Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. They did it for one campaign and when they saw the results, they were really excited.

Measure 98

Measure Data Facilitation Teen 98

NTEN

SEPTEMBER 6, 2013

A logic model helps to visualize those details and highlight the connection between a program's purpose and the programs results, and it helps you make sure you're measuring the right things so you can show success! Sometimes it's hard to see the little details that make up the big programs.

Model 90

Model Chart Course NTEN 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

Measure 96

Measure Social Media Media Social 96

Candid

JANUARY 29, 2024

Casey Foundation ’s 2024 Race for Results report suggests that continued efforts are needed to address persistent disparities in child well-being. The Race for Results report series tracks how children across racial and ethnic groups are faring at the state and national levels on key education, health, and economic milestones.

South Dakota 59

South Dakota Program Alaska Build 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I Love Social Media Measurement. I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas.

Social Media 96

Social Media Measure Analytics Learning 96

Bloomerang

AUGUST 16, 2021

If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Remember: Averages are a useful starting point, but there are all sorts of reasons why your results may deviate from the norm. You know what they say about measurement, right? That which gets measured gets done!

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Measure 98

Measure Social Media Media Social 98

DNL OmniMedia

AUGUST 1, 2023

Artificial Intelligence There is a lot of buzz surrounding AI technologies and rightfully so, as the AI healthcare market is measured to be worth $38 billion by 2027. As a result, care facilities can raise support more efficiently and devote more time to improving their quality of care. With this in mind, let’s begin.

Trend 52

Trend Technology Analytics Integration 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2016

It has been almost exactly four years since I published Measuring the Networked Nonprofit: Using Data to Change the World , with co-author, Katie Paine. Back then, not many nonprofits were talking or practicing the use of measurement and data to improve nonprofit results. Refinable – adapt to rapidly changing environments.

Resource 105

Resource Practice Data Work 105

Tech Soup

AUGUST 22, 2016

Here are four common mistakes my team and I see made by social, government, and nonprofit organizations trying to measure their impact, and tips on how to avoid them: 1. Measuring Too Much. By far the most common problem we see is that most organizations try to measure too much. Little or nothing happened as a result.

Measure 36

Measure Government Track Australia 36

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

Social Media 112

Social Media Metrics Media Measure 112

Candid

JULY 27, 2023

Much like a developing human, our data collections have gotten bigger over time (see chart below), undergone developmental changes, and experienced the associated growing pains. as measured by total giving. This typically resulted in about 900-1,300 funders represented and 100-150k grants collected in a given year.

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Grant Data Pledge Analysis 98

sgEngage

NOVEMBER 14, 2023

Nonprofit Healthcare Data Integration By aggregating data onto one accessible platform, nonprofit healthcare organizations can deliver better results through strategic growth. This leads to measurable growth and improved patient results.

Integration 76

Integration Data Nonprofit Platform 76

Saleforce Nonprofit

APRIL 19, 2021

The resulting digital community not only moved mentoring online in a vibrant, flexible way, but also showed BBBSA that it could use technology to learn more about its constituents, make better matches, and more effectively measure the progress of the connections between Littles and Bigs. About the Author.

Digital 116

Digital Question Mentoring Michigan 116

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2014

It includes a tool that helps measure your networking skills and also lots of methods to help you identify, expand, and use your network to improve your knowledge and work. This book is how to create a data-informed culture in your organization that values outcome based measurement. Impact and Excellence by Sheri Chaney Jones.

Network 134

Network Data Chart Case Study 134

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2011

For nonprofits, those are not solely money or efficiency for everything that could be measured. By aligning social media to organizational objectives and using measurement, you can answer the question: of all the ways we could be investing our resources, is social media the best choice to see the social change results that we want to see?

Social Media 101

Social Media Change Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2013

Data nerds know how to clean and recode data, look for patterns, calculate key statistics, and then show off the most important information in graphs and charts. Here’s an example where I created data bars —miniature within-cell bar charts—to quickly compare each youth’s pretest score and posttest score. Why get good at Excel?

Data 139

Data Tutorial Chart Statistics 139

Bloomerang

JULY 6, 2023

A good strategic plan ensures you have charted the necessary pathways to meet (and hopefully exceed) your organization’s goals. You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. The result is discord among teams and a lack of progress. Donor-centric stewardship.

Examples 117

Examples Guide Model Nonprofit 117

Saleforce Nonprofit

OCTOBER 1, 2021

How does it measure its impact? It’s a vital component of effectively delivering results. Greg Perlstein is a digital transformation lead for Salesforce.org, working with customers to chart their paths to greater social impact. Is the work happening efficiently? How will the organization grow to reach and serve more people?

Digital 122

Digital University Michigan Texas 122

sgEngage

SEPTEMBER 15, 2022

All of which combine to make impact difficult to measure and explain. Our expectations around results are powerful. Defining and assessing impact is rarely simple but taking a collaborative grantmaking approach can help you identify the real learnings and center the stakeholder to create a solution that actually drives results.

Collaboration 70

Collaboration Impact Test Grant 70

Candid

FEBRUARY 9, 2023

Next, we divided the CEO salary by the median salary of all other reported full-time staff to calculate individual CEO-to-worker ratios for each organization, and then we compiled the results. iii As the size of the grantmaker rises–as measured by grant dollars awarded or the total number of full- and part-time staff)–so does the ratio.

Ratio 106

Ratio Survey Sample Report 106

Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Focus on selling – Judge ads by sales results, not awards. Analyze results data to double down on what inspires action.

Lesson 59

Lesson Fundraising Digital Test 59

Get Fully Funded

NOVEMBER 11, 2021

What you could be finding is that the organizational chart stayed largely the same, but now, not everyone fits where they were before. What specific, measurable results will occur once that training is complete? Few seminars guarantee results, even if you implement everything they taught to the letter.

Training 105

Training Train Volunteer Effective 105

ASU Lodestar Center

APRIL 6, 2012

The chart below highlights that upward trend. Although many organizations are reliant on government funding or contracts, payments are often received late and rarely do they cover the full cost of delivering the service: These figures are for our national results. What are the big picture conversations about?

Research 79

Research Results Government Survey 79

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2013

This session is my first interactive keynote based on the content of my book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine. In order to scale social justice outcomes, legal services needs to embrace the process of collecting and making sense of data to improve programs and get results.

Jacksonville 100

Jacksonville Data Social Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. If we are setting SMART objectives or trying to measure them, we may need to do a little audience research first.

Social Media 95

Social Media Analytics Tools Media 95

Tech Soup

NOVEMBER 3, 2014

In a talk at New York University earlier this month, Berger called this lack of meaningful measurement a full-on "battle for the soul" of the social sector. The Results Problem. No one wants to admit that they struggle to track their results, for fear of criticism and decreased support from funders and donors.

Social 67

Social Measure Charity Library 67

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

By applying this approach to any program development or strategy and even your organization’s dashboard, your nonprofit can more innovative and get more impactful results. A focus on the bar charts without taking the time to understand the challenges and open up creative thinking will not inspire organizational buy-in which is so important.

Design 99

Design Marketing Metrics Measure 99

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Who did you prepare the chart for and why?

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Analytics Interview Story Phase 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

In this survey sample of 170 nonprofits receiving $5 million or more in foundation funding, they use performance measurement data as a management tool. The report does not include any examples or mini-case studies what data these nonprofits are using to inform their understanding of their progress and efforts to improve on an ongoing basis.

Data 111

Data Measure Sample Seattle 111

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business. It is a flow chart that calculates business performance taking into account not only whether the company had a profit, but whether that profit was good enough relative to the assets it took to generate it.

ROI 103

ROI Social Media Media Social 103

Connection Cafe

AUGUST 9, 2010

Earlier this summer I posted on top tips for measuring ROI and getting strategic with data , touching on the idea and importance of actionable data, or rather, data that helps draw meaningful conclusions and future actions to optimize programs. Analyze goals of you social media and decide what metrics to measure based on those goals.

ROI 36

ROI Social Media Measure Jordan 36

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2012

The GEO community is united by a common drive to challenge the norm in pursuit of better results. Outcomes, indicators, metrics, logic models, flow charts galore – measurement and evaluation are in season these days. Measurement springs from many different motivations. Are you measuring to test a hypothesis?

Evaluation 95

Evaluation Measure Seattle Lesson 95

Byte Technology

APRIL 7, 2015

According to Finch, measuring impact is a crucial component of any non-profit’s business plan, and a dedicated volunteer management application can “simplify coordination and serve as a central database for volunteer performance data.”

Software 100

Software Volunteer Management NPO 100

Whole Whale

MAY 17, 2023

Things fearful people might say… “I told the thing to create a blog post about trees and it was super generic” “I asked for stats on the recent thing and it was totally wrong” “I ask it to make a picture of a cat and it was kinda lame” In these cases, yes the results will be terrible.

Adopt 52

Adopt Generation Picture Reflection 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. Success is based on knowing what content your audience likes based on making sense of measurement so you can replicate that success. Is it that simple? Six Types of Visual Content.

Audience 107

Audience Social Media Content Media 107

Achieve

JUNE 1, 2023

Assess metrics such as your email open rate or online donation rate to measure your success. Measure the impact that changes to your online engagement approach have on your fundraising outcomes. Run metrics reports regularly and share the results with your team to ensure everyone is on the same page about how your strategy is going.

Donation 52

Donation Donor Giving Demographics 52