Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success
Nonprofit Tech for Good
FEBRUARY 26, 2024
Data capabilities: Learn what metrics the tool can track, along with reporting functionality. 4) Evaluate your team’s capabilities As often as not, nonprofits overbuy when it comes to their marketing application. Maybe they don’t need everything they thought they did — or maybe the team wasn’t up to the task of full adoption.
Let's personalize your content