NonProfit PRO

MAY 4, 2022

The most successful organizations are able to collectively identify and engage around measurable goals. Many of them utilize objectives and key results (OKRs) to achieve these top priorities.

Goal 301

Goal Measure Results Nonprofit 301

Saleforce Nonprofit

FEBRUARY 9, 2022

It is this externalisation and validation of success that creates change, and, as a result, changes lives. These results are then analysed for positive, neutral, or negative sentiment and then shared with the community in the form of next best actions.

Music 106

Music Measure Impact Data 106

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. This could be a quarter, month or week.

ROI 67

ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 18, 2017

We believe that any measurement of the impact of investment in strong organizations should ultimately come back to demonstrating the additional impact organizations are able to achieve after receiving this kind of support. In all our research, we found 3 challenges to making sense of the evidence: Capacity Building Divorced from Results.

Results 94

Results Program Build Help 94

Wild Apricot

NOVEMBER 19, 2012

Social networks are popular with marketers but often don't lead to tangible results. Here's an example of how LinkedIn recommendations drive real business for Wild Apricot.

Linkedin 102

Linkedin Results Business Product 102

Kindful

AUGUST 12, 2021

And if you don’t measure your ROI, you’ll never know if you’re actually making money or if you’d be better off focusing on more lucrative and less time-consuming strategies. . Did you have a clear, measurable goal for throwing it? In order to accurately measure ROI, however, you need to set goals that you can measure.

ROI 62

ROI Evaluation Measure Money 62

NonProfit PRO

JULY 13, 2021

One of the results of the pandemic was that many nonprofits took their fundraising virtual. As we work collectively to recover, many small to midsize nonprofits are looking to measure fundraising performance. Taking large institutions out of the equation, we know the fundraising landscape changed profoundly last year.

Consultant 279

Consultant Fundraising Virtual Measure 279

.orgSource

MARCH 18, 2024

That repositioning resulted in strategies that revolved around the physician, and it drove products and services in the same direction. You’re stuck using revenue growth as the primary measure of success when you could focus on impact.” Those are value-based outcomes that may result in growth. Are more pets seeing veterinarians?

Associations 221

Associations Jordan Industry Podcast 221

Association Analytics

APRIL 1, 2024

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Data 210

Data Strategy Associations Survey 210

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Benchmarking, whether an informal or extensive research study, can be an incredibly valuable exercise because the numerical analysis can help you craft realistic measurable objectives. So, I’m really interested your answers to these questions: Does your organization benchmark its social media practices and results?

Benchmark 96

Benchmark Social Media Measure Results 96

.orgSource

JULY 25, 2023

There’s a lot of news right now about people using AI to achieve better results. Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), You can also identify links that may be harming your results. But they were an impressive starting point.

Team 221

Team Marketing Build Analysis 221

Beneblog: Technology Meets Society

MAY 6, 2010

Measuring outcomes is difficult, measuring activities is easy. But, if we only measure activities, we could find ourselves being "successful" while the species we're trying to protect goes extinct or the biome we're trying to protect loses viability and diversity. Tags: CMP SPM Miradi Moore results based management.

Conservancy 124

Conservancy Measure Effective Washington 124

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Measuring beyond "likes". Goal: Engagement Metric: Overall Engagement Rate.

Metrics 100

Metrics Social Media Measure Media 100

ASU Lodestar Center

JUNE 3, 2020

Performance measurement (PM) informs strategic decisions. To truly move the needle towards ameliorating social challenges throughout the world, we must revisit the efficacy of what has been measured and how. Use performance measurements sensitive enough to detect gradual changes so that small scale initiatives can be informative.

Measure 52

Measure Create Arizona Participatory 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

Measure 103

Measure Learning Metrics Social Media 103

ASU Lodestar Center

MAY 18, 2022

Despite these challenges, nonprofits still have the power to appropriately respond to these circumstances and ensure that they continue delivering mission-focused results. In order to tie outcomes to mission, leaders must embrace and invest in outcome measurement.

Measure 52

Measure Culture Arizona Evaluation 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2012

Keo Savon, the young Cambodian woman supported by Measuring Networked Nonprofit book royalties. I could not have written this book alone, especially as a reformed measurement phobic. KD Paine taught me the joy that is measurement. We were also lucky to have a talented editor, William T.

Measure 109

Measure Network Cambodia Chapter 109

Nonprofit Tech for Good

APRIL 21, 2022

It lets donors determine for themselves that their donation, involvement, and passion moved the needle and made a measurable contribution to the world. Receiving that small gift—along with annual updates on how “their” animal is doing—is measurable, touchable, huggable proof that an annual subscription is a big deal.

Impact 338

Impact Donation Donor Social Media 338

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 4, 2013

“In the past year I have been struck again and again by how important measurement is to improving the human condition. You can achieve amazing progress if you set a clear goal and find a measure that will drive progress toward that goal—in a feedback loop. You use the measurement as feedback to make adjustments.

Measure 102

Measure Ethiopia Summary Nonprofit 102

Beneblog: Technology Meets Society

JUNE 22, 2013

Why Circumvention for the Purposes of Access is Crucial A Bookshare Briefing Paper Prepared for the Diplomatic Conference for Visually Impaired Persons The distributors of digital content often use technological protection measures (TPMs) to discourage the making of unauthorized copies.

Measure 181

Measure Technology Audio eBook 181

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. So, what does it take to do the art and science of measuring your marketing or communication strategies well?

Measure 112

Measure Data Share Learning 112

Connection Cafe

JANUARY 13, 2016

From there I dug in to learn as much as I could about outcomes measurement and results from consultants, think tanks and other leaders in the field. What did I learn about outcomes and measuring results in those early days? Do these elements of outcomes tracking and measurement resonate with you?

Measure 20

Measure Results Grant Guidelines 20

Nonprofit Tech for Good

SEPTEMBER 17, 2023

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). We hope you found this blog helpful in measuring the success of your Google Ad Grants campaigns!

Google 276

Google Evaluation Grant Campaign 276

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. What I’m really enjoying is reading the blog posts that nonprofit tech colleagues have shared their thinking about the ladder of engagement and how to measure along it.

Measure 98

Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. And sometimes it can feel that measuring social change is even harder.

Measure 50

Measure Metrics Nonprofit Ratio 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable.

Measure 101

Measure Social Media Foundation Reflection 101

Association Analytics

FEBRUARY 20, 2024

Again, remember to measure the results of these thought leadership efforts by measuring the engagement with the resources you produce. But in order to do that, you have to think about what you’ll do to engage them and how you’ll measure it ahead of time.

Create 169

Create Strategy Associations Registration 169

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. I really like the 7 steps of measurement for their simple elegance and how they can be used to measure social media or anything for that matter. What are your measurable objectives?

Results 97

Results Metrics Measure Associations 97

Amy Sample Ward

DECEMBER 22, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you’re achieving that key outcome for impact. By Julie Macalik, with Greenlights for Nonprofit Success.

Measure 143

Measure Issue Impact Method 143

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

Most nonprofits do not have the resources to hire one of these in-demand professionals nor do you see many funding opportunities to build this type of commitment to measurement and learning from data into a nonprofit’s DNA. But that data doesn’t tell anything about how we can improve and get better results.”

Measure 99

Measure Roles Support Literacy 99

EveryAction

JULY 12, 2023

The hard work laid out above can seem especially time-consuming (and expensive when measured in dedicated staff hours) compared to just allocating some budget for Care2 or Facebook. As a result, your acquisition goals need to be much greater than the number of active volunteers you want to have when the state session rolls around.

Volunteer 195

Volunteer Campaign Advocacy Nonprofit 195

Association Analytics

MARCH 13, 2024

The resulting data can help identify where members are in their journey, which members might be falling through the cracks, what opportunities your association can take advantage of to improve membership offerings and benefits, and so much more. Keep things recent to get the most accurate data.

Analytics 169

Analytics Associations Model Metrics 169

Association Analytics

SEPTEMBER 13, 2023

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. As a result, they invited the expert to develop more courses and saw an increase in learner enrollment and program revenue.

Analytics 169

Analytics Education Program Impact 169

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. They did it for one campaign and when they saw the results, they were really excited.

Measure 98

Measure Data Facilitation Teen 98