Nonprofit Tech for Good

MARCH 4, 2023

Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible. This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters.

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Social Media Media Social Sponsor 337

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. Schedule a demo to find out how your nonprofit can leverage Bloomerang’s tools to better manage and retain your donors. Software solutions keep the nonprofit sector in motion.

Software 84

Software Free Tools Adobe 84

Nonprofit Tech for Good

FEBRUARY 17, 2022

the tools to help you do your job. How are you measuring your success? The good news is there is an invisible string connecting all the positive experiences above, so measuring your event’s success , reach , and therefore, growth can be a domino effect. Understand Your Audience. people who want to help.

Tips 342

Tips Fundraising Management Cancer 342

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Next, define your goals by considering how you’ll track, measure, and evaluate its performance. This is where a communications campaign can come in handy. Define the problem.

Communication 98

Communication Campaign Channel Measure 98

.orgSource

JULY 25, 2023

Yet, if you are a wizard with keywords, your audience will hear you. AI tools can automate many of the SEO activities that were once outside the realm of more casual users. AI tools can automate many of the SEO activities that were once outside the realm of more casual users. I definitely see AI playing a role in that space.

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Team Marketing Build Analysis 221

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Investigate how well your audiences perform. Are your conversion rates different for different audiences? They are universal, so many tools track them or support adding them automatically.

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Donor Track Campaign Facebook 294

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? Perhaps you have a hunch, but the only surefire way to know this info is to develop a tracking and measurement plan. To help get you started, here is a list of some of my favorite measurement tools.

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Track Audience Content Tools 65

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. Then work backwards to identify what motivates your audience to get to the next run on the ladder. How do you measure engagement? That’s the secret! … Read More

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Measure NTEN Social Media Metrics 98

Association Analytics

MARCH 13, 2024

Your association can also learn what membership benefits and opportunities resonate most amongst your various audience segments. Marketing – This person targets specific audiences with messaging about opportunities or activities that aim to increase member participation, and subsequently, scores.

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Analytics Associations Model Metrics 169

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set. Engagement. Fundraising.

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Social Media Media Guide Social 52

.orgSource

DECEMBER 26, 2023

While social and economic factors make it harder to preserve that special relationship with our members, the good news is that we have great tools to apply to the task. In other words, know when you have the audience in your pocket and what to do if they are clearly not in your camp. And they are rapidly becoming more powerful.

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Associations Skills Culture Environment 221

Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. But if you’re just starting out, you’re not behind! Copyediting.

Social Media 80

Social Media Images Video Media 80

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. Even though the lines between what tools are and are not considered MarTech can be blurry, our experts have a few advised guidelines. Simply put, MarTech is marketing!

Marketing 59

Marketing Platform Social Media Aggregator 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

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Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

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Attitude Social Media Measure San Francisco 97

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). This is your road map.

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Social Media Data Strategy Media 98

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Consider expanding beyond those platforms to test and reach a wider audience.

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Project Digital Marketing Impact 52

Nonprofit Tech for Good

JULY 20, 2022

Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). Nonprofits can utilize AR tools to allow volunteers and supporters to perform engaging and immersive actions that were, in the past, only done in person. Benefits of Web3 for Nonprofits: Security for donor PII and funds. What is the Metaverse?

Attention 342

Attention Avatar Virtual Internet 342

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. They need intuitive tools that enable communication and that work right when they’re needed. Fundraising is more tech-powered than ever before.

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Org Raise Tools Help 80

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. Fortunately, technology like digital advocacy tools make this easy to do for staff and supporters alike.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. This will give you the best chance of getting your posts in front of your target audience. 7) Measure your social media engagement. You can also use the data to measure your progress against your goals. on LinkedIn.

Social Media 332

Social Media Associations Media Social 332

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 2) Identify your target audience. To create an audience of all your page fans, start by setting the audience location as “Worldwide.”.

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Facebook Fundraising ROI Virginia 242

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. In the book, we avoid talking about specific tools because they change so fast and new ones appear almost daily. And now, for those tips and tools: 1 – Get to Know Your Audience.

Analytics 106

Analytics Tools Social New York City 106

Forum One

APRIL 12, 2011

Success is best measured in terms of progress toward one’s objectives. Here are five compelling tools for measuring online performance. Organizations that invest substantially in digital communications have an obligation to track their success. And objectives should be more than just getting more pageviews and visits.

Measure 56

Measure Tools Online Track 56

Qgiv

NOVEMBER 9, 2023

Once you have a good understanding of your brand identity, you can start to develop messaging that resonates with your target audience. This will help you ensure your branding is on point and resonates with your target audience. Be clear about your target audience. Measure and track your success. Be authentic.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

The Modern Nonprofit

DECEMBER 4, 2023

In this thought-provoking exploration, we delve into the complexities of privacy-compliant digital fundraising, unpacking the tools and tactics necessary to thrive without compromising the sacred trust of your donors. The compliance is not just a legal necessity but also a trust-building measure with their donors and supporters.

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Support Fundraising Awareness Data 103

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

Marketing 52

Marketing Guide Nonprofit Channel 52

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. They serve as powerful tools for building trust and authenticity, showcasing real-life impacts of your organization’s work.

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Story Guide Support Analysis 104

Nonprofit Tech for Good

JANUARY 17, 2019

It’s an easy way to set measurable goals and to align your objectives with your daily posting. You can set up the posting times by looking at your analytics to see which are the best times to reach your audience. 5) Pick the right tools. 10) Measure success. 10 Steps to Create a Content Calendar. 6) Plan your campaigns.

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Calendar Social Media Content Media 278

sgEngage

APRIL 17, 2024

As a society, we have become obsessed with the “Technology” half the tools and devices that infiltrate our lives—and with producing, updating, and controlling these devices. Management – What tool/resource(s) do we use to store and analyze our data? We sometimes forget that IT stands for Information Technology.

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Chart Map Data Attention 80

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Nonprofit Tech for Good

DECEMBER 13, 2021

Tools like Screaming Frog can be used to crawl your current site and download the results onto a spreadsheet where each piece of content can be assessed. It can also be used to measure progress and keep the planning team focused. Target audiences. Step 1: Conduct a Content Inventory and Site Audit. Objectives of the redesign.

Websites 305

Websites Analytics Project Proposal 305

NTEN

OCTOBER 17, 2012

No matter what anyone tells you, it's almost impossible to measure the success of your social media campaigns by using only one measurement tool: accurate reporting relies on a suite of analytics tools (most of which are available for free) and a fair share of thoughtful analysis.

Social Media 95

Social Media Measure Policy Media 95

sgEngage

MARCH 19, 2024

Culture of Innovation: Characteristics and Benefits As you may have experienced, nonprofits often struggle with innovation or are slower at adopting more modern approaches and tools. Use Modern Tools and Data to Enhance Decision-making The path to innovation can be improved by implementing the right tools and taking advantage of data.

Culture 78

Culture Create eBook Attitude 78

sgEngage

JANUARY 17, 2023

Using the toolkit’s free Reflection worksheet, gather data on your current revenue streams, audience, donor retention rates, and more. Work with the finance team and other stakeholders to ensure that your goals are SMART (Specific, Measurable, Attainable, Realistic, and Time Bound). Tools for Success.

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Gift Develop Measure Reflection 74

Forum One

OCTOBER 17, 2023

A product, whether in the for-profit, nonprofit, or government sector, is a powerful tool that delivers a valuable service to a specific audience. Using language or tactics from product strategy can help organizations focus on goals and audiences within larger projects.

Product 88

Product Develop Impact Case Study 88

Care2

APRIL 18, 2011

The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Before we dive into specifics, it’s important to recognize that no one product will measure everything you need and they are not 100% accurate. What are some of your favorite low-cost tracking tools? ?.

Social Media 65

Social Media Measure Tools Media 65