Top Nonprofits

MARCH 16, 2022

Your nonprofit’s website is the center of your communication and marketing strategy. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date.

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Nonprofit Tech for Good

DECEMBER 8, 2021

1) Master the art of Plain Language. . Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Characteristics of Plain Language.

Trend 309

Trend Digital Marketing Fundraising 309

Allegiance Group

NOVEMBER 2, 2023

Every nonprofit website should include key features to optimize fundraising, promote brand awareness, and attract volunteers. An online website isn’t just an advertisement for your organization. Instead, a website is a space you can utilize to increase fundraising, promote brand awareness, and find volunteers.

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Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

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Tools Fundraising Analytics Analysis 359

sgEngage

MARCH 30, 2022

You likely also know that one of the best tools you have for accomplishing these objectives is your website. . But your website won’t get your organization very far if it’s poorly designed. All you need is an easy-to-use website builder, or content management system (CMS), and an understanding of a few web design strategies.

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Design Websites NGO Strategy 81

Greater Giving

FEBRUARY 22, 2022

To keep donors engaged and maintain a steady funding stream year-round, nonprofits are increasingly turning to their websites to help drive ongoing fundraising pursuits. Incorporate these six elements into your website to see better fundraising results: 1. Inspiring calls to action. Mobile-friendly formatting. Let’s dive in!

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Websites Donation Images Mobile 97

.orgSource

APRIL 29, 2024

Mini Code, Multiple Connections “There is a tendency to think of large language models as massive programs,” David said. Through exposure and feedback, it builds a deeper understanding of language. “AI A Limited World View “We imagine that the bot has an accurate image of society. What are AI’s strengths?

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Learning Brain Associations Training 221

Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

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Guidelines Accessibility Design Content 52

sgEngage

APRIL 18, 2022

With the ongoing COVID-19 pandemic and vaccination campaigns capturing public attention, accurate, user-friendly healthcare websites are more crucial than ever. Consider your healthcare organization’s website — is it a useful resource that serves your community, or is there room for improvement? Review your website analytics.

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Websites Organization Tips Map 80

Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. Once they find you and are engaged, you can teach them your language. Make sure you ask for a link back to your website at the end of the article.

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St. Louis Headline Search Google 240

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Social Media Media Strategy Social 94

Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. Due to back end constraints of social media platforms, nonprofits are more limited in making year-end social content accessible.

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Practice Fundraising Guide Channel 235

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

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Top Nonprofits

MARCH 4, 2021

From targeted ads on social media to emails from websites they bought one thing from years ago, how can you ensure that your nonprofit’s online marketing efforts shine through the noise? One of the most vital tools that can support and bring your multi-channel marketing strategy to the next level is your nonprofit website.

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Channel Websites Tips Fundraising 72

John Kenyon

APRIL 11, 2024

For nonprofits and grantmaking organizations committed to racial equity, using artificial intelligence (AI) and large language models (LLMs) raises important concerns. Examples in Practice Let’s say your nonprofit wants to use an LLM to help field questions on your website’s chatbot.

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Language Model Sound Voice 59

Byte Technology

JULY 21, 2016

It’s great to have a stellar and attractive website, one that was professionally designed to utilize the most current design trends with state-of-the-art plugins and all the accompanying bells and whistles. The post Understanding the Importance of XML Sitemaps for Website SEO appeared first on Byte Technology’s Web Design Insights Blog.

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Candid

APRIL 26, 2021

It’s the idea that anyone in the world, regardless of location, language, disability, or platform, can participate or engage with something. To start fixing this problem, prioritize accessibility with your nonprofit website. Don’t start panicking if you’re unsure whether your website is accessible! Read on to learn more. .

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Accessibility Design Web Guidelines 96

Forum One

OCTOBER 27, 2021

Check the accessibility of all digital promotional material, such as website banners, emails, and social media graphics. If images include important information, e.g., registration details, dates, or calls to actions, then ensure that information is also available in text format. Is alt-text implemented on images and buttons?

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Accessibility Virtual Slides Registration 82

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Are you looking to increase traffic to your website or engagement with your social media posts?

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Facebook Guide Demographics Nonprofit 86

Tech Soup

FEBRUARY 3, 2015

We hope you like our content, and we want you to use it! Content created by TechSoup is available to reuse by any nonprofit or library (for free!), This means you can take our content, post it on your website, or use it in your trainings or newsletters, and you don't even need to ask us for permission.

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Content Free License Copyright 36

Forum One

NOVEMBER 2, 2023

The Davey Award winners have been announced, and we’re proud to say that Forum One and our amazing clients have officially won 10 awards in website and app design for nonprofits, health, government, cultural institutions, and more. Forum One worked with the National Rural Health Resource Center to design their new website in Drupal 9.

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Award Museum Kansas City Drupal 91

Nonprofit Tech for Good

MAY 8, 2020

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. 4) Fundraising.

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CauseVox

SEPTEMBER 28, 2021

We’ve seen crowdfunding and peer-to-peer fundraising websites that knocked our socks off this year. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. But she said that “Jenna [CauseVox Customer Success] took time to help set up the website, but once I got in there it was super easy to use.”

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Kindful

MAY 12, 2021

Create a content plan with your keywords. Laid out in simpler language, by using certain words on your website, you can appear in people’s search engine queries. When it comes to SEO, your website is the hub. You’ll make your website more user friendly for visitors who use screen readers. Content ideas.

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Online Fundraising Adopt Search 73

M+R

MAY 10, 2021

Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. As well-intentioned as content may be, when done wrong it can disempower, objectify, or misrepresent those we intend to serve. The good news? Captions .

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Social Media Accessibility Media Social 127

DNL OmniMedia

JANUARY 17, 2024

For instance, if you plan on hosting a black-tie auction event, you might send handwritten letters in addition to providing website updates. You can promote your silent auction on several different platforms (while prioritizing the ones, your audience is most likely to interact with), such as: Your organization’s website.

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Game Marketing Change Tips 52

Whole Whale

NOVEMBER 8, 2022

DREAM’s annual report is doing everything right: beautiful images, student stories, and (of course) thanking their donors. We especially love how they paired a full-page image of a student with key stats that support the organization’s overall mission, a mix of showing and telling. We love how they showed the lineage of that $25.1

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Report Template Org Nonprofit 85

Get Fully Funded

MARCH 8, 2023

You should also look at content like past newsletters, social media and blog posts, and your website to see what types of images your organization typically uses. Messaging: The language you use in these messages is just as important as visuals for signaling your organization’s branding.

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Mail Integration Digital Strategy 75

EveryAction

SEPTEMBER 20, 2016

Once you've got your benchmarks and have chosen which goals to strive for, it's time to determine how exactly you'll measure your success in each area: engagement, awareness, website visits, and conversion. Goal: Website traffic Metrics: Clickthrough Rate, Visits. Goal: Engagement Metric: Overall Engagement Rate.

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Metrics Social Media Measure Media 100

Tech Soup

JULY 14, 2016

The best place to start when developing a website is with a clear brand strategy. It is the glue that ensures a site's design, content, and code work together in harmony to express the entirety of an organization's mission, strategy, activities, and impact. These goals need to be in a language everyone can understand.

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Top Nonprofits

JULY 26, 2021

Your donation page’s content and presentation impacts whether visitors give, how much they contribute, and whether they’ll donate again. The best nonprofit websites and donation pages follow branding best practices throughout their entire websites. Offer examples of what various donation amounts would accomplish.

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Donation Nonprofit Gift Channel 111

Byte Technology

JUNE 7, 2016

It takes only a brief look at the impressive statistics surrounding website builder WordPress to realize what an online juggernaut it really is: Currently, nearly 75 million sites are built on the platform and half of all those accounts are hosted directly on the company’s site. registered domain names run exclusively on the platform.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Image from Humane Society. Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results.

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Content Facebook Strategy United States 104

Get Fully Funded

JANUARY 27, 2022

Picture this: you’re scrolling through a nonprofit’s website, feeling inspired by the organization’s mission. Use urgent, actionable language. Your nonprofit’s supporters and website visitors want to help your organization succeed. Use urgent, actionable language. Your Website. Optimize your landing pages. .

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Action Guide Language Test 64

M+R

MARCH 14, 2024

We tested different angles on how to present the Museum’s mission in the context of Pi Day to see what would resonate most with folks, as well as images and taglines for the campaign. We incorporated the results into our creative — into the email content, across the website, and in our paid advertising.

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Giving Museum New York City Boston 95

Whole Whale

MARCH 22, 2023

Assuming that staff can just wander on to general AI models and create content is like when nonprofits thought it was a good idea to give their social comms to interns a decade ago. Give Context : Make your style clear by using descriptive language about your audience and flex that thesaurus for tone.

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Allegiance Group

MAY 1, 2024

Creating connections with donors through compelling stories and images is integral to year-end fundraising strategies. By honing in on outcome language – what you alone can do because of the unique impact you make in this world – donors will naturally gravitate toward giving. We’re here to help!

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Campaign Guide Fundraising Storytelling 52