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See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

I am a big fan of actionable metrics. If the numbers you are tracking don’t give you an action, how valuable are they? For example, if you track just how many people come to your website, it doesn’t give you much action. Download ”See, Say, Feel, Do: Social Media Metrics that Matter” here. .

Metrics 227
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DIY Community Engagement Metrics

Amy Sample Ward

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. View more presentations from Amy Sample Ward. Metrics Tracking. >>

Metrics 219
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Social Media in 30 Minutes a Day

Amy Sample Ward

Ultimately, it’s less about the amount of time and more about the consistency – and planning, tracking, and everything else! View more presentations from Amy Sample Ward. Metrics Template: [link]. DIY Community Engagement Metrics. Community Map Template: [link]. Content Map Template: [link]. Questions?

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If a Metric Changes on a Spreadsheet and No One Notices, Does it Show Impact?

Amy Sample Ward

Establishing regular meetings or processes for metrics review helps position us to learn from the data we’re collecting and be better positioned to identify opportunities to improve. Why are you measuring or tracking something that you can’t (or don’t want to) impact? Is data helpful if you can’t change it?

Metrics 158
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Metrics for Building, Scaling, and Funding Social Movements

Beth's Blog: How Nonprofits Can Use Social Media

The report addresses metrics for success for investing in broad field social movements or networked approaches to social change. The report lays out some new metrics for movement building – that are paths to the more easily counted tangible results and where the unit of analysis is the movement or network, not an organization.

Metrics 114
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Google Analytics 4 – A Continuing Story

Media Cause

Out of the box standard event tracking. Once your GA4 property is active, you’ll immediately be tracking a number of events as standard. Where Universal Analytics only provided metrics such as time on site, bounce rate and pages per visit as standard engagement metrics, GA4 takes a more intelligent approach.

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Your Guide to a Nonprofit Self-Audit of Your Marketing Plan

Get Fully Funded

What can you do to improve the metrics that matter? The Four Elements of a Nonprofit Self-Audit of Your Marketing Plan When you walk through your nonprofit self-audit, you have four major tasks: clarifying your marketing goals, taking stock of your organizational assets, reviewing your systems, and tracking your progress.