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Why omni-channel fundraising works at year-end

EveryAction

Digital ads For example, say you’re interested in buying a TV, or a really cool new toy for your children. It’s a rare occasion for you to earn their full and undivided attention, with some beautiful visuals and compelling information that will stick in their mind even if they don’t drop everything and mail in a gift immediately.

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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

Posting without a mindfulness of the trending topics and conversations can cause organizations to appear insensitive and tone-deaf. The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. “As

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The Mother-Led Movement to Save Our Kids’ Climate

Saleforce Nonprofit

I believe that our children’s generation is key to creating lasting change in equality, justice, climate change, and human rights. It’s the gift of having my children teach me that everyday actions can make a world of difference. Children are teaching their parents that everyday actions can make a world of difference.

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Maximizing Admissions Checklists for Successful Enrollment

sgEngage

Once you have their attention, you must maintain that connection while shepherding them through application, enrollment, and financial aid processes, which becomes increasingly complex in today’s competitive environment. It wasn’t until I went through the process with my own children that I realized how daunting the application was.

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The Top 5 Fundraising Trends in 2020

Nonprofit Tech for Good

We believe nonprofits and fundraisers who focus on these five topics and develop an overarching strategy that considers these subjects will set themselves up for long-term results as forward-minded individuals and organizations. Big Results for Nonprofits That Embrace Flexible Work Environments. Dig in with us below.

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Social Sustainability: Why You Need to Tell Your Story (and how to do it).

Greater Giving

When people hear the word “social sustainability,” they’re likely to think of coordinated efforts to protect the environment. A business that damages the environment, or puts profit. An organization focused on the health, wellbeing, and dignity of children with disabilities.

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How Make-A-Wish is Telling New Stories with Audience Personas

See3

These personas were developed into print materials — including a deck of cards, posters and a flip book — which all help put Make-A-Wish’s audience top of mind for their communications staff. When you think of Make-A-Wish, what’s the image that comes to mind? Push your organization to start telling new stories.