Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? For nonprofits, this means rigorously testing different emotional appeals, stories, and calls-to-action and then reusing what proves most effective.

Lesson 59

Lesson Fundraising Digital Test 59

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right.

Donor 285

Donor Track Facebook Campaign 285

Greater Giving

JUNE 30, 2021

After the unprecedented events of 2020, event organizers have been given the opportunity to take a fresh look at typical fundraising models employed over the years to explore what worked and what didn’t. A New Philosophy in Fundraising. The grand, in-person annual gala continues to be a centerpiece of the annual fundraising strategy.

Strategy 97

Strategy Fundraising Virtual Method 97

OneCause

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

Marketing 52

Marketing Guide Fundraising Nonprofit 52

Media Cause

OCTOBER 11, 2023

Keep in mind that this feature is currently in beta testing, so it may still be a little buggy. You can cross-post your TikTok videos on other social media channels, such as Instagram Reels, Facebook Stories, and YouTube Shorts. TikTok uses Tiltify, a charitable fundraising platform, to process donations on the app.

Marketing 59

Marketing Fundraising Social Media Video 59

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive.

Guide 52

Guide Donor Fundraising Social Media 52

Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. This post offers five ways you can optimize your fundraising campaign and create winning emails as we all prepare for the biggest season for nonprofit fundraising — end-of-year giving.

email 116

email Marketing Strategy Tips 116

Bloomerang

FEBRUARY 1, 2023

Fundraising is more tech-powered than ever before. With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. but now, you can take all that information on the go with Bloomerang’s mobile fundraising app !

Org 82

Org Raise Tools Help 82

sgEngage

AUGUST 22, 2023

Keep in mind, tools like ChatGPT are most effective when you are hyper-specific in your prompts, including details like word count, call-to-actions, tone, and intended audience. Step Two: Test out these messages with a social media post. Try using “you” statements, putting the AI in your shoes.

Fundraising 68

Fundraising Generation Education Feeds 68

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Classy

JULY 14, 2021

The best way to learn about virtual fundraising events is to hear from those who’ve experienced them. Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. 13 Virtual Fundraising Event Takeaways from Four Marketing Professionals.

Virtual 105

Virtual Professional Marketing Fundraising 105

Candid

MARCH 28, 2023

While we have several channels for gathering customer feedback, UX research is unique since it is about partnering with our current and prospective users to help us understand and adjust to their needs and motivations during the product development process.

Profile 98

Profile Product Research Exercise 98

The Storytelling Non-profit

JUNE 5, 2022

As non-profit organizations we write and send lots of fundraising letters or appeals every year. These fundraising efforts with your donors are key for your non-profit goals. HOW TO WRITE YOUR BEST FUNDRAISING LETTER By following these 8 key steps: 1. Sometimes it's difficult. Sometimes we run into writer's block.

Fundraising 67

Fundraising Advice Conversation Profit 67

sgEngage

SEPTEMBER 11, 2023

Adding a golf tournament to your fundraising event roster is a win-win for your nonprofit and your donors—your nonprofit adds a reliable income stream and your donors get to support your mission through a fun activity. Leverage digital channels. Your event website becomes the home base for marketing your golf fundraiser.

Charity 77

Charity Create Sponsor Sample 77

Allegiance Group

JUNE 7, 2023

Fundraising is a year-round concern for nonprofit organizations, delivering the critical donations and contributions they need to keep their operations running. These hardships make it even more challenging for nonprofits to conduct successful fundraising and encourage donors to give more to their cause. 10) to major gifts (e.g.,

Donation 52

Donation Practice Fundraising Gift 52

Qgiv

JANUARY 4, 2022

In the modern fundraising world, creating an online fundraising strategy is essential to the success of your nonprofit. As the world continues to grapple with the ups and downs of COVID-19, it’s essential to meet your donors where they’re most comfortable, and that means coming up with inventive online fundraising ideas.

Raise 98

Raise Ideas Online Help 98

3rd Sector Labs

MAY 14, 2014

Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. ” What is fundraising data analytics? Why is fundraising data analytics important? Fundraising data analytics is VERY important. Think about your current fundraising plans and campaigns.

Analytics 170

Analytics Data Fundraising Database 170

sgEngage

APRIL 10, 2023

Whether you’re brand new to nonprofit work or a veteran of the sector, you know that Giving Tuesday is one of the most important fundraising days of the year. Because of Giving Tuesday’s major fundraising potential, it’s never too early to start planning your campaign. Start testing your outreach plans.

Demographics 72

Demographics Retention Donor Research 72

Nonprofit Tech for Good

AUGUST 16, 2019

You’ll be able to make an informed decision with peace of mind. WP Engine’s one-click staging for testing plugins or new features. Multiple Staging Sites – you can make a copy of your WordPress website to test new plugins before adding them to a live site. 1) WP Engine :: wpengine.com.

WordPress 247

WordPress Hosting Websites Web 247

Achieve

AUGUST 18, 2020

Audiences are eager to continue supporting the causes they love in new ways, and virtual fundraising technology has made it easier than ever to update your strategies. Besides, virtual engagement is now an integral (and necessary) part of keeping up your fundraising momentum. online and virtual fundraising. like Instagram Live.

Virtual 98

Virtual Fundraising Registration Guidelines 98

sgEngage

OCTOBER 11, 2023

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! What’s a fundraiser to do when you feel like you’re all out of ideas? I’m sure you’re using at least one of these social media channels. Develop an acquisition strategy for your top one or two social media channels.

Donor 82

Donor Social Media Websites Content 82

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 63

Channel Data Strategy Tips 63

sgEngage

MAY 27, 2021

Whether you’re brand new to nonprofit work or a veteran of the sector, you’re probably aware that GivingTuesday is one of the most important fundraising days of the year for many nonprofits. Because of this major fundraising potential, it’s never too early to start planning for GivingTuesday. In fact, an incredible $2.47

Giving 119

Giving Retention Metrics Demographics 119

Whole Whale

JULY 17, 2020

There is only one fundraising platform, Givebutter , that allows nonprofits to include a donate via Venmo option through a website. One challenge to Venmo officially expanding is regulation: Nonprofits and regulators are still working through the challenges associated with new donation and solicitation channels. Say “thank you”.

Paypal 105

Paypal Nonprofit Tutorial Money 105

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 59

Channel Data Strategy Tips 59

Neon CRM

NOVEMBER 15, 2023

There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. As you plan your direct mail donor acquisition campaign, keep the following tips in mind. Fundraising Nonprofit Email Marketing: Is Email More Effective Than Direct Mail?

Mail 52

Mail Campaign Donor Tips 52

CauseVox

JUNE 22, 2021

You may have heard that we’re getting ready to run our 4th annual Digital Fundraising Summit, but maybe you’re wondering if it’s got the information you want, or you’re uncertain about what to expect. You’re joining 6000+ pros attending the DSF4 on July 21-22 to learn the skills you need to grow digital fundraising all year long.

Digital 52

Digital Fundraising Social Media Grant 52

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Begin with the End in Mind: What’s Your Desired Outcome? The very best advice I can give you on storytelling is to always start with the end in mind.

ROI 67

ROI Storytelling Measure Story 67

Qgiv

OCTOBER 27, 2021

How do you make the most of your new online fundraising platform? Once you’ve got the technology you need, it’s time to optimize your online fundraising for your nonprofit. That’s why it’s important to have an online fundraising platform that’s customizable and offers tools you need to get more of your supporters giving.

Platform 52

Platform Online Fundraising Gift 52

Connection Cafe

MAY 30, 2019

There has been a lot of buzz lately around “livestream fundraising” but what exactly does that phrase mean? It turns out that adding the phrase “fundraising” into the mix is when things get a little more complicated. . Organizational Livestream Fundraising. Let’s start at its root… Livestream.

Fundraising 34

Fundraising Stream Blackbaud Channel 34

Achieve

SEPTEMBER 8, 2020

Heading into 2020, nonprofit fundraisers had solidified their fundraising calendars and were on track to achieving ambitious revenue goals. virtual fundraising has been trending. for quite some time, many nonprofit fundraising coordinators and event planners haven't been using these resources to their fullest extent.

Virtual 52

Virtual Tech Tips Fundraising 52

Bloomerang

JUNE 28, 2021

Your culture will make or break fundraising success, especially over the long term. For years now, there’s been a powerful evolving discussion in the social benefit sector around “ culture of philanthropy ” and why it’s so critically important to fundraising success. Donor experience. See here for more.

Culture 111

Culture Strategy Nonprofit Philanthropy 111

Bloomerang

SEPTEMBER 27, 2021

Once you decide on your theme, create all of the assets for your communication channels—think about your website, the emails you’ll send, and the content you’ll share on social media. With that in mind, create a robust new donor stewardship plan to thank new donors. November . Mid-November (2 weeks before) .

Sample 104

Sample Giving Social Media Gift 104

Kindful

SEPTEMBER 16, 2021

This is probably a question on your mind, as well as something your board might be asking you every chance they get. . The channel they prefer. If you acquire donors through different channels, you’ll want to tag the method through which the donor gave to your nonprofit. But what happens next?

Donor 73

Donor Gift Proposal Tag 73

Saleforce Nonprofit

SEPTEMBER 29, 2021

Road-Tested Tips for Designing a Learning Program. Keep in mind that no matter how you’re delivering training and resources, thoughtful design is key to success. Senior Manager, Partner Success, Salesforce.org Global Alliances and Channels. Salesforce.org has reached a milestone of having one million Trailhead badges earned.

Badge 134

Badge Lesson Celebrate Philanthropy 134

Greater Giving

JULY 18, 2023

With the rise of online donor engagement , data collection is a natural part of modern fundraising. Gathering donor data requires a thoughtful approach that ensures the information you collect is helpful to your fundraising and marketing teams. Communication preferences: Know which channels donors prefer being contacted on.

Data 98

Data Donor History Demographics 98

Everyaction

MAY 24, 2018

Digital fundraisers are busier than ever, reaching more people through digital channels than ever before. There is a lot of learning and experimenting going on in digital fundraising, which is fueling new innovations in how to raise money across the whole spectrum of digital channels. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62