrics for Movements.

Design 99

Design Marketing Metrics Measure 99