Nimble AMS

JULY 18, 2023

Going beyond traditional personalization, hyper-personalization leverages advanced data analytics to create highly tailored experiences based on individual preferences, interests, and recent engagement. Voice and conversational personalization. Hyper-personalization. Omni-channel personalization. Privacy-conscious personalization.

Personal 130

Personal Associations Trend Experiment 130

Allegiance Group

JUNE 13, 2024

As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. Include key findings and create audience personas (fictional people that embody your target audience). To prepare for the planning stage, get to know your donors by: Using data analytics tools.

Marketing 52

Marketing Analysis Nonprofit Audience 52

ASU Lodestar Center

JUNE 1, 2022

For example, Barack Obama reaches over 100 million people with each tweet. AI analytics. AI analytics is a description of a type of machine learning that mines insights within a dataset. AI analytics automates much of what a data analyst would do. Sentiment analysis. In-house AI expertise.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

sgEngage

MARCH 15, 2024

Data analysis tools are helping organizations of all sizes to automate, streamline, and standardize processes so they can measure and optimize performance. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant.

Measure 96

Measure Help Analysis Metrics 96

Whole Whale

JUNE 15, 2022

Luckily, there are plenty of free social listening tools available that can help you track your brand, monitor your competition, and understand what people are saying about your cause. Social listening is the process of tracking online conversations in order to better understand what people are saying about a given topic.

Tools 98

Tools Guide Social Social Media 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. Analytics tools like the ones described below are good for measuring actions and engagement. There’s a gold mine of intelligence presented in their 8-10 insightful, colorful analysis tools.

Analytics 106

Analytics Tools Social New York City 106

sgEngage

JUNE 3, 2024

What we’re seeing is just way more productivity, to the point where people are able to concentrate on higher level cognitive tasks rather than rote things,” von Ahn said. Currently, knowing how to use AI gives you a competitive edge, a tool to add to your resume, the likes of Blackbaud certification or Google Analytics skills.

Job 87

Job Fundraising Gartner Product 87

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

2009 - Connected Action - Marc Smith - Social Media Network Analysis View more presentations from Marc Smith. In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. .

Analysis 96

Analysis Social Network Social Media Network 96

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? Which visits lead to engagement?

FAQ 57

FAQ Organization Analytics Google 57

sgEngage

OCTOBER 11, 2023

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. Finding people who genuinely care about your cause is like making a new friend; it takes time and effort. These people are already open to building a relationship with your organization.

Donor 89

Donor Social Media Websites Content 89

Qgiv

JULY 28, 2021

link will make it easy to see how many people click from your text message to your website. While bit.ly’s back end will not allow you to see who clicked the link, it will tell you how many people used it to reach your donation page. Divide the number of unique visitors by your online donations to determine your conversion rate.

Mobile 52

Mobile Question Data Help 52

Tech Soup

NOVEMBER 9, 2012

Previously, she produced the Our Social Times and Influence People’s North American Social Media Marketing and Monitoring conference series and started a web development and social media business, which leveraged an international team of programmers and designers across India, Romania, and the U.S. 2 — Make Your Website Shine.

Analytics 58

Analytics Tools Social North America 58

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

The people with skills are out there. Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics. Google offers the free MOOC called “ Google Analytics Academy.”

Data 107

Data Help Measure Analysis 107

Achieve

DECEMBER 19, 2017

Google Analytics is a powerful tool. NOTE: If you haven’t activated your Google Analytics account, you’ll want to do that before diving into this post. Set goals in Google Analytics to maximize your conversions. And with a $0 price tag, it’s a tool that your nonprofit can’t afford not to maximize.

Causes 52

Causes Data Profit Demographics 52

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Helping real people should be the star. Evaluate telethons and phone banks – what makes people donate on the spot?

Lesson 59

Lesson Fundraising Digital Test 59

3rd Sector Labs

AUGUST 15, 2014

social media, surveys, conversations) to let donors know they are being heard and appreciated. And let’s not forget that data captures people’s attention. Because people are drawn to reading numbers- numbers are short and sweet, and to the point. So.how many people donated blood? People want NUMBERS.

Digital 138

Digital Data Marketing Org 138

Forum One

APRIL 8, 2021

Using analytics data from your website, you can decide which pages people are most interested in or map to SEO keywords to begin prioritizing and optimizing. Conversational interfaces , chatbots, and assistants can help repurpose your existing content by offering shortcuts. Get data & stop guessing.

Impact 76

Impact Channel Audience Content 76

Bloomerang

FEBRUARY 1, 2023

They can give directly from their seats without disrupting conversation with one another. This app is what allows people to find events near them and purchase tickets for what interests them. Communication with major donors frequently consists of phone calls and travel for face-to-face conversations. Outbid notifications.

Org 83

Org Raise Tools Help 83

Wild Apricot

DECEMBER 21, 2017

As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. To achieve that, sales operations people help streamline process to speed up the sales cycle and enable sellers to close more deals.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

” Well, here is are some ways to find some data nerds to help you with your measurement and analysis: 1. Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics.

Data 109

Data Help Measure Analysis 109

Forum One

NOVEMBER 21, 2022

This is a ground-breaking web-based tool built using JavaScript technologies that presents the clearest picture yet of how well a community meets the current and future needs of people of all ages, incomes, ethnicities, and abilities. a conversation on a select topic amongst an expert panel. After the conversation, diners?engage?in

Award 46

Award Colorado Washington Children 46

Forum One

NOVEMBER 18, 2022

This is a ground-breaking web-based tool built using JavaScript technologies that presents the clearest picture yet of how well a community meets the current and future needs of people of all ages, incomes, ethnicities, and abilities. a conversation on a select topic amongst an expert panel. After the conversation, diners?engage?in

Award 46

Award Colorado Washington Children 46

DipJar

SEPTEMBER 12, 2022

It’s about strategically planning how you’re going to get your nonprofit in front of the people who will best connect with your mission. . There are multiple facets to this process, which involves analysis, preparation, and research. Did retargeted ads see more conversions than direct mail solicitors? Create a content calendar.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Association Analytics

JANUARY 30, 2023

When’s the last time you heard a board member say, “Members want…” followed by an aggregate of the last five conversations they’ve had. Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience.

Experiment 321

Experiment Create Retention Aggregator 321

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. How many people visit your Web site every day? Methods for listening to conversations off-blog and outside my media. NEW SEMINAR!

Analytics 50

Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. And while you can use this method to do an ROI analysis, the real gold is the deeper understanding of what works and what doesn't. It's called double-loop learning. Why was it a success?

Analysis 50

Analysis Reflection Experiment Time 50

Forum One

JULY 27, 2021

As people are spending more and more time online, digital fundraising is vital for mission-driven organizations to achieve and surpass goals. . During the pandemic, people have found ways to stay connected online, and one of those ways has been through giving. Don’t rely on your own assumptions or analytics data alone.

Digital 47

Digital Tips Fundraising Evaluation 47

Qgiv

JANUARY 12, 2022

Once the hallmark of marketing professionals and financial analysts, data analysis has now infiltrated almost all aspects of our life from fitness trackers (got to make sure you get those steps in!) Data analytics for nonprofits is just as valuable … and even more crucial. Fundraising Metrics. Paid Advertising Metrics.

Analytics 98

Analytics Data Metrics Rate 98

Amy Sample Ward

SEPTEMBER 20, 2010

Yesterday was the 3rd annual Women Who Tech Telesummit , bringing together over 600 women (and men) from for-profit and nonprofit organizations and technology start, connecting developers and techies with those new to the field, igniting conversations and long-term collaborations. Google Analytics – [link]. Facebook Insights.

Tools 162

Tools Tech Map RSS 162

M+R

FEBRUARY 4, 2021

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. One of the universal—and heartwarming—truths is that people will help each other in times of need. EOY was up, up, up! .

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

You can also invite Alums to share what they’re up to as part of your engagement strategy on social channels, either as a dedicated post or part of the conversation in the comments. Conversation starters that link alumni to the current school experience can spark tons of engagement. Connect Alumni with Current School Experience.

Practice 107

Practice Tips Social Meme 107

Greater Giving

FEBRUARY 25, 2021

People love watching videos! Studies have shown websites that include a video message are 53 times more likely ( Insivia ) to reach Google’s front page than those who don’t, and video can boost conversion rates by up to 80% ( Unbounce ). Video has an unbelievable advantage over other forms of messaging. Impact Videos.

Video 87

Video Nonprofit Images Awareness 87

NTEN

OCTOBER 6, 2011

People come to your website, first and foremost, to get information, so Content Strategy is relevant for any communications work you do. Content Audit & Gap Analysis: Before you dream up what new content you need , you should know what you already have. Now, your ready to do the Gap Analysis. So, Content Strategy was born!

Content 83

Content Strategy Question Calendar 83

Connection Cafe

APRIL 2, 2018

Data and analytics can play a big role in improving nonprofit strategy. What background research was critical to the conversation? Among nonprofit advocacy groups, I often witness a huge gap between the people with access to data and analytics and the people actually empowered to make strategic decisions.

Data 31

Data Help Analytics Test 31

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. But why aren’t more organization’s doing it?

Channel 118

Channel News Mail Blogger 118

Amy Sample Ward

JANUARY 20, 2011

Well, from the planning and analysis side, that is. Here are some questions that can help get people talking to start sharing the groups they work with. Remember – Even if you’re using google alerts and google analytics, you may not really be able to look at data over time in a critical way. New grants or new programs.

Metrics 219

Metrics Community Map Template 219

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

One of the best principles I learned was from Valdis Krebs who suggests following fewer people to get to the many in his classic post “ So Many People, So Little Time.&#. We don’t have the time or brain cells for that. It’s about finding people who are connected to different social circles and following them.

Twitter 107

Twitter Network Tips Influence 107