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Here’s How to Raise More Money with Your Next Fundraising Letter

The Fundraising Authority

I am in the middle of writing a direct mail fundraising letter for a non-profit client, and tomorrow I will be presenting the letter to them, and explaining why it will be effective. And it got me thinking… there are really only three things that separate super-successful fundraising letters from ones that are just mediocre.

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Creating Fundraising Systems for Your Nonprofit

The Fundraising Authority

This is a two part article on how to create fundraising systems for your nonprofit. In Part 1, we will talk about what fundraising systems are and why they are important for development. Everyone at this nonprofit was constantly wringing their hands about raising money. In short, this nonprofit lacked fundraising systems.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . All this fundraising definitely involves sending appeals to your donor base. Direct Mail.

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How to Do Year-End Fundraising the Right Way (Part II)

The Fundraising Authority

Last week, we started a three article series on year-end fundraising. In this post, I want to talk about the strategy behind raising more money during the final 4-6 weeks of the year. In our next post , we’ll go over a step-by-step plan for maximizing your year-end fundraising. Rule #2: Be Mission-Focused, Not Gimmicky.

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Developing a Tactical Fundraising Calendar for Your Organization

The Fundraising Authority

The tactical strategy for your fundraising should not be random, and it shouldn’t be based on a “we’ll figure this out as we go along” mentality. Your best bet to ensure maximum revenue is to lay out a tactical fundraising calendar as part of your overall fundraising plan. Facebook fundraising campaign.

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3 Quick Ways to Double Your Online Fundraising Revenue

The Fundraising Authority

In Mastering Online Fundraising , our class for non-profit fundraisers, we talk a lot about how small changes to your online fundraising strategy can result in major returns, including new prospects, new event attendees, and of course, new donors. You are collecting e-mail addresses on your website, aren’t you?

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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money.

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