Volunteer Hub

MAY 13, 2022

Generation Z volunteers are a vital contributor to the nonprofit world. Who is Generation Z? Generation Z (or Gen-Z for short), represents individuals born between 1997 and 2012. According to a report , published by the Pew Research Center, Gen-Z is the most racially and ethnically diverse generation to date.

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DNL OmniMedia

JANUARY 17, 2024

You can do this by preparing an engaging marketing plan that drums up excitement and draws in event attendees. In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Email marketing.

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.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. Our research resulted in two books dedicated to positioning executives for success in digital markets. One of the biggest is whether AI-generated content is protected by copyright law.

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Nonprofit Tech for Good

JULY 9, 2023

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. GA4 tracks user interactions as Events. It’s official.

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Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement. Perform market research.

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Nonprofit Tech for Good

MARCH 4, 2023

That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with. 2) You can tailor social media to your audience. 3) It’s a great relationship builder.

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AccelEvents

JANUARY 30, 2022

Events of all shapes and sizes can be used for lead generation, revenue growth, and brand awareness. To run a successful event, you need to market it and draw in potential attendees. How you develop your event marketing plan will depend on your event goal and the type of event you plan to run. . What is an Event Marketing Plan?

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.orgSource

OCTOBER 31, 2023

Leadership, or how to navigate fast-moving digital markets and we’ll be sharing what we learned. Sponsored by Multiview What’s all the hype about generative AI? Erica Kruse, Director of Education, American Society of Neuroradiology, turned to Attendee Interactive for help. We wrote two books on Association 4.0

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AccelEvents

JANUARY 30, 2022

And the truth is, any sized business can run a successful event as part of its overall marketing strategy. A virtual, in-person, and hybrid event can all be used in generating leads. How do events help with generating leads? Lead generation only works appropriately with the proper data collection and analytics.

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Media Cause

APRIL 8, 2022

When you begin planning a paid campaign around generating leads, there are a couple of ways you can capture leads—through on-platform lead generation ads and lead forms hosted on your website or a campaign-specific landing page. . Just like all ad platforms are not created equal, neither are lead generation methods.

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Get Fully Funded

NOVEMBER 6, 2023

Capturing your event via picture and video all while transforming it into marketing collateral can help you recruit volunteers, surpass your fundraising goal , and boost signups for the next one. Let’s explore some top tactics for transforming your event into marketing material. Create a robust nonprofit marketing plan.

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Marketing Strategy Influence Social Media 52

.orgSource

AUGUST 14, 2023

That light-hearted description probably isn’t worthy of the significance of this advanced language technology’s entrance into the public market. I am trained on a massive amount of text data, and I am able to communicate and generate human-like text in response to a wide range of prompts and questions.

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Get Fully Funded

NOVEMBER 2, 2023

Capturing your event via picture and video all while transforming it into marketing collateral can help you recruit volunteers, surpass your fundraising goal , and boost signups for the next one. Let’s explore some top tactics for transforming your event into marketing material. Create a robust nonprofit marketing plan.

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Marketing Strategy Influence Social Media 52

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Be genuine in your interactions. Interact frequently with followers. The landscape of nonprofit fundraising has changed dramatically in 2024. Show real humans talking to the camera through videos and storytelling. Don’t fake it.

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AccelEvents

MARCH 16, 2021

You must align your hybrid event schedule, features, and planning process with your marketing goals to maximize your hybrid event’s profitability. If not, it’s never too late to start implementing some of the tactics listed below for robust lead retrieval , marketing automation, and more. Building Your Event Marketing Plan.

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Byte Technology

APRIL 20, 2017

Well, if you have, then it’s time to check out heat-mapping, programs that help you gain insights into user interactions such as where on your site they click, what specific areas they explore more than others and generally how they use your site for their purposes. Here are a handful worth investigating and implementing.

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Nonprofits Source

JULY 6, 2023

AI technology leverages machine-learning capabilities to help nonprofits analyze their donors and make data-driven marketing decisions. This means they are able to analyze all of a donor’s interactions with a nonprofit across multiple channels and how those interactions build off of their past engagement.

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Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. It predicts outcomes and personalizes interactions with prospective donors. They generate data-driven donation asks. Explore platforms like Keela.

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Donation Data Fundraising Analytics 239

sgEngage

AUGUST 1, 2023

Rather than merely hoping you’re making a wise marketing spend—or simply doing what you have always done—it’s time to let the data drive your direct mail marketing programs. Direct mail is an important part of any multichannel marketing campaign. Ask for phone numbers and email addresses in face-to-face interactions.

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Media Cause

MAY 31, 2023

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. What is Privacy-First Marketing? Why should I do this?

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AccelEvents

MARCH 16, 2021

You must align your hybrid event schedule, features, and planning process with your marketing goals to maximize your hybrid event’s profitability. If not, it’s never too late to start implementing some of the tactics listed below for robust lead retrieval , marketing automation, and more. Building Your Event Marketing Plan.

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NetWits

MARCH 11, 2012

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. Now that’s content marketing in action! Hopefully you caught it.

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Forum One

MARCH 22, 2022

Marketing automation tools are valuable resources for mission-driven organizations. Most organizations are using them to increase the effectiveness of their marketing workflow and provide better overall experiences for their audiences. Below are four things you should consider when making a selection of a marketing automation tool.

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Tools Marketing Help Tips 59

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. With the ability to generate human-like responses to a variety of topics, employees of all industries are using it to increase their efficiency!

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Nonprofit Tech for Good

SEPTEMBER 5, 2023

For instance, if audience engagement is a priority, prompts related to chatbot interactions and personalized messaging are key. By inputting relevant data, the AI can generate nuanced insights that supplement your team’s analysis, thereby informing more holistic decisions. limited budget, time, resources) and requirements (e.g.,

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Nonprofit Tech for Good

APRIL 23, 2023

Our marketing team could fit in a MINI Cooper. It is trained on a massive dataset of text and code, and it can generate text, translate languages, write different kinds of creative content, and answer your questions in an informative way. Like many nonprofits, Eventgroove is a small company. As a writer, I was reluctant to use ChatGPT.

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Content Calendar Language Social Media 351

Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day. Create customer personas.

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Map Digital Business Marketing 52

Cloud 4 Good

MAY 5, 2022

As good marketers, it’s our job to ensure that our subscribers are receiving the content they want, at the time that’s right for them. This also helps to foster trust with your prospects, as it demonstrates care about their choices rather than just blanketing them with marketing emails that don’t speak to the topics relevant to them.

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email Marketing Communication Template 82

Nonprofit Tech for Good

JANUARY 20, 2023

How to Use Trial and Error to Find the Right Fundraisers for Your Nonprofit As the world and how we interact with it changes, response to fundraising efforts evolves, too. For example, an activity-based fundraiser like a hike-a-thon might attract younger generations, such as Gen Z. Check out the sample of the book club below!)

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.orgSource

FEBRUARY 6, 2023

Traditionally the CMO’s focus has been on generating revenue by convincing customers about what they want to buy and why. Marketers are becoming aware of the important links between experience, persuasion, and the bottom line. Customer experience is marketing played as a long game. It’s about showing rather than telling.

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Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. About the Sponsor Firefly Partners is a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency.

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AccelEvents

JUNE 3, 2021

All brands and businesses understand the importance of a marketing strategy. Many brands have made use of virtual events as a marketing tool. They are great for general brand awareness, thought leadership, community involvement, charity fundraising, and new product launches. But what does this mean for marketing teams?

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.orgSource

APRIL 17, 2023

According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” The 4Cs or critical thinking, creativity, collaboration, and communication complement technology and will serve any organization well in competitive markets.

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AccelEvents

JUNE 21, 2021

Events are a critical part of your marketing strategy. Whether you are using your event marketing funnel to promote brand awareness or to drive more sales to your business, events can be a powerful lead generation tool for marketing campaigns. . Your Event Marketing Funnel. your marketing/brand goals.

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Nimble AMS

JULY 18, 2023

Personalization efforts are being extended across multiple channels and touchpoints, including webpages, mobile apps, social media, email marketing, and customer support, to provide a consistent and seamless user experience. User-generated personalization. Voice and conversational personalization. Social media integration.

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Nonprofit Tech for Good

FEBRUARY 18, 2022

From the first experience of surround sound to seeing your hands function and your body moving through a digital world, nonprofit marketers and fundraisers absolutely need to explore this next iteration of the internet. Know that you will need multiple days/weeks to learn the basics of navigating Oculus. Explore and have fun.

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DipJar

SEPTEMBER 12, 2022

Marketing your mission can be a challenge, especially when you have a lot on your plate. It’s easy to push your marketing efforts to the wayside in order to focus on other, more pressing matters. . However, learning to properly market online and offline is an important opportunity for organizations. Targeting the wrong audience.

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