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Are AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match

.orgSource

In this moment, the intersection of logic and emotion deserves our focused attention. The intersection of logic and emotion deserves our focused attention. Changing member demographics adds to the complexity.” Emotional intelligence training can be integrated into professional development. In a recent Association 4.0

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Level Up Your Marketing with Analytics

Association Analytics

By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Integrated data will help you better segment and build personas that are unique to your association. Segmentation & Personas.

Analytics 169
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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

Among the innovative tools that have garnered attention is ChatGPT. Explore how the strategic integration of SWOT analysis, audience mapping, SMART communication targets, channel identification, content strategy, execution and evaluation, and high-level communications planning can shape a successful digital transformation.

Digital 292
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Don’t Fear Your Dirty Data

Association Analytics

Integrity : Duplicate records? Use visualizations to see gaps that need attention. Keep in mind the delicate balance of your need for data without asking people for too much information. And a surprise for some – associations can use analytics to help identify where to focus their data cleansing initiatives. Be creative.

Data 169
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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

In this article, we’ll explore the top platforms you can leverage to get the word out about your business, including: Your Website Social Media Mobile App A well-designed marketing plan can give your business the fuel it needs to bring attention to its services, products, events, campaigns, and more.

Channel 52
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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Direct mail fundraising can be a valuable part of your organization’s fundraising and marketing strategy, particularly when integrated with other channels. This builds up your reputation as an established, trustworthy organization.

Mail 52
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What’s a Nonprofit Membership Program? An FAQ Guide

DipJar

Offering perks to loyal supporters also leaves you more attention to focus on attracting new donations. Member management software not only keeps track of your members, but also member demographics, preferences, and their history with your organization. Do your perks have your donor base in mind? Money management.

FAQ 52