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What Apple’s privacy changes mean for email open rates

M+R

That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. Free Download: Taking Great Selfie Videos and Photos. What will this change?

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TikTok, Reels, and Shorts: Candid’s big swing at short-form video 

Candid

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.

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10 Best Video Production Tools for Virtual Events

AccelEvents

Video plays a big role in the success or failure of virtual events. The use of live and prerecorded video can increase audience engagement and improve the overall attendee experience. But, these benefits can only occur with the right kind of video. These Video Production Tools are listed in alphabetical order.

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Solving the Donor Retention Rate Issue: The Case for Creating a Board-level Donor Thank You Committee

Bloomerang

Do you know your organization’s donor retention rate? In 2019, Dr. Adrian Sargent bemoaned the fact that first-time donor retention rates were below thirty percent: “The USA still holds the record for the most shockingly poor pattern of results. Because according to the FEP, the 2020 repeat donor retention rate was 59.6%—whereas

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms. Invest in creating visually appealing graphics and videos that showcase your work. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth.

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6 Types of Nonprofit Video Messages

Greater Giving

When you add a cinematic touch via video to that message, it becomes the most effective method to draw in viewers and spread the word about the work than any other available option. People love watching videos! Video has an unbelievable advantage over other forms of messaging. The Awareness Video. The Brand Story.

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Photos And Videos In Fundraising Communications

Kindful

With all that energy going into the copy, the videos and photos included in the appeal can sometimes seem like an afterthought. However, for your donors, photos and videos can actually be even more powerful in informing their decision to give than the words you choose to use. Work to collect a really good photo or video for each one.

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