The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. What Do You Want the Story To Do?

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ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

This post generating a lot of thoughtful discussion about nonprofits approach the editorial planning process as well as sharing of different editorial calendar templates. But it is important to understand that there is a process behind the template. ” What are the metrics for measuring your content?

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Content Measure Organization Strategy 101

Nonprofit Tech for Good

JULY 9, 2023

Universal Analytics (UA) has stopped processing data. Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimise their strategies to make the most of precious resources. They look like this: You can also use UTMs to gather information about the campaign and content.

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Track Conversation Analytics Google 246

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. Why you need a measurement plan. Set clear goals, tactics, and KPIs.

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Content Effective Strategy Measure 47

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals! We are very fortunate to have Nimble AMS.

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Associations Missouri Measure Culture 148

AccelEvents

JULY 26, 2021

No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Therefore, your event planning teams need to carefully consider the content you will be promoting; consider it your bread and butter. Content Marketing Strategy.

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Content Phase Map Audience 98

Beneblog: Technology Meets Society

JUNE 22, 2013

Why Circumvention for the Purposes of Access is Crucial A Bookshare Briefing Paper Prepared for the Diplomatic Conference for Visually Impaired Persons The distributors of digital content often use technological protection measures (TPMs) to discourage the making of unauthorized copies.

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Measure Technology Audio eBook 181

Bloomerang

MAY 22, 2024

Whether it’s a blog post, article, or social media campaign, when you use Storyraise, the donation process seamlessly blends into the content, enhancing engagement and fostering a deeper connection with the cause.

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Storytelling Digital Integration Blended 79

.orgSource

JULY 25, 2023

The process of seeding communications to put them in the right hands is tedious and slightly opaque. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. and meta descriptions (Html summaries of page contents.) Yet, if you are a wizard with keywords, your audience will hear you.

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Team Marketing Build Analysis 221

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. 7) Measure your social media engagement.

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Social Media Associations Media Social 332

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Measuring beyond "likes". Goal: Engagement Metric: Overall Engagement Rate.

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Metrics Social Media Measure Media 100

Nonprofit Tech for Good

DECEMBER 13, 2021

Below is a list of processes and procedures you can take to prepare yourself and your organization to start your website build or redesign on a solid footing. Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. Content to be rewritten.

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Websites Analytics Project Proposal 301

Forum One

MAY 13, 2021

In this post, we focus on the processes and technology of migrating your government services to digital. Streamlining and improving your processes. One of the goals of modernization should be to streamline and improve processes. Improving your process will be critical to the perceived success of your modernization.

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Government Process Service Technology 51

Association Analytics

SEPTEMBER 13, 2023

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. It defines how learners perceive and react to their overall educational experience, including their level of satisfaction, engagement, and emotional response to the learning process.

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Analytics Education Program Impact 169

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. Understanding this process is key.

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Analytics Marketing Taxonomy Module 169

Forum One

APRIL 27, 2021

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. You will want to note the status of your content as well, and how often it should be updated.

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Content Strategy Map Audience 47

Association Analytics

MARCH 13, 2024

Content – This person takes the resulting data and tailors your association’s content, events, and other activities to appeal to the right audiences. Setting up a schedule will help you establish repeatable processes, manage expectations, and work towards achieving your association’s long-term membership goals.

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Analytics Associations Model Metrics 169

.orgSource

MARCH 18, 2024

We make content to support people in that journey. But they will be there to encourage and motivate you throughout the process. You’re stuck using revenue growth as the primary measure of success when you could focus on impact.” “Members are part of AAHA because they want to begin a journey of continuous improvement.

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Associations Jordan Industry Podcast 221

Byte Technology

AUGUST 24, 2015

So it’s little surprise that the massive proliferation of online resources has spawned a major problem: protecting website content from copyright infringement in the form of plagiarism or outright theft. Thankfully, there are preventative measures you can take to protect your web content copyrights.

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Copyright Content Websites Badge 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Content Skills Feeds Tutorial 139

Gyrus

NOVEMBER 1, 2016

Aligning Learning Needs with Business Process. Whether it be addressing the blended learning mix we provide, the content we promote directly, or the style in which our learners process information; there are countless decisions that we can make, and the answer that we provide today, may not be what is most effective weeks from now.

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Process Business Learning Blended 61

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. If you are new to the concept of an editorial calendar, it is a user-friendly tool for mapping relevant, compelling content to your media channels.

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Calendar Content Tunisia Strategy 117

Connection Cafe

FEBRUARY 12, 2020

The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. So, how do you define your content strategy? What is Content Strategy? Content strategy is a guide. There are a few accepted models for content strategy.

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Education Content Strategy Texas 44

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

What is it and what it means to use it as a measurement for improving Facebook engagement on your Facebook Page? This post summarizes some of the key points and resources shared. A popular piece of content will stay for a longer period of time in the News Feed of your fans. Measuring Your Edgerank Score.

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Measure Facebook Screencast Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable.

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Measure Social Media Foundation Reflection 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper.

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Content Ideas Calendar Plugin 108

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. As you define your goal(s), also think about how to measure it. Create an engaged online community: success is measured by an increase in engagement, particularly comments and re-shares.

Social Media 98

Social Media Data Strategy Media 98

Bloomerang

APRIL 17, 2024

Some organizations utilize Key Performance Indicators (KPIs) to measure their goals. Donorbox defines KPIs as “a measurable value that demonstrates how effectively a nonprofit (or another type of organization) is achieving its key organizational objectives.” KPIs should be clear, quantifiable, and adaptable.

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Data Metrics Measure Goal 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 22, 2016

I learned about measurement from Katie Delahaye Paine, who is the leading expert in measuring communications strategies. I was honored enough to co-author a book with Katie, “ Measuring the Networked Nonprofit ,” a book about measuring social media and networks. So, I know first-hand how incredibly brilliant she is!

Measure 50

Measure eBook Chart Technique 50

Nonprofits Source

MAY 15, 2024

Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service.

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Map Digital Business Marketing 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

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Measure Impact Program San Francisco 50

Nimble AMS

AUGUST 8, 2022

A well-executed data governance policy will often include a steering committee or leadership board to determine the data standards and discuss the implementation process and enforcement procedures. However, according to a Gartner survey, 42% of data and analytics leaders do not measure or assess their data.

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Policy Government Adopt Associations 117

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. Six Types of Visual Content. Is it that simple?

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Audience Social Media Content Media 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

One of the fun exercises I facilitated is a “Fishbowl” where a small group of participants go through the process of generating ideas for an editorial calendar based on their key goals and audience definition. all with different deadlines, writers, and content parameters. How do I use it?

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Calendar Measure Strategy Digital 106

Gyrus

APRIL 3, 2018

Aligning Learning Needs with Business Process. Whether it be addressing the blended learning mix we provide, the content we promote directly, or the style in which our learners process information; there are countless decisions that we can make, and the answer that we provide today, may not be what is most effective weeks from now.

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Process Business Learning Training 49

Greater Giving

SEPTEMBER 12, 2023

Predictive analytics: BWF defines predictive analytics as the process of assessing your nonprofit’s data to make predictions and model future donor behavior. Online support: Add AI-powered chatbots and virtual assistants to your website to answer frequently asked questions, process donations, and provide donors with round-the-clock support.

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Team Tips Fundraising Training 98

Nonprofit Tech for Good

AUGUST 6, 2023

3) Segmentation Segmentation is the process of categorizing current and prospective donors into distinct groups based on specific criteria to deliver targeted email campaigns. Due to back end constraints of social media platforms, nonprofits are more limited in making year-end social content accessible.

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Practice Fundraising Guide Channel 235