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Social SEO and the Rise of Alternative Search

Media Cause

SEO , short for “ search engine optimization, ” boils down to enhancing your website to boost visibility on search engines such as Google, Microsoft Bing, and others—ensuring your content appears when people search with relevant keywords. Social Media’s Impact on Google Search How does In-Platform Social SEO differ?

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When Do Your Customer Journeys Actually Begin?

The MatrixFiles

” Joanna with Gordon and his book, Buen Camino This comment from Gordon got me thinking. The question is: when do these customer journeys begin? Or do they begin when the customer starts with a Google search, clicks on a link in an email, or has a conversation with a friend about something that they might need?

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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later. We’ll share more after the session and dive into some of the questions we’ll tackle here: Everything’s changing so fast, is everyone already using AI? Template creation.

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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

Soul Searching as a Launch Pad. Below is a sampling of important questions to ask. For more questions, please download the complete Identity Questionnaire. Objective comments take into account the audience point of view and desired outcomes. A mix of opinions will ensure that many voices are included.

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Do Hashtags Help a Twitter Topic Search?

Wild Apricot

In a recent comment on An Introduction to Twitter Hashtags , Wild Apricot reader 88keyman came through with a really great question: Suppose I’m writing on a topic concerning Iran. Wouldn’t both come up equally in a search of the topic? Actually, each of these search terms will produce slightly different results.

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[ASK AN EXPERT] When Should You Hire A Development Consultant?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Optimize content and messaging for mobile and search. Hope this helps, — Charity Clairity ( Please use a pseudonym if you prefer to be anonymous when you submit your own question , like “Wearing Too Many Hats” did.)

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Boosting Your Nonprofit: Why Your Digital Presence Matters

DNL OmniMedia

Like with any partnership, search for influencers most likely to support you based on their interests and past engagement with nonprofits. Just like how social media ads connect your nonprofit to active social media users, search ads expand your reach to more Google users. Supporter fundraisers. Fill out and submit your application.

Digital 52