Association Analytics

JUNE 17, 2021

Now, as the world is opening back up, your association may be planning to go back to in-person meetings or use a hybrid approach. If certain groups aren’t attending, try to determine a possible root cause. As a bonus, many associations find that repeat event attendees also renew at higher rates. (

Associations 318

Associations Data Registration Analytics 318

Classy

JULY 30, 2021

But nothing is as important as getting the email subject line right; it’s what gets people to open your email in the first place. Use the following sample email subject lines and tips to optimize your email opens. Use the following sample email subject lines and tips to optimize your email opens. Emphasize the Cause.

Sample 121

Sample email Campaign Fundraising 121

sgEngage

NOVEMBER 14, 2023

Data silos are a common problem across all industries and can cause serious pain points, especially as data volume increases. Incomplete patient profiles: Partial or limited patient data can cause substantial issues with patient diagnoses, treatment, and ongoing care. Standardize data formats to ensure consistency.

Integration 76

Integration Data Nonprofit Platform 76

EveryAction

DECEMBER 2, 2022

After 10 years of this special giving event, donors recognize this day as an opportunity to take action for social good and show up for the causes they care about: GivingTuesday 2022 resulted in a very generous $3.1 billion raised by 37 million donors for organizations and causes across the United States.

Celebrate 194

Celebrate United States Paypal Reflection 194

Neon CRM

MAY 31, 2023

The Average Nonprofit Has a 29.58% Email Open Rate In our latest research, The Nonprofit Email Report: Data-Backed Insights for Better Engagement , we analyzed over 37,000 nonprofit email campaigns sent by Neon One clients. Subject lines play a crucial part in making sure your organization’s message is received (and opened!).

Statistics 97

Statistics Fundraising Metrics Mail 97

Media Cause

NOVEMBER 28, 2023

On February 1, 2024, Google and Yahoo will roll out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying under a spam rate threshold. spam rate threshold or risk being marked as spam. Low User-Reported Spam: Senders must stay under a 0.3%

gMail 72

gMail Yahoo email Spam 72

Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Social media is a great tool to showcase your impact, help supporters understand the challenges they can help solve and build an authentic community around your cause. Why send this email?

Donor 328

Donor Giving Template email 328

Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. This could include fundraising email templates, motivational copy for peer-to-peer fundraising pages, and social media posts centered around your cause.

Tools 361

Tools Fundraising Analytics Analysis 361

Volunteer Hub

AUGUST 2, 2022

It is up to your organization to identify the cause and re-spark the passion. According to AmeriCorps, the national average volunteer retention rate is 65%. Because your organization relies on the support of volunteers, it is critical to try and optimize volunteer retention rates. Be supportive and open to communication.

Volunteer 77

Volunteer Retention Americorp Training 77

Bloomerang

SEPTEMBER 18, 2023

This isn’t to be confused with cockiness, but rather a genuine sense of comfort in knowing that you are fully familiar with the art and science of fundraising, and you have a keen devotion to the mission or cause that you are serving. When mojo is exhibited with humility and respect for others it can and will provide significant power.

Fundraising 97

Fundraising Attitude Arts Causes 97

sgEngage

FEBRUARY 17, 2023

It’s worth spending some time here, because segmented campaigns get 14% more opens. It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.” Unsubscribe options.

email 74

email Communication Effective Fundraising 74

The Modern Nonprofit

SEPTEMBER 5, 2023

With its billions of users, Facebook has been a beacon for nonprofits—especially small ones—looking to spread the word about their cause and raise funds. Moreover, foster a relationship with them through updates, newsletters, and acknowledgment, ensuring they remain connected and loyal to your cause. in a calendar quarter.

Facebook 98

Facebook Tools Change Guide 98

Bloomerang

DECEMBER 5, 2022

If your emails didn’t get opened there’s one thing to blame: your subject line. Personalization in the subject line will boost your open rate and tangible offers like ‘get 4 more kids to camp!’ Flattery and personalization go a long way to boosting open rates! . Personalization will get your emails opened!

email 81

email Giving Homeless Nebraska 81

sgEngage

FEBRUARY 18, 2023

It’s worth spending some time here, because segmented campaigns get 14% more opens. It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.” Unsubscribe options.

email 67

email Communication Effective Fundraising 67

Nonprofit Tech for Good

APRIL 23, 2019

In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. So what is at the core of reaching new donors, retain existing donors, increase efficiency to support a cause? There are also volunteers – people that can best contribute to the cause by donating their time.

Metrics 261

Metrics Nonprofit Profile Platform 261

Nonprofit Tech for Good

AUGUST 6, 2023

Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates. A compelling year-end appeal is: Human: Messaging in a nonprofit’s year-end fundraising campaign should be relatable and authentic, so donors feel a genuine connection to the cause.

Practice 243

Practice Fundraising Guide Channel 243

EveryAction

SEPTEMBER 2, 2022

Email inboxes are often crowded, and major players in the tech sector have made changes in the recent past that affect the way we understand open rates. The click-through rate for mobile fundraising messages was 6.3 The direct mail fundraising landscape is also complicated, given supply chain shortages and increasing costs.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Neon CRM

MAY 22, 2023

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! It’s what often makes or breaks your outreach, playing a significant role in the recipient’s decision to open or ignore your email.

Gift 97

Gift Results email Metrics 97

sgEngage

MARCH 18, 2022

Komen found that many peer-to-peer fundraiser participants were resistant to ask their friends and family to donate to a cause they supported during the pandemic, a time when many were facing financial and personal hardship. Because of this, Komen’s Facebook fundraising revenue was down 40% at the outset of COVID-19. . Let’s get started.

Audience 82

Audience Facebook Challenge Group 82

Media Cause

JULY 11, 2023

Imagine having the power to communicate your cause, connect with donors, and mobilize your community, all while saving time and resources. By analyzing data such as open rates and click-through rates, you can refine your email strategy to better resonate with your audience. Mission Statement. Impactful Stories.

email 52

email Service Marketing Metrics 52

Neon CRM

AUGUST 10, 2023

Generosity Xchange Nonprofit Marketing Summit Cause Camp TNPA Leadership Summit The Nonprofit Social Media Summit Nonprofit Technology Conference (NTC) AFP ICON Engage for Good Good Tech Fest Bridge Conference If you’re thinking to yourself “I can’t make all those conferences,” you’re probably right. How to Register: Click here to register.

Conference 98

Conference NTC Virtual Registration 98

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Look into your audience’s giving history, previous event attendance, in-kind donation support, or online engagement with your cause to understand how to best reach them. Previous engagement. Opting for interactive content.

Game 52

Game Marketing Change Tips 52

Bloomerang

MARCH 13, 2023

Unless the email is paired with a very important action… people must open your email. Mostly, people won’t open your email. GenZ receive an average of 20 emails/day , though they may be no more likely to open your email and/or act on it (especially if it’s urgent) because they visit their inbox infrequently. And guess what?

email 121

email Communication Mail Nonprofit 121

Nonprofit Tech for Good

AUGUST 9, 2021

And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. Curated content relevant to your mission. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. Three ways to go beyond page visits and bounce rates? Google Analytics is a powerful tool. And with a $0 price tag, it’s a tool that your nonprofit can’t afford not to maximize. About the Author.

Causes 52

Causes Data Profit Demographics 52

The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Tracking open and click-through rates for each segment provides data to refine messaging. This creates a more meaningful ask.

Support 52

Support Donor Community Retention 52

Whole Whale

JUNE 2, 2022

To make sure your newsletter gets opened, you need to write clever (not the knife) headlines that cut to the point and entice people to click. . If people don’t open your newsletter there is no point in hitting send, this is why the subject line can mean everything. Remember If people don’t open your newsletter it is broken.

Headline 52

Headline Newsletter Examples Tips 52

Bloomerang

JULY 26, 2021

You should pay careful attention to where the points of friction are that may cause a would-be donor to abandon their donation. Start small by focusing on just a few of the most relevant platforms to your cause and constituency. Keep in mind when optimizing for screen size that more opens happen on iPhones than other devices.

Strategy 142

Strategy Online Fundraising Plugin 142

EveryAction

AUGUST 25, 2022

Between ongoing health crises ; disasters both natural and human-caused ; and, yes, the upcoming midterm elections, folks are engaged—and it’s now more important than ever for nonprofits to elevate supporter voices. Overcome barriers to connect with supporters. What does this mean when you zoom out of the data? Key takeaways.

Digital 130

Digital Advocacy Fundraising Channel 130

NTEN

NOVEMBER 1, 2012

Registration for the 2013 Nonprofit Technology Conference is now open! > Register at the Early Bird Rate today! With a wide mix of social events, seminars, trainings, and resources, the 2013 NTC will help you put technology to work to further your cause.

Registration 86

Registration Minneapolis Conference Open 86

The Modern Nonprofit

FEBRUARY 22, 2022

By the end of 2014, 66% of emails were opened on a mobile device. Designing your emails to be mobile responsive or mobile first will help them make the most impact when opened by your supporters. Make your readers feel good about their support of your organization and informed about the cause they care about.

Newsletter 105

Newsletter Social Media Storytelling Mail 105

Kindful

MARCH 25, 2021

How does donor data help with retention rates and relationship building? Make sure you’re collecting metrics such as email open rates and response rates. Your supporters are passionate about your cause, but they might not continue giving if they don’t think that their previous efforts have made an impact.

Communication 98

Communication Donor Data Guide 98

Nonprofit Tech for Good

APRIL 10, 2022

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. Like breaking news, cause awareness and giving day tweets have a short news cycle in the here and now that Twitter users respond to.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Bloomerang

FEBRUARY 20, 2024

And when sending the appeal letter, always write “Open Me!” Personalized envelopes are nearly impossible to throw away, and because of this, you just may see your response rates spike by 5x! This personalized touch adds a human element and shows donors the faces behind the cause.

Experiment 75

Experiment Donor Script Delicious 75

Whole Whale

NOVEMBER 10, 2021

App retention rates also indicate that most audiences will be churned through within months. But open up your smartphone’s app store and go over to the section where you can download updates to your existing apps. This causes the MAUs to drop below 5,000 again, despite $50,000 being spent (not to mention staff time).

Mobile 96

Mobile Build Benchmark Rate 96

Bloomerang

JANUARY 7, 2022

However, one volunteers regularly, never misses opening an email and brought other supporters to your organization. Unfortunately, these seemingly innocuous signals can go unnoticed by fundraisers, causing them to miss out on opportunities for meaningful interaction. Opens emails. What is Donor Engagement? Events attended.

Donor 93

Donor Guide Measure Summary 93

Qgiv

OCTOBER 26, 2022

High levels of engagement lead to effective stewardship plans , increasing retention rates over time, and overall successful supporter relations. essentially agree to match employee donations at a predetermined rate to qualifying nonprofit organizations. As a nonprofit fundraiser, you’re likely familiar with these ideas already.

Gift 52

Gift Impact Donor Rate 52