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Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Thursday Thoughts | Last-minute to-do items before GivingTuesday 2022

EveryAction

From there you can create two versions of your appeal: 1) thanking active donors for their previous contributions and asking for a final end-of-year gift to maximize their support, and 2) reminding lapsed donors about your organization’s important work while also letting them know they still have time to make a donation.

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professionals

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Give Your P2P Events New Energy with Activity Tracking

sgEngage

This evolution has been driven by several factors: The need for increased engagement A more personalized approach to connecting with donors The popularity of activity trackers, such as Fitbit and Apple Watch And you cannot underestimate the importance of mobile fundraising. What Activity Will Appeal to Your Donors?

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Statement of Activities: Common Mistakes and How to Avoid Them

sgEngage

It’s your opportunity to demonstrate financial sustainability and transparency to donors and stakeholders. Without that, the SOA can misrepresent the financial health of the organization and lead to future funding issues. Broadly grouped expenses or revenues can obscure the allocation of funds across different programs.

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How to Create A Strategic Fundraising Calendar for Your Nonprofit

Greater Giving

By strategically mapping out your year, you can harness the power of timing, engagement, and donor relationships. Planning for Impact Assessing Your Nonprofit’s Goals Before diving into the calendar, take stock of your organization’s overarching goals. Your journey to a successful fundraising year starts now.

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3 Challenges and 4 Solutions to Increasing Scholarship Applications

sgEngage

Scholarship programs are critical tools for students to propel themselves forward and for schools to court and steward donors. This complicates and prolongs the award process and contributes to a more significant issue: underutilized scholarship funds. Scholarship applications are redundant. The right student is hard to find.

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5 Effective Annual Giving Campaign Ideas to Maximize Success

sgEngage

Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Annual giving covers a nonprofit or university’s efforts to raise ongoing, generally unrestricted donations throughout the year that will help fund regular operations. Facilitate peer-to-peer fundraising.