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DIY Community Engagement Metrics

Amy Sample Ward

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. View more presentations from Amy Sample Ward. Content Mapping. >>

Metrics 219
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How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . For the example below, we’ll be building out a sample Facebook Live co-branded series. Phase 2: Content, Cost & Creation. 100 (approx 10k views per $.01).

Raise 325
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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Fundraisers have other metrics available. Among those are clickthrough rates, response and conversion rates, and opt-out and unsubscribe rates. Any number of variables can influence these metrics. Actual revenue generated is another datapoint. Even the shape of a button can have surprisingly far-reaching consequences.

Test 52
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NYU Guest Lecture: Data for Strategy Building and Storytelling

Amy Sample Ward

It was nearly their last class of the term, and we had some great conversations about process and implementation of content planning and community engagement. View more presentations from Amy Sample Ward. Community & Content. Content Mapping template! Metrics Tracking template! Metrics Tracking template!

Lecture 137
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Community Engagement and Social Media for Public Media

Amy Sample Ward

Some of the questions raised in the webinar chat focused on the role of public media organizations as content creators and how community-driven engagement fits in the work they do. How is your station creating ways for the community to actually inform the services or programs or content you provide and create? Using Social Media.

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Amp Up Your Digital Marketing with Google Analytics

Byte Technology

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Here is a sampling of some advanced features and set-up tips that Craft recommends.

Analytics 100
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Crowdsourcing: Community vs Crowd

Amy Sample Ward

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery. View more presentations from Amy Sample Ward.

Community 207