DNL OmniMedia

MAY 25, 2022

When you have a strong grasp of your audience’s motivations, you can increase donations, volunteer hours, advocacy actions, and the overall public opinion of your nonprofit. What is a market analysis for nonprofit organizations? Where would you like to test your hypotheses against actual research? Let’s get started.

Research 52

Research Marketing Survey Nonprofit 52

Media Cause

MARCH 15, 2022

As a marketing agency working on the frontlines of advocacy and social justice movements, it’s important for us to revisit our commitment and share our learnings along the way. As we recognize Equal Pay Day today we are proud to share that for the 3rd year in a row females continue to make slightly more than men in the same role.

Celebrate 52

Celebrate Pledge Org Environment 52

M+R

JUNE 22, 2021

This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Neon CRM

DECEMBER 13, 2023

Stronger Advocacy: There’s strength in numbers, and a strong membership base provides organizations with more voices to amplify their cause, advocate for policy changes, influence the community, and raise awareness for their mission. Smooth and easy” can be subjective—ask a few people to test the process.)

Model 52

Model Florida Nonprofit Benefit 52

M+R

FEBRUARY 5, 2021

Finding your audience part 1: file analysis. The chart below is an excerpt of an analysis that we conducted for one M+R client, looking at a range of digital platforms, and the “match rate” of our donors to those platforms. This fall, another M+R client, LCV Victory Fund, tested advertisements targeting mid-level donors and prospects.

America 105

America Digital Audience Channel 105

NonProfit Hub

MAY 19, 2016

Form 5768 , more popularly known as the 501(h) election or the expenditure test, can do wonders for your lobbying efforts. This is referred to as the substantial part test. Filing for the expenditure test also lays out certain governmental activities that don’t count as lobbying. Differences between Lobbying and Advocacy.

Advocacy 33

Advocacy Test Government Files 33

Connection Cafe

APRIL 2, 2018

Among nonprofit advocacy groups, I often witness a huge gap between the people with access to data and analytics and the people actually empowered to make strategic decisions. This was their “Testing Whiteboard.” The Testing Whiteboard doesn’t provide some perfect, omniscient data. (As Analytics reports don’t replace meetings.

Data 31

Data Help Analytics Test 31

Forum One

NOVEMBER 21, 2022

The new website also applies insights from usability testing to improve the experience of exploring community data to help individuals and families decide where to live, and exploring data to help community leaders and policymakers serve more of their residents. Silver – Health Care Services Website.

Award 46

Award Colorado Washington Children 46

Forum One

NOVEMBER 18, 2022

The new website also applies insights from usability testing to improve the experience of exploring community data to help individuals and families decide where to live, and exploring data to help community leaders and policymakers serve more of their residents. Silver – Health Care Services Website.

Award 46

Award Colorado Washington Children 46

Qgiv

NOVEMBER 3, 2021

This was likely followed by testing out one or two project management systems as you tried to find a work-from-home solution that served your nonprofit well. Starting with analysis, your consultant will deploy internal team surveys to understand your current nonprofit software use.

Tech 52

Tech Consultant Nonprofit Software 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2015

Grantees, Experts, and Partners at the end of the Brainerd Foundation’s 21st Century Advocacy Design Lab. In some ways, a design lab can be thought of as “participatory research and testing.”. As part of its sunset strategy , the foundation is developing an initiative to support 21st Century Advocacy.

Design 50

Design Strategy Facilitation Advocacy 50

DNL OmniMedia

MAY 25, 2022

We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. Partner with a nonprofit consultant with expertise in data analysis. Advocacy actions. With that, let’s get started.

Analytics 52

Analytics Org Adwords Metrics 52

NTEN

OCTOBER 12, 2011

While Tides had previously produced annual reports that included the usual suspects – descriptions of initiatives, programs and client portfolio, bullet-point statistics and highlights, and financials – we wanted to push our analysis further by looking at our work in greater contexts and through different lenses. Where did those grants go?

Case Study 68

Case Study Story Data Studies 68

Care2

JULY 11, 2013

Sometimes I feel like there''s an encyclopedia of online advocacy, fundraising, and social media stuck in my head. They share best practices in online campaigning as well as concrete data and analysis from their A/B testing. Check out some of my favorite resources in the nonprofit space.

Resource 72

Resource India Case Study Nonprofit 72

Care2

SEPTEMBER 23, 2010

Here's the recap of what I learned: Test messaging. There are generally five types of text messaging: 1) for fundraising; 2) for advocacy; 3) to distribute information; 4) driving traffic to websites, and 5) text replies (where people respond via text to an issue, or send a text requesting more info).

Tools 52

Tools Stats Netsquared Info 52

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines? The irony).

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines? The irony).

Social Network 74

Social Network ROI Social Media Network 74

NTEN

NOVEMBER 2, 2009

My eyeball generating and tracking toolbox: Google Analytics for free web traffic analysis. By experimenting with simple A/B split tests an organization can figure out the answers to these questions. It also doesn't hurt when your email system provides some native testing functionality. Mailchimp for discounted email marketing.

Technology 52

Technology Adwords Analytics Analysis 52

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines? The irony).

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

MAY 31, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) So test, test and retest!

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) So test, test and retest!

Social Media 28

Social Media Advocacy Activities Active 28

Classy

APRIL 29, 2021

Double-certified neurologist and preventive medicine specialist with a background in public health, working toward the transition to replace the use of animal experimentation with superior human-based testing methods. Has expertise in international development, foreign policy, diplomacy, and advocacy . Vice Chairman, Philanthropy.

Award 57

Award Leadership Cleveland Hunger 57

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

As you can see the words paint a picture of a traditional ROI analysis, with the emphasis on quantitative, measurable results. Does return always have to be represented in $, or if you're an advocacy group, couldn't we look at e-petition signatures, volunteers? You want to make this a quick test. Short timeframes help, too.

ROI 50

ROI Social Media Reflection Question 50

Connection Cafe

JUNE 25, 2010

In the same way key performance indicators are outlined for website metrics, fundraising goals or advocacy efforts, define successful outcomes from social media and keep these top-of-mind while building a social presence and/or campaign. This makes measuring less overwhelming and analysis much more realistic. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Connection Cafe

APRIL 28, 2009

Real-life training Job descriptions Testing Management procedures. Power analysis Protest Lobby Recruit allies Phone bank. Test – make sure you are offering both online and offline opportunities to maximize participation and test effectiveness. Share success stories about both. Start small.

Organization 23

Organization Community Online Offline 23

Care2

NOVEMBER 15, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) But was there ever any gold?

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) But was there ever any gold?

Social Media 28

Social Media Place Myspace Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2007

Photo by Geodog Speed Geeking Session at Advocacy Dev - complete flickr stream here. Beaconfire Consultants has an analysis of nonprofit apps on Facebook. DIA Blog has some great advice about HTML email testing. NpTech Community Snippets Who let the (NpTech) dogs out? And don't forget, if you're going to adopt Web2.0

Nptech 50

Nptech Technorati Fundraising Widget 50

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. Advocacy In this final stage, the donor becomes an advocate for your organization and shares their positive experiences with others. While “Action” might seem like the final stage, “Advocacy” is where the real magic happens. There’s no one right answer.

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 27, 2006

Educating to Mobilize the Masses David Williamson Shaffer (UW-Madison), Doug Nelson (Doorknocker Simulation/ Kinnection), Nelson Layag (CompassPoint Nonprofit Services) How can organizations educate their masses for door-to-door canvassing, fundraising, or advocacy? The answers after gave them more analysis. Not Sim Doorknocker.

Education 50

Education Mobile Game Exercise 50

M+R

JANUARY 31, 2023

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. This data includes a mix of organizations that work on topics ranging from international relief to health to environmental issues.

Fundraising 105

Fundraising Gift Digital Trend 105

Forum One

MAY 31, 2023

You may be facing the challenge of how to realign your digital strategy and modernize your technology while juggling many other shifting priorities in operations, advocacy, or programs. You can learn a lot about what your audience wants and where your capacity gaps are by testing out ideas. You’re not alone. So where do you start?

Digital 72

Digital Strategy Chapter Map 72

DNL OmniMedia

OCTOBER 5, 2020

This is why mobile fundraising and advocacy apps are such effective tools for nonprofits looking to directly engage supporters and expand their reach online. Then, doublecheck that you’ve got a solid infrastructure in place to collect that data and report it to your CRM for further analysis. Conduct beta testing. Use paid ads.

Effective 52

Effective Marketing Press Review 52

Forum One

MAY 3, 2023

This 157-page report created a useful tool for Zero to Three’s advocacy at any stage. Their work includes research, education for families and health professionals, support for families directly affected by the maternal health crisis, and advocacy.

Award 79

Award Communication Colorado Museum 79

Beneblog: Technology Meets Society

OCTOBER 21, 2008

We've been developing Miradi for three years together with the Conservation Measures Partnership (which includes groups like The Nature Conservancy and the World Wildlife Fund), and began beta testing the software in 2007. We planned a typical beta test size of ten to twenty users, but had over 450 beta testers in more than 65 countries!

Darfur 100

Darfur Sri Lanka Liberia Colombia 100

Forum One

DECEMBER 13, 2023

Their work includes research, education for families and health professionals, support for families directly affected by the maternal health crisis, and advocacy. To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of its technical ecosystem, communications, and analytics, as well as stakeholder interviews.

Celebrate 67

Celebrate Award Colorado Museum 67

Forum One

DECEMBER 13, 2023

Their work includes research, education for families and health professionals, support for families directly affected by the maternal health crisis, and advocacy. To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of its technical ecosystem, communications, and analytics, as well as stakeholder interviews.

Celebrate 46

Celebrate Award Colorado Museum 46