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New courses address barriers to demographic data collection 

Candid

Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographic data.

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Demographics via Candid: One year in 

Candid

In February 2023, we officially launched Demographics via Candid , an initiative that empowers nonprofits to share their demographic data one time, through the Candid profile, where it can be accessed and reused by funders and other stakeholders across the field.

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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Let’s take a look at how these organizations and other nonprofits can overcome data silos with integration. There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. Improved staff collaboration.

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Introducing Cloud for Good Campaign Services

Cloud 4 Good

I am excited to announce our newest line of business: Campaign Services. Campaign Services helps our clients lighten complex data loads and assist in ongoing integrations for vital fundraising operations through direct marketing campaigns. This is where our Campaign Services come into play.

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Level Up Your Marketing with Analytics

Association Analytics

Let’s start by identifying the best channels and tools to maximize your campaigns. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best. Use demographics and behavior to help customize your marketing messages.

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GivingTuesday Best Practices to Plan Your Campaign

Neon CRM

If your nonprofit has yet to run a full-fledged GivingTuesday campaign, this year is a great time to start! 3 Key GivingTuesday best practices for campaign success While GivingTuesday presents a golden fundraising opportunity for nonprofits, its impact is limited to just one day. For more on S.M.A.R.T.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. can work together to create more effective campaigns than either can alone. . Your direct mail and digital marketing campaigns are most effective when they work together to build momentum.

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