Allegiance Group

JUNE 13, 2024

Working with a nonprofit marketing agency can take this step off your plate if your organization doesn’t have the bandwidth for detailed planning. To prepare for the planning stage, get to know your donors by: Using data analytics tools. Your organization should already be using each of these to guide its decisions.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Nonprofit Tech for Good

JANUARY 17, 2019

It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines. Monitor important dates : there are numerous awareness days that are relevant to your organization. Get organized : a content calendar can help you create a more consistent social presence.

Calendar 275

Calendar Social Media Content Media 275

Allegiance Group

OCTOBER 16, 2023

When you’re looking for an employee, it’s not a decision you undertake lightly – especially when it’s someone who will have as much of an effect on your organization as a Major Gifts Officer (MGO). Describe your experience with using data analytics to inform major gift decisions. What is a Major Gifts Officer?

Gift 52

Gift Interview Question Articulate 52

Qgiv

NOVEMBER 9, 2023

A nonprofit branding strategy is a plan for how you want your organization to be perceived by the public. It includes your organization’s mission, vision, values, and unique selling proposition. Increase awareness of your organization and its mission. Strengthen your organization’s reputation. Be authentic.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. Learn how your organization can take full advantage of social media in this guide! One of the biggest reasons your organization should use social media is how cost-effective it is.

Social Media 52

Social Media Media Guide Social 52

Candid

DECEMBER 12, 2022

So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. Show a person or group of people impacted by your organization, such as a beneficiary or donor, to share their connection to your cause. What are nonprofit explainer videos? Add human interest.

Video 100

Video Support Tips Audio 100

NTEN

OCTOBER 6, 2011

I'm going to start by telling a story about storytelling. It's an instance of advertising as storytelling and it's something many NPOs rarely consider. This is the basic metric most novice media planners will consider above all. By Nasser Asif, Director of Marketing and Media, See3 Communications.

Storytelling 73

Storytelling Yahoo Story Google 73

Qgiv

JULY 21, 2022

To start establishing yourself as a world-changing, impactful organization on the platform, here are a few best practices to succeed on LinkedIn. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible.

Linkedin 52

Linkedin Social Media Practice Media 52

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. The metrics showed the ads were not effectively driving growth.

Lesson 59

Lesson Fundraising Digital Test 59

Connection Cafe

SEPTEMBER 23, 2020

From social movements like Black Lives Matter to organizational responses to the COVID-19 pandemic, organizations are more engaged than ever before. Hear how organizations are reshaping their identities as important players in social change. Katherine Swank – Blackbaud Target Analytics. Cheryl Contee – Do Big Things.

Professional 49

Professional Communication Blackbaud Fundraising 49

Nonprofits Source

JUNE 22, 2017

Second, social media isn’t enough on its own to expose your organization to a new audience. On average, visits from social media represent 6.92% ( 65.33% of which is driven by Facebook ) of all traffic to nonprofit websites compared to 47.09% from organic search. of all impressions were organic. Step 1: Define your goals.

Digital 111

Digital Marketing Guide Chapter 111

Beneblog: Technology Meets Society

NOVEMBER 27, 2013

On February 1st, two people on the team spun out to become an independent nonprofit—the Human Rights Data Analysis Group —to focus on the statistical and analytical side of our human rights work. We’ll embrace failure as part of the learning process and as a metric of a true "labs" atmosphere.

India 142

India Literacy Global Accessibility 142

NonProfit Hub

MARCH 3, 2016

He is the founder and CEO of Metric Insights. He founded the company in 2010 to transform the way business intelligence is performed so organizations of any size can quickly and easily deploy powerful analytics. Incorporate Data into Your Storytelling. Marius Moscovici is a guest contributor for Nonprofit Hub.

Accessibility 28

Accessibility Data Metrics Nonprofit 28

NTEN

JULY 16, 2010

But how can you collect the data you need to tell your organization's stories -- and then make them compelling enough to cut through the noise? We'll talk through what metrics are possible to gather from commonly used types of software and discuss a framework to help you analyze what's likely to be useful to you.

Data 61

Data United States Metrics NTEN 61

CauseVox

NOVEMBER 26, 2023

Whether you’re striving to make a difference in your community, protect the environment, or provide a lifeline to those in need, your storytelling ability can mean the difference between a thriving and well-funded program and one that falls flat. The Power of Storytelling in Fundraising Humans are meaning-making creatures.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

sgEngage

AUGUST 29, 2023

Instead of getting a nod of understanding or an enthusiastic question about the mission of the organization, I got a blank stare and the response, “C…F…O…?” Even larger organizations that experience growth may be wondering if their current team is well-suited to take their organization to the next level.

Challenge 75

Challenge Organization Interview Roles 75

CauseVox

JUNE 5, 2023

While incorporating insights provided in our webinar with Maria Bryan, we’ll demystify the content planning process, discuss trauma-informed storytelling, unpack resources , and help you create content that converts. The Importance of Storytelling It’s no secret that a great story can generate movers and shakers.

Social Media 62

Social Media Storytelling Media Effective 62

Bloomerang

MARCH 4, 2024

However, when approached with creativity and strategic thinking, it can serve as a powerful instrument for storytelling, showcasing impact, and inspiring donors and supporters to take action. The impact metrics you share The stories of transformation you tell Selecting which metrics and outcomes to highlight is crucial.

Report 98

Report Tools Storytelling Fundraising 98

Achieve

JULY 2, 2019

10 Mistakes Your Organization is Making On Social Media (and How to Fix Them). ” Now I recognize that many nonprofit organizations may not be able to send their team to conferences, so I’ve rounded up an overview of the ten social media mistakes discussed at Planet Philanthropy: . Raise awareness for your organization? .

Social Media 52

Social Media Media Hints Social 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Effective ROI StoryTelling Techniques.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Stated another way, organize and simplify. It is hard for me to find posts because I have too many categories and an idiosyncratic way of organizing them. Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way.

Goal 50

Goal ROI Wiki Metrics 50

Saleforce Nonprofit

MARCH 3, 2022

The best path forward for organizations to adapt to these seismic changes is by revamping digital marketing strategies to prioritize data they collect directly from their audiences — otherwise known as first-party (or even zero-party ) data. How many of us click on that “Ask App Not to Track” pop-up? I’m guessing most.

Action 106

Action Change Metrics Measure 106

CauseVox

JUNE 1, 2021

1) Visual Storytelling. Visual storytelling does exactly that. In fact, 80% of the top grossing campaigns through CauseVox use visual storytelling to showcase their cause and crush their fundraising goal. Try fitting it into the Pixar Storytelling Framework. 5) Fundraising Metrics. Consider this. Updates and news.

Websites 52

Websites Fundraising Site Create 52

Bloomerang

MAY 30, 2022

Nonprofits with written fundraising plans consistently outperform organizations without them. One study found that 37% of organizations with budgets under $1 million and 22% of organizations with budgets over $1 million don’t have a fundraising plan in place. Incorporating storytelling. Define goals. Direct mail.

Guide 129

Guide Fundraising Social Media Channel 129

Nonprofit Tech for Good

SEPTEMBER 29, 2019

In the process of coming up with a nice design and captivating storytelling to capture potential supporters, you may be overlooking a few fundamental and truly effective steps to boost conversions on your online donation page. Showcase impact metrics of what each giving level can accomplish. 1) Make Giving Simple.

Conversation 260

Conversation Online Giving NPO 260

Bloomerang

JULY 20, 2023

The benefits of online fundraising Online fundraising offers benefits for both your organization and your supporters. This not only allows your supporters to share their involvement, but also spreads your organization’s mission further and inspires individuals with no previous connection to your organization to give.

Ideas 79

Ideas Online Fundraising Tips 79

sgEngage

JUNE 23, 2022

Most social good organizations receive more than 80% of their fundraising dollars from fewer than 20% of their donors. A single major gift could boost your revenue by 10%—significantly more for smaller organizations. Innovations in analytics tools have come a long way. Hone Your Storytelling Skills . Define “Major”.

Gift 86

Gift Program Build Fundraising 86

Care2

MAY 4, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Better Online Storytelling Designed by Roger O.

Social Media 28

Social Media Conference Advocacy Online 28

CauseVox

MAY 11, 2021

employed powerful visuals to grab your attention and storytelling designed to keep you reading. Anti-sex-trafficking organization Amirah Inc. This means looking at your back-end analytics for trends and insight into what resonates with your audience. To help educate the public on issues of unfairness in the U.S.

Social Media 99

Social Media Community Build Media 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

Want Useful Analytics? The only way to do that is to benchmark against your organization’s performance or peer organizations. The only way to do that is to benchmark against your organization’s performance or peer organizations. Pick Metrics. Select Your Tools. Make Sense of Your Data.

Measure 115

Measure Learning Case Study Metrics 115

EveryAction

AUGUST 17, 2016

It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each audience, or persona. Organizing an event for the jet-setting type? Reporting to your board of directors. Communicating with your teams.

Software 100

Software Donor Management Template 100

Tech Soup

SEPTEMBER 24, 2014

It is YouTube's primary measure of video quality and is the key metric used by YouTube's search and discovery systems. Rosser suggested reviewing your YouTube analytics to understand the length that appeals to your audience. Mix Up Your Storytelling Methods. All that storytelling effort has paid off. Learn More.

Story 64

Story Digital Tips YouTube 64

Bloomerang

SEPTEMBER 12, 2022

Nonprofit organizations need software to raise funds, host events, and keep operations running smoothly. While for-profit organizations may use CRM solutions to track sales progress, nonprofit CRM needs are different. Keep up with every interaction your supporters have with your organization using a comprehensive timeline.

Software 59

Software Effective Grant Nonprofit 59

ASU Lodestar Center

AUGUST 24, 2011

Do you know the first steps in telling your organization's story? Do you have a strong sense of effective marketing campaigns to propel your organization to the next level? Are your donors truly vested in the mission of your organization? Storytelling. Keep reading. Use Your E-mail Signature. Every nonprofit has a story.

Communication 93

Communication Effective Impact Benchmark 93

Forum One

DECEMBER 13, 2023

At the intersection of digital and mission-driven work, 2023 was a year of significant changes, big decisions, and growth for many organizations in the nonprofit and government space. While making an impact always comes first, each of these awards is a great honor for these fantastic organizations and our Forum One team.

Celebrate 67

Celebrate Award Colorado Museum 67

Nonprofits Source

MARCH 21, 2018

Often times this requires shifting through many useless articles in the hopes you’ll find one that will make an impact on your organization. It’s hard not to have a professional crush on a social media account when there are some organizations absolutely smashing it out there! 5 NONPROFITS WINNING AT SOCIAL MEDIA. Neverthirst.

Social Media 109

Social Media Resource Marketing Media 109

Connection Cafe

JANUARY 13, 2021

Between keeping donors engaged, shoring up critical support, and looking for ways to make the most of disruptions , your own organization has probably had a year for the record books. Engagement can be measured through a number of metrics, including: Traffic volume over a given period, or how many users land on your pages.

Design 28

Design Challenge Web Files 28