article thumbnail

Level Up Your Marketing with Analytics

Association Analytics

In addition to the tools, a very important piece of successful marketing is Taxonomy & Metadata – the foundation of your marketing. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. You can learn more about content tagging and taxonomy in this blog.

Analytics 169
article thumbnail

To Get Close to Members, Follow MarTech Trends

.orgSource

Instructions, such as a style guide and taxonomies, are part of this process. The audience’s ability to ask questions and provide immediate feedback is a bridge to the member-centricity that we are all seeking so fervently. They must also provide the authority and guidance that unites strategy, brand, and voice across the organization.

Trend 221
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who is sharing nonprofit demographic data with Candid? 

Candid

The subject area is based on the National Taxonomy of Exempt Entities (NTEE). For definitions of leader levels and the full list of demographic survey questions and response options, see How to collect and share demographic data. Nonprofits are most likely to share data at the leader level and on gender and race/ethnicity.

article thumbnail

AI at Candid: Powering technology to support the sector’s lasting success

Candid

A glimpse into AI at Candid When considering the applications of AI and machine learning at Candid, we keep the following questions in mind: Does this application help our staff do their work more effectively? This is just one of the many questions we aim to answer to better serve the needs of the social sector.

Support 98
article thumbnail

A crash course on trends analysis using Candid’s Foundation 1000 data set 

Candid

ii Finally, we “freeze” the Foundation 1000 annual sets (however, significant changes to our data or taxonomy periodically require us to update these static data sets.) Still have questions about the Foundation 1000? These facets are captured in Candid’s Philanthropy Classification System.

Analysis 116
article thumbnail

Does Your Nonprofit Have A Social Media Work Flow?

Beth's Blog: How Nonprofits Can Use Social Media

” It is the work flow documented and visualized that answers the question, “What if we get a negative comment? ” It is the work flow documented and visualized that answers the question, “What if we get a negative comment? Image from Steve Heye. How did you develop it?

article thumbnail

Tagging Discussion

Zen and the Art of Nonprofit Technology

Gavin started this all off by posting a good and interesting set of questions about the efficiency of folksonomies. I’ll agree with Gavin, that folksonomies sure are less efficient, and a lot more messy than taxonomies. But is efficiency the most important thing?

Tag 100