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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Put your audience first.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? Let’s explore an example.

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Staff Spotlight: Christine Perlick, Director, Client Services

Forum One

Meet Christine Perlick , Forum One’s Director of Client Services. Establishing these kinds of plans requires a deep understanding of stakeholder and audience needs/barriers, as well as each aspect of the complex ecosystem that’s needed to support the changes proposed. Get in touch!

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[Webinar] Connect with Your Audience in Six Seconds or Less with Video

CauseVox

You’re struggling to connect with your target audience and gain or retain their support. It was created with you in mind — the nonprofit director or marketer that is overwhelmed and under-resourced, trying to make an impact through content. You’re frustrated and tired. Well, this webinar is where to start.

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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Any experienced marketer would tell you that understanding one’s audience is key to success in communication. After you identify the goals and objectives of your communication efforts, you can identify an audience. Each goal may have several different audiences in which you want to communicate to. . Pain Points. Occupations.

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Balance Your Event Costs with the Benefits of a Virtual Audience

Greater Giving

The Camp Rosenbaum Fund included a virtual audience in their live event for this one important reason. An event with a virtual audience option means that people you want to reach, no matter where they are, can participate. It also inspired their program director to hold many more events during the year, at every level of participation.

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An Integrated Approach to Audience Engagement

Media Cause

It might surprise you, but as Media Cause’s Director of Advocacy, I’m on board with a fundraising-centric approach to nonprofit strategy and journey building. The post An Integrated Approach to Audience Engagement appeared first on Media Cause. The Money is the Mission.