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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

Rather than merely hoping you’re making a wise marketing spend—or simply doing what you have always done—it’s time to let the data drive your direct mail marketing programs. Most organizations maintain valid home addresses, while email addresses and phone numbers may be less trustworthy. Ask for and append cell phone numbers.

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Marketing Your Giving Tuesday Campaign to get Donors Giving

Greater Giving

That means it’s time to get creative with your marketing strategies. If your organization is participating in GivingTuesday on November 29, 2022, you’re probably wondering how you can market the event to attract more donors and more money. Diversify Your Marketing Methods.

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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Divide Contacts Into Subsets. Another important way to make sure that everything has been customized to suit you is by dividing your contacts into subsets.

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8 Ways Nonprofits Can Use Conversational Marketing

Forum One

Conversational marketing speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. . Coined by our partners at Drift , conversational marketing aims to guide users through an engagement funnel more quickly by using real-time conversations. This is a big one.

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The Countdown is On: Celebrating National 211 Day!

VisionLink

Join us as we celebrate the individuals behind the life-enhancing services of 211 call and contact centers nationwide! 211 can be accessed by phone or computer at 211.org. Saturday, February 11th, is National 211 Day 2023! 211 is the most comprehensive source of information about local resources and services in the country.

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Nonprofit Volunteer Management: Three Tips to Increase and Maintain Engagement

Nonprofit Tech for Good

Now let’s take a moment to consider this value in terms of fundraising, marketing, and program execution. Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Or, perhaps one of your volunteers works for a marketing agency and would like to help your nonprofit with its marketing.

Volunteer 272