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Can Recurring Giving Save Nonprofits?

Allegiance Group

When you consider how much the for-profit world has evolved over the years, nonprofits seem to be moving at a snail’s pace by comparison. By comparison, only about 18–20% of annual donors give again. It can be through a simple transactional email like a receipt, which tends to get an open rate of 80% or higher.

Giving 52
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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data. Storytelling Tips: Create Benchmarks for Comparison One final piece of advice I’ll share about measuring the ROI on stories is to have a benchmark for comparison.

ROI 67
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How is GA4 Different Than Universal Analytics (UA)?

Whole Whale

Custom “User dimensions” from UA is now “User Properties” in GA4 “Goals” in UA have become “Conversions” in GA4 “Segments” used to filter the view in UA are now “comparisons” in GA4 and you can have up to 4. Why are engaged sessions in GA different than the UA bounce rate was? Why UA Metrics won’t Match GA4.

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Actionable Insights Hidden In Your Acquisition Results

Kindful

Are you using a compelling photo or video to accompany that story? . Metric 2: Response Rate. The second metric that I review is the campaign’s Response Rate. It’s really important to only do an apples to apples comparison here. Have you noticed that you’re seeing a declining response rate? Is it urgent? .

Results 62
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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. Event – this is really any action taken like watching a video or downloading a white paper. You can us directional attributions for: Trend comparison – compare this year’s campaign vs. previous years’ to determine which is most effective.

Analytics 169
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So Your Issue is on the Docket: A SCOTUS Media Checklist, Part One

M+R

Think about ways to demonstrate the broad support for your issue through things like a digital ad buy (that redirects visitors over to a coalition website, a video that tells a powerful and emotional story, a petition, a sign-on letter boasting numerous signatures, etc.) Need some ideas on how to pull off that in-person court event?

Issue 86
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Which Brocade Product Is Right for Your Organization?

Tech Soup

We’ve put together a brief description and a comparison chart to help you find the right products. The 7131 series is mostly suitable for auditoriums, conference rooms, stadiums and other large areas and it gives the best throughput for voice, video and cloud based applications. 300 series. 7131 series. 300 series. 7131 series.

Product 56