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[DATA] 11 Must-Know Stats About Nonprofit Websites

Nonprofit Tech for Good

Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. That said, the data below highlights how nonprofits use websites and is based on the survey responses of nearly 500 nonprofit website managers worldwide.

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Charity Navigator Unveils New Website to Better Serve Donors

NonProfit PRO

Charity Navigator unveiled a new website for donors that includes a reinvented search experience and a streamlined design to help donors easily find and support organizations working on causes close to their hearts.

Charity 245
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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Landing pages are the first page a visitor to your website lands on when redirected from an organic search, or from some other link. If not, you’re missing out on enticing the bulk of your website traffic to donate. Landing pages are located on the left side bar under: Behavior –> Site Content –> Landing Pages.

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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

According to a recent study conducted by the Direct Marketing Association, email marketing has a 4,300% ROI , which is comparable to direct traffic, CPC, and even organic search traffic. Check out these stats by Shareaholic if you’re not convinced: Average time on site: 227 seconds. And for good reason, too. Pinterest pins are worth.78

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20 Must-Know Fundraising and Social Media Stats

Nonprofit Tech for Good

Google research has revealed a 30% uptick in searches from August to September related to charitable giving. Thus, in time for the year-end fundraising season, below are 20 stats about fundraising and social media that every nonprofit needs to know. For every 1,000 website visitors, a nonprofit raises $612. Source: mGive.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. You must first apply to the team that reviews websites.

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Increase Holiday Donations With These 5 Digital Strategies

TechImpact

In late August, Google released their search data on nonprofits, indicating that donation-related searches jump from 2% in August to 21% in September! Donors start out with a search for nonprofit information. Donors start out with a search for nonprofit information. The most compelling videos are 30 seconds or less.

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