Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Put a human face on the cause through case studies, testimonials, and videos. Those insights should drive messaging and campaigns.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

Moderate Approach: Understand the argument for an early investment but will also insist on a sound cost/benefit analysis when new ways of doing things are not yet fully proven. Jeremiah Owyang has a good analysis of what features Google + needs to go mainstream. Wait for maturation? What are the potential uses for nonprofits?

Google 116

Google Change Social Adopt 116

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I used a “living case study&# approach – doing an interview with them to share how they achieved their success. She told the story of how she created the videos herself initially, but when they started to catch on, she documented the results. Social Network Analysis Tools for Social Media.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2008

Alex Steed is a self-described millennial activist and he has just announced his Millennials Changing America: The Next Generation of Organizing where he will visit over 30 cities across the United States to meet, interview and report how young people are using the Internet to leverage their social and political power.

Meme 50

Meme Change Vlog Blogger 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. The chapter is based on interviews with folks in the field and includes step-by-step checklists, examples, and tips. Staff Interviews.

ROI 50

ROI Social Media Slides NTEN 50

Museum 2.0

DECEMBER 8, 2006

What we’re interested in is not only user content generation in the sense of starting from an artifact that is out there in a museum and adding meaning… I’m really interested in the process of defining what is a cultural object, and how we assign value to that. How do you develop mechanisms specifically to encourage connection? Definitely.

Interview 20

Interview Museum Culture Sound 20

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 9, 2009

This takes a lot of time because I'm not just browsing, but I'm doing a pattern analysis for best practices that I can incorporate into a presentation about social media principles and nonprofits. For example, note their call to action right on the YouTube video. See the interview I did for Arrive Magazine , pages 34-37).

Social Media 87

Social Media Game Media Social 87

Bloomerang

SEPTEMBER 24, 2021

So if that is of interest to you, maybe you’re thinking of switching software or you’re just kind of curious about us, check out our website, all kinds of videos and stuff you can watch and, you know, we’d love for you to learn more. In the survey and interviews process, that is the primary way to reach everyone.

Community 79

Community Video Slides Survey 79

Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2008

Let's take the definition from Josh Bernhoff from this YouTube video from the Forrester Consumer Forum. There is a difference between market research (using surveys, focus groups, and interviews to collect data) and listening (using social media tools). What is listening? Let's go back to the archaeologists.

Social Media 50

Social Media Media Social Case Study 50

Connection Cafe

APRIL 28, 2009

A core goal of community organizing is to generate durable power for an organization representing the community, allowing it to influence key decision-makers on a range of issues over time. Power analysis Protest Lobby Recruit allies Phone bank. Real-life training Job descriptions Testing Management procedures.

Organization 23

Organization Community Online Offline 23

Amy Sample Ward

JUNE 6, 2011

And over 10,000 youth later, they have the start of a movement in the next generation, inspiring them and supporting them in staying on course for the future they want. We also need other organizations to lead by teaching us how to communicate, others to lead by creating models of analysis and measurement, and so on. Cause-First.

Build 220

Build Community Technology Action 220

DNL OmniMedia

FEBRUARY 16, 2022

Lastly, donor engagement with online fundraising generates valuable data, which your team then cycles back into the process and uses to continually refine your digital nonprofit strategy. Phase 4: The Analysis Stage. Then, use the engagement metrics and donor feedback you generate to promote the campaign to email subscribers.

Digital 98

Digital Strategy Create Phase 98

Nonprofits Source

MARCH 21, 2018

6 billion nonprofit videos viewed in 2016. 68% of nonprofit video watchers view similar videos within 30 days. Among millennials, YouTube accounts for 2/3rds of the premium online video watched across devices. The most viewed brand videos are on average 31–60 seconds long (32% of all views). Facebook Live.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

The NY Chapter of the Red Cross offers Ten Tips in this YouTube Video. Socap09 Still Buzzing : Last week, the SoCap Conference generated a lot of buzz. There's also a paper that Steve co-authored about a methodology for social network analysis. To celebrate, you can create a video about a special teacher who inspired you.

Nptech 91

Nptech Social Media Ning Media 91

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

it was the NMC’s 15th anniversary) that got rolled into a NMC@15 video , and a chance to sign up for 15 minutes of studio time on the John Lennon Bus to create a package of sharable music loops. Participant Generated Conference Video. It’s simple to do cause it is just a link to a web site. I am not sure we need the scribe (e.g.

Social Media 81

Social Media Media Social Flickr 81

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 18, 2009

Based on the an analysis of previous fundraising campaigns (see " Twitter As Charitable Giving Spreader: A Brief History and Meta Analysis of Fundraising With Twitter "), the first time I heard about Twestival I knew it signaled something different. She agreed to do a reflection interview with me, sharing what worked and what didn't.

Reflection 51

Reflection Ethiopia Charity San Francisco 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

The Institute for Development Studies , a nonprofit that does international development research, teaching and communications, created this YouTube video. Through Girl Up’s support, girls have the opportunity to become educated, healthy, safe, counted and positioned to be the next generation of leaders. Global Conversations.

Policy 103

Policy Social Media International News 103

Neon CRM

JULY 14, 2023

They’ve also shared thousands of pages, videos, social media comments, blog posts, and white papers discussing relief efforts and their own initiatives. Press releases may also be the jumping-off point for interviews and further media coverage. Thought leadership content should be authoritative, engaging, and unique.

Public 52

Public Build Strategy Press 52

Connection Cafe

JANUARY 1, 2015

Subject Line Analysis. This word cloud was generated based on all 445 fundraising email subject lines. Happy New Year from Wills Eye Hospital – 2014 Year in Review Video. Special interview: How we’re using viruses to stop cancer. VIDEO: The animals you’ve helped this year. Downton Abbey is back.

email 20

email South Carolina Fundraising Gift 20

Have Fun - Do Good

JANUARY 6, 2007

Below is a transcript of my interview with him for the Big Vision Podcast. We have raised enough to go this far, and develop a web site, and materials, and a video, and some staff and outreach, and we have got 100,000 square feet of office tenants lined up. I think there are two kinds of analysis. It's up to a $1.7

Global 40

Global Green San Francisco Model 40