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Hot Off The Presses: Convio Online Marketing Nonprofit Benchmark Index™ Study

Connection Cafe

Author: Jill Ward. Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study.

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Convio Go! List-Building Strategies

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Author: Jennifer Atkins. What channels should we use? To help the Oklahoma Medical Research Foundation (a nonprofit medical research organization) find the answers, the Convio Go! To read more about OMRF’s success story or learn how Convio Go! Are we saying too much? Too little? What tools do we need?

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Integrated Marketing - It's Everywhere!

Connection Cafe

Author: Sara Spivey. This month's Fundraising Success cover story, "Healthy Fundraising,” features two organizations in the health field that have both seen some amazing results with recent multi channel, integrated marketing campaigns. It’s uncanny. This post originally appeared on the IMAB Blog.

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Year-end Fundraising Domination!

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Author: Jill Ward. Is there a light at the end of the tunnel for fundraisers this year? Based on the rock solid fundraising performance by Convio clients, I’m hopeful of what’s to come in 2012. Overall, Convio clients raised 17 percent more online in the last three months of 2011 than in 2010.

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Social Media Makes a Splash at the Association of Fundraising Professionals Conference

Connection Cafe

Author: Jordan Viator. Last week at the 47th Annual Association of Fundraising Professionals Conference in Baltimore, online fundraising and outreach was a key issue covered throughout the event and the topic of social media was more popular than ever to this group of fundraising pros. Do you really want to do this? -

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Communication Plans for P2P Events

Connection Cafe

Author: Robyn Mendez. When I joined Convio after 5 years as an event fundraiser, I was first introduced to the Communication Calendar while working with the Events360 and Komen 3-Day Events. Reinforce Important Points - It helps you identify areas where you could repurpose content across different communication channels.

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The TED of Direct Marketing

Connection Cafe

Author: Tim Grailer. Recent research suggests that economic and policy changes over the last five years are continuing to make things difficult for fundraisers. Ready to explore mobile or social fundraising and don’t know where to start? What cohorts are performing well or poorly in which channels? Stewardship.