Amy Sample Ward

APRIL 23, 2009

It’s just the kind of conversation starter I wanted to throw out there! Want to talk about in person - I’ll be at the NTC and will be eager to continue the conversation there as well (will update the blog with highlights from those offline conversations!). Photo: Howard Lake.

Causes 100

Causes Conversation Award NTC 100

Amy Sample Ward

NOVEMBER 24, 2009

I have said it many, many times and so have lots of others—you’re probably tired of hearing about how social media is supposed to be “a conversation.&# And that’s okay! Because it isn’t JUST a conversation! There’s calls to action, story telling, questions and requests, and much more. Stand back!

Conversation 111

Conversation Story Support Strategy 111

Media Cause

NOVEMBER 3, 2023

Try to keep discussions to relevant project conversations. Keep conversations about a project to the main channels of your workplace communication system (Slack/Teams/etc.) Every meeting should leave the group with their questions answered and a list of action items to take away from the call to work through.

Project 105

Project Communication Management Doc 105

Nonprofit Tech for Good

JANUARY 16, 2022

You may be surprised to learn that multichannel donors contribute four times as often as online-only or offline-only donors. Implement a multichannel fundraising strategy with plenty of different opportunities to give. They follow you on social media, rally their friends through crowdfunding, and participate in your events. About the Author.

Strategy 275

Strategy Fundraising Social Media Nonprofit 275

Tech Soup

JULY 19, 2017

You could collect them all and write on a piece of paper or whiteboard what each person's totals were for each of the possible actions. It also helps them see what worked — or didn't — for others, and helps to spark a conversation about the shared characteristics of the posts that elicit engagement.

Exercise 55

Exercise Social Media Offline Content 55

TechImpact

JULY 22, 2014

Integrate with offline campaigns. Your direct marketing and other offline marketing campaigns can help support your online campaigns, too. Try using a unique address that will help you track those conversions. Try starting a petition, pledge, or call-to-action that helps a greater good connected with your nonprofit.

email 170

email Offline ROI Hunger 170

Cloud 4 Good

JUNE 28, 2022

The overarching goal of this next phase is to humanize the customer experience with new AI-powered conversational intelligence, mobile offline access, and innovations to the Customer Data Platform. . With these advancements in capabilities comes a need for new vocabulary to adequately encapsulate those capabilities.

Marketing 101

Marketing Language Product Phase 101

Amy Sample Ward

JANUARY 7, 2011

My latest contribution to the Stanford Social Innovation Review is now up – you can check out the blog and conversation on the SSIR opinion blog , or read it reposted below. In this case, for this conversation, co-creation is used generally to touch on issues of access and engagement, and collaboration.

Reflection 129

Reflection Offline Social Network Collaboration 129

Bloomerang

JULY 26, 2021

The user experience must be compelling enough to inspire action. Do you have clear, bold calls to action? Is it easy to see how to give offline? Interactivity significantly increases shares and conversions. It’s still a much smaller percentage of giving than offline giving, but you don’t want to ignore it.

Strategy 142

Strategy Online Fundraising Plugin 142

Amy Sample Ward

FEBRUARY 29, 2012

I’ve included my interview below, but you can also read it and join the conversation on the NetSquared blog. We should approach offline action as one of many channels available to us to reach our mission. We should expand that view and definition of multi-channel to include offline action and mobile messaging/text.

Community 179

Community Organization Online Netsquared 179

Amy Sample Ward

NOVEMBER 19, 2010

The social impact landscape in Romania is complex and exciting – you can see struggle and hope, fear and enthusiasm mixed in every conversation and every presentation. I had the opportunity to facilitate the IT track and had lots of fun poking, prodding, and supporting some really interesting conversations and sharing sessions.

Romania 178

Romania Facebook Campaign NGO 178

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Higher Conversion Rates = Raising More Money. It's offline fundraising tools were built for development pros.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Tech Soup

OCTOBER 22, 2010

Baker presented an engaging and dynamic presentation which emphasized the symbiotic relationship of both online and offline engagement, the power of both to create community, encourage activism, develop branding, and unify those with common goals, both locally and globally. Then, repeat.

Conversation 63

Conversation San Francisco Online Digital 63

Amy Sample Ward

MARCH 27, 2012

Read the post and join the conversation on the NTEN blog. All that you can really assume are the things that aren’t assumptions; give your community the chance to tell you their preferences and interests, and track what you can (from email opens and clicks, to actions taken) to be sure you are responding to the facts whenever possible.

Community 249

Community Management Lesson NTEN 249

Neon CRM

OCTOBER 31, 2023

How many of them actually invite you to have a conversation with them? All of us are marketed to, but few of us engage in real conversations with the nonprofits and brands we like. Inviting your donors to share more about themselves can be a great way to start conversations with them. Encouraging conversations.

Donor 98

Donor Strategy Nonprofit Phone 98

Connection Cafe

JANUARY 29, 2015

With proper planning and execution, a stronger online fundraising and marketing strategy can grow all of your avenues of offline support. Optimize your website for conversion. Nonprofit Marketing Donor Stewardship engagement fundraising ideas housefile growth website conversion' Create a customer journey through segmentation.

Offline 20

Offline Support Online Strategy 20

Amy Sample Ward

MAY 3, 2011

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Keep doing the offline stuff for the offline people! ' There are two responses I usually give here. .'

Web 111

Web Offline Bookmarking Facilitation 111

NetWits

APRIL 12, 2012

But I would suggest what I think are two important points: It’s an Offline Process. Major gifts fundraising, the process of cultivating and soliciting a “stop-and-think” gift, is primarily an offline process. Certainly not all but, as the research indicates, definitely many. Two Questions for You.

Gift 133

Gift Online Donation Offline 133

Get Fully Funded

JULY 16, 2023

” “The conversation easily gets off-track, and before you know it, 30 minutes have passed and we haven’t even discussed important business because we’ve gotten off on a tangent again.” One agenda item is mentioned, and that is Betty’s cue to break into lengthy stories and opinions, basically hijacking the conversation.

Fun 98

Fun Product Law Nonprofit 98

NonProfit Hub

JUNE 20, 2017

The juxtaposition of two conflicting actions—being an activist and, well… slacking. The cool thing about the ALS Ice Bucket Challenge is that it made the most of slacktivism on social media while encouraging actual action—either dumping the bucket or donating to the ALS Foundation. Sparking conversation. Ah, slacktivism.

Help 68

Help Social Media Awareness Offline 68

Neon CRM

NOVEMBER 15, 2023

It enables: Offline relationship building with donors and the community Creative materials that leave a lasting impression on donors Highly targeted and personalized messaging (when done well—more on that below!) Your call to action (CTA) and main campaign message should be clear and centered, but stories are donor conversion machines.

Mail 52

Mail Campaign Donor Tips 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2017

Bots needs to be designed increase engagement, support and inspire offline action. The bot is programmed to encourage fans who message the page to sign up for different actions. The next step is figure out the script and pathways for the conversation. Bots could help protect the privacy and safety of activists.

Script 103

Script Ethiopia Nonprofit Facebook 103

Amy Sample Ward

SEPTEMBER 8, 2010

I’ve written about it , submitted a session proposal with colleague Debra Askanase to the 2011 NTC, and recently had the opportunity to start a conversation on the topic of engaging your community across platforms in a GroupVine message (more information about my use of the tool at the bottom of this post). People are networked.

Network 140

Network Influence Platform Offline 140

Saleforce Nonprofit

SEPTEMBER 3, 2021

Overall Salesforce.org admin guidance: Enable Multi-Factor Authentication (MFA): A key security feature of Salesforce intrinsic to being a cloud service is that while some tightly controlled data can be stored offline/on-device, systems are cloud based and access to all data requires authentication. Learn more in the MFA Guide.

Practice 120

Practice Data Afghanistan Environment 120

Amy Sample Ward

OCTOBER 7, 2009

Every month, a group called #4Change organizes open & lively conversations about how web-connected communities and our use of social media tools are helping to create change in the world. 4Change Chats are hosted on Twitter – Read “ Join the Conversation ” below for ways to jump into the discussion. Join the Conversation!

Social Media 117

Social Media Twitter Change Media 117

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2014

The course teaches students to assess nonprofits, create a high-impact giving plan, volunteer more effectively, and use online networks and tools for good. The course also has an action learning component. The goal is for students to create an Individual Giving Action Plan to guide their future giving in a meaningful way.

Giving 99

Giving Free Lecture Module 99

Amy Sample Ward

JUNE 6, 2011

Let’s start at the most fundamental place for this conversation. For this conversation, and those to have over the course of the next two days together at least, let’s work from the place that a movement is larger than coalitions. What is a movement? How many people hear that word and think it is just as generic as the word community?

Build 220

Build Community Technology Action 220

Amy Sample Ward

JULY 10, 2012

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. These mini-websites are usually graphic-heavy and have very straightforward, action-oriented copy.

Web 126

Web Map Bookmarking Culture 126

Amy Sample Ward

AUGUST 3, 2010

You can check out the post and conversation there , or read a copy of the post below. The power of social media in a global context is two-fold: There’s huge potential with these news tools for real movement building, bringing organizations, campaigns and people together behind a movement and not just one brand or one call to action.

Local 143

Local Global Tools Case Study 143

Amy Sample Ward

JANUARY 12, 2009

We all know from offline life experience that you don’t just schedule a meeting, but you have to show up and contribute for the meeting to be successful; you probably also have action items that come out of the meeting that people work on individually and that also draw them back together for another meeting.

Life 100

Life Learning Offline Social 100

Amy Sample Ward

JULY 29, 2011

The people who donate, listen in, connect with our programs by calling in, reading or commenting online, and coming to our offline events are our community. Many public media organizations are looking to use social media as a way to have conversations directly with community members. Slacktivism: Turning a Like Into Action.

Social Media 178

Social Media Public Media Community 178

Amy Sample Ward

JULY 1, 2009

You can read the post and participation in the conversation on the SSIR blog here! The piece is reposted below: Have we replicated our offline social dynamics and barriers online? Make your calls to action part of the routine! Actions: What kinds of “actions” do you want your community members to be able to do?

Community 100

Community Myspace Social Network Demographics 100

Amy Sample Ward

JUNE 8, 2011

First, identify what your community wants to do – what it is coming together around, whether it’s an event, an action, or a movement. That’s the sweet spot where you can focusing your calls to action and community engagement. Here are the five core principles as we see them from our work: 1. Focus on Shared Goals and Shared Ownership.

Community 253

Community Build Organization Case Study 253

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The NetTalks series , which includes five sessions, is intended to spark a meaningful conversation around alumni engagement and supporting a broader community practice of effective alumni networks. grist.org’s key results are: Footprint: The reach of their activities, both online and offline. Micro conversions or steps.

Social Media 108

Social Media Network Media Free 108

Amy Sample Ward

NOVEMBER 16, 2009

But to many people active in online social action communities, these events had deeper meaning. It’s something I can only wrap my mind around by talking to others and hope that this is a chance to further a very important conversation. and so… The Conversation. Well, it means a lot.

Myspace 108

Myspace Causes Philanthropy Offline 108

Amy Sample Ward

MARCH 5, 2009

I have a new post up on the Stanford Social Innovation Review blog and wanted to share it here as well because I think it could start some interesting conversation. we20 wants to inspire people, online, to get together, offline, to talk about ideas to improve our lives and our world. These G20 leaders meet in London on 2 April.

Network 100

Network Offline Case Study Campaign 100

Amy Sample Ward

OCTOBER 14, 2009

For those that follow the #4Change twitter-based chats, this is a post recapping and highlighting our latest conversation on social media application in the Climate Change movement. Note: the @names provide links to the Twitter users who made specific comments, just in case you want to connect and continue the conversation!*.

Social Media 145

Social Media Change Media Lesson 145