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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 89
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[FREE WEBINAR] How to Grow Donor Retention in 2022: Ask, Thank, Report, Repeat!

Nonprofit Tech for Good

Effective donor retention strategies require you to determine your baseline, define success, and measure your progress toward your goals through reporting. Think in terms of the simple Ask, Thank, Report, and Repeat model. In this webinar , you’ll learn how to: Calculate your donor retention rate.

Retention 354
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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! We look forward to this report every year. To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling. Unsubscribe rates did not change much.

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). 5) Rate (Conversion Rate): This metric shows you the rate at which people convert on your page after they click on your ad.

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[ASK AN EXPERT] How Do You Calculate Your Nonprofit’s Average Dollar Retention Rate?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. I can see a case for both, depending on what you want to measure, but ideally I just want to know how to compare apples to apples so we can know how we’re doing. What to measure. — Stats Nerd.

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Measuring Your Impact With Salesforce Tableau

Cloud 4 Good

You know you are making a difference in your communities, but do you know how to showcase that impact to your grantmakers, board members, donors, and volunteers without spending countless hours building endless spreadsheets and reports? Can Tableau show me things that standard reports and dashboards can’t? Dana Genson: Absolutely!

Measure 116
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What Apple’s privacy changes mean for email open rates

M+R

That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. When a user downloads that image, we know they’ve opened the email. . on iPhone, 9.6% on desktop, and 2.8%

Rate 122