Remove Audience Remove Demographics Remove Metrics Remove Report
article thumbnail

Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52
article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Shows ad performance data like impressions, spend, and demographic reach. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. Snapchat Political Ads Library: [link] Displays the ad creative, spend estimate, and demographic targeting used for each political ad.

Library 104
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

According to a New York Magazine report, conducted in partnership with Livestream, 80% of consumers would rather watch a live video from a brand than read a blog. When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. Phase 1: Identify Your Audience, Partner(s) & Content.

Raise 325
article thumbnail

Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. The new FEP report compares overall philanthropic giving trends in 2022 and 2023. In the Q4 fundraising report, we see a decline in all three.

Trend 52
article thumbnail

3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

Review your donor demographics. Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success. Review your donor demographics. For each of these demographics, conduct audience research to determine: Their preferred giving avenue.

article thumbnail

The End of Expertise and How Associations Must Adapt

The MatrixFiles

At a time when higher education is facing public funding cuts, changing demographics and a challenging student debt environment, institutions are facing an uphill battle to sustain enrollments and stay relevant. Members report having to work doubly and triply hard to shore up their credibility.

article thumbnail

4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

CBS News reported that in November 2022, Giving Tuesday raised an incredible $3.1 Throughout the year, conduct preparation, strategy development, and stewardship efforts to make your audience eager to give when the big day arrives. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.