Whole Whale

MAY 11, 2022

Short Answer : It’s not just you, Google Analytics 4 (GA4) is completely different than Universal Analytics (UA). Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on.

Analytics 59

Analytics University Difference Metrics 59

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). We’ll walk you through what GA4 is, how it differs from previous versions, and how you can get set up.

Analytics 52

Analytics Google Fundraising Track 52

Association Analytics

JUNE 21, 2023

With a modern ecosystem, your association can start by separating out analytical data from transactional data. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics!

Associations 319

Associations Challenge Data Taxonomy 319

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. First, we’ll cover how to determine your goals for your monthly giving program. When laying out your goal, consider following the SMART model for goal setting. Determine your objectives.

Analytics 52

Analytics Data Giving Metrics 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. The point is this: You are where you are; the goal is to improve. In this post, I’ll explore the fifth strategy. .

Analytics 124

Analytics Strategy Fundraising Benchmark 124

Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

Metrics 98

Metrics Ratio ROI Sponsor 98

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 110

Analytics Digital Tools Measure 110

Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit.

Analytics 52

Analytics Tools Wikipedia Track 52

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start.

Metrics 100

Metrics Social Media Measure Media 100

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

Analytics 100

Analytics Google Digital Marketing 100

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Step 2: Define the goals that match each group. Step 2: Goals.

Metrics 219

Metrics Community Map Template 219

DNL OmniMedia

NOVEMBER 12, 2020

Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. 3 Tips to Track Major Gift Metrics More Effectively.

Metrics 52

Metrics Gift Track Tech 52

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Winter 2022. Winter 2022-2023.

Strategy 266

Strategy Fundraising Social Media Nonprofit 266

Nonprofit Tech for Good

AUGUST 9, 2021

That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. 3) Monitor your LinkedIn Analytics. and the best way to learn is to spend an hour or so a month studying your analytics. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 362

Linkedin Practice Social Media Sponsor 362

sgEngage

JANUARY 17, 2024

Identifying Your Podcast’s Purpose and Audience While you might discuss different topics or stories in each episode, the overall purpose and tone of your podcast should remain consistent. Establish the fundamental aspects of your podcast by answering the following questions: What is the primary goal of the podcast?

Audio 76

Audio Podcast Content Phase 76

.orgSource

APRIL 25, 2023

You don’t have to spend much time on the site to understand the difference between outstanding and dismal. HR analytics can bring objectivity to what is frequently a highly subjective process. You learn a lot about consumer preferences by reading the reviews on Yelp. Studying factual information will help you make better choices.”

Application 221

Application Statistics Culture Job 221

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. Peterson is the founder and senior partner. Click for larger image.

Metrics 101

Metrics Social Media Media Social 101

Forum One

SEPTEMBER 15, 2023

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. From a steep learning curve to having to interpret new metrics, the frustration is real. The planned phaseout of Google Analytics was a shock when it was announced.

Analytics 75

Analytics Museum University Google 75

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

Two new books on measurement and analytics came to my attention this week. The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” The book Lean Analytics focuses on the measure stage.

Metrics 101

Metrics Measure Analytics Method 101

Nimble AMS

AUGUST 8, 2022

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. A set of rules, metrics, or policies established by an organization to bring clarity and ease of use to data practices is a data governance policy.

Policy 116

Policy Government Adopt Associations 116

Candid

APRIL 20, 2023

As you define your goal(s), also think about how to measure it. Twitter analytics Facebook insights Instagram insights LinkedIn analytics TikTok analytics Once you have exported data from the last year, sort posts by the metric you’re most interested in, such as engagement, reach, or link clicks.

Social Media 98

Social Media Data Strategy Media 98

sgEngage

NOVEMBER 10, 2023

How to Prioritize Recurring Donations in Your Campaigns While every nonprofit organization is different, there are some common factors in all successful recurring donation programs. Clear Goals: Every recurring donation program should start by identifying the goals of the campaign.

Donation 52

Donation Blackbaud Retention Gift 52

Candid

JANUARY 24, 2024

It’s that time when we reflect on our work over the past year and set goals for the new one. And it’s no different for social media managers. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024.

Social Media 52

Social Media Data Strategy Media 52

sgEngage

MARCH 19, 2024

However, our recent Status of Fundraising research found an interesting link between income performance and innovating and trying new or different kinds of fundraising activity – it was one of the main drivers of income growth. Focus on Your Metrics Metrics will help you translate your data into action.

Culture 81

Culture Create eBook Attitude 81

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Are we actually making a difference? Measure program success, not just analytics. Analytics are just one indicator of success. They must contribute to your final goal. If your goal is to get countries to pledge to wipe out poverty, then your social media clickthroughs are just a means to an end.

Social Media 119

Social Media Channel Difference Media 119

Forum One

JULY 15, 2021

This includes: Email databases Website analytics CRM systems Online giving platforms. While your website analytics can provide this information, certain technologies can also help you automate the process and make it easier to test and adjust based on the results. Utilize website analytics to inform content creation.

Personal 101

Personal Test Demographics Analytics 101

Media Cause

JULY 11, 2023

In the nonprofit sector, where scaling reach and impact is a common goal, automated email marketing is the secret sauce that allows for meaningful connections with an ever-growing supporter base without stretching your resources too thin. For instance, you can segment different content to first-time donors, recurring donors, or volunteers.

email 52

email Service Marketing Metrics 52

sgEngage

NOVEMBER 14, 2023

The challenge is due in part to data silos , or groups of raw data isolated from different departments. There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. Use analytics tools to surface new patient insights.

Integration 79

Integration Data Nonprofit Platform 79

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. As nonprofits organizations, your ultimate goal is to fight for social change and mobilize people to take action. As nonprofits organizations, your ultimate goal is to fight for social change and mobilize people to take action.

Metrics 77

Metrics Social Media Media Social 77

Forum One

NOVEMBER 3, 2021

How to format the results : Presenting data findings in a way that makes sense and allows stakeholders to take action is extremely difficult, especially when stakeholders differ in their focus and approach across an organization. First, set your data reporting goals. The goal with your analysis is to have actionable data.

Report 70

Report Data Metrics Analysis 70

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Eric Jacobsen Blog

FEBRUARY 4, 2024

To strengthen wellbeing in the workplace the book provides leaders various solutions, including a new metric to track suffering, struggling, and thriving — Gallup Net Thriving. This translates into big differences in productivity. People will connect naturally as they learn more about each other’s processes and goals.

Team 57

Team Build Ratio Measure 57

Bloomerang

OCTOBER 1, 2021

However, most board members aren’t familiar with various fundraising metrics and won’t be able to draw effective conclusions when they’re presented with data without an explanation of what the data shows. . The last thing you want to do is waste their time and bog their donor reports down with unnecessary metrics. .

Report 123

Report Data Donor Metrics 123

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Paid social media can help you further your nonprofit’s reach so you can reach and surpass the SMART goals you set.

Social Media 52

Social Media Media Guide Social 52

Candid

JANUARY 30, 2023

The scope of your nonprofit’s rebrand will depend on your goals. A survey is a good place to start, but you might also consider launching a focus group of constituents (representing different members of your community) to unpack the findings and gather feedback on how rebranding will influence your audience’s perception of your nonprofit.

Nonprofit 119

Nonprofit Audience Library Research 119

Wild Apricot

DECEMBER 21, 2017

The composition, hierarchy, and primary role of sales ops may differ across industries and even across similar businesses of diverse sizes, but many of today’s sales ops leaders perform a standard core set of functions. Sales Ops Metrics & KPIs. Performance Metrics Analyses. Selection of Key Sales Metrics to Adopt.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145