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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! Is someone from the AMS team included in discussions about revenue generation at your organization? Track progress, celebrate results. This is a mistake. Keep tweaking.

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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors! Local celebrities can increase awareness of an organization tremendously. Members of your community will be excited to see local celebrities supporting your organization or fundraising event and want to do the same.

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Inspire a New Generation of Donors: Text-to-Give for Nonprofits

The Modern Nonprofit

Estimated Reading Time: 4 minutes Inspire a New Generation of Donors: Text-to-Give for Nonprofits Shh, can you hear that? Memorials or Tribute Events Those attending to remember or celebrate someone’s life can easily donate to a cause the individual cared about via text. This includes philanthropic giving!

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Team up with local tv, radio, and print media partners, popular blogs, and social media influencers that reach and represent your target audiences.

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The Power of Influencer Marketing for Nonprofits

NonProfit Hub

Influencer marketing —spreading the word about one’s product through social media influencers—has become big business in recent years. Research suggests that up to 87 percent of shoppers nowadays were inspired by an influencer to make a purchase—and experts believe the influencer industry could be a $10 billion business by 2020.

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6 Steps to a Successful Celebrity Fundraising Partnership

Connection Cafe

When organizations partner with celebrity influencers and online giving, their mission can get maximized through social sharing and fundraising. Launching a celebrity partnership can feel like an intimidating project, but let’s breakdown a straightforward approach for how you can manage a celebrity-endorsed program.

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. In fact, my generation sees sharing a nonprofit’s message on social media as a form of nonprofit support. For example, our preference for video content rings true.

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