Nonprofit Tech for Good

FEBRUARY 25, 2023

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media ranges from.64% To grow your nonprofit’s following on social media, you need to make a concerted effort to let your supporters and donors know how to find your nonprofit on social media.

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Social Media Media Social Newsletter 327

Achieve

MAY 24, 2024

Establishing a predictable donation pipeline is critical to your nonprofit’s longevity. However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. The answer is with a strong text messaging strategy.

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Bloomerang

JULY 6, 2023

Nonprofit strategic planning can help your organization meet challenges effectively and take advantage of new opportunities. Despite the many benefits that strategic planning can bring, 49 percent of nonprofits lack a strategic plan. Nonprofit strategic planning FAQs What is strategic planning for nonprofits?

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Examples Guide Model Nonprofit 122

Nonprofit Tech for Good

JANUARY 19, 2024

Over time, a high exit rate signals to search engines that your content is not helpful to visitors, which can negatively affect your ranking. Human-Centered SEO for Nonprofits in 2024 Good (optimized) content has a better chance of working for you and getting your nonprofit found online. So, for example, good old IMG_1234.jpg

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Action Practice Tips Seattle 253

sgEngage

APRIL 17, 2024

In digital philanthropy, it has never been more important to seek out and embrace innovations, especially innovations in online donation forms. Your online giving form is the primary instrument you use to process a donation, and it’s also the key tool you use for collecting valuable information about your donors.

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Get Fully Funded

MAY 29, 2023

The most important thing you must do when you receive a donation of any size is immediately thank your donor warmly and provide a donation receipt. And it can’t be just any boring donation receipt. Most nonprofits completely miss this opportunity to wow their donor, so it’s not that hard to stand out. But it’s not.

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Nonprofit Tech for Good

JULY 30, 2023

By Lyn Chamberlin , President at Lyn Chamberlin Leadership – an award-winning nonprofit brand strategist who works with organizations and successful women to create transformative brand narratives. Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners.

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Nonprofit Tech for Good

SEPTEMBER 17, 2023

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). If you did not, this does not apply to you.

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CauseVox

JUNE 29, 2022

Your donation page is an essential component of your digital fundraising. It doesn’t matter how many people you get to click through your emails or social media posts; if your donation page doesn’t convert, you won’t see any payoff from that hard work. Sometimes you see donation page examples that makes you swoon.

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Examples Donation Raise Help 74

CauseVox

MAY 9, 2023

As nonprofit professionals, we often wear many hats, having to fill the roles of copywriter, editor, marketer, and more. With Open AI’s ChatGPT , nonprofits can generate high-quality emails in a fraction of the time it would usually take to write them. As you can see, ChatGPT is a terrific tool for nonprofit email communication.

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Examples email Communication Language 84

Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful.

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Nonprofit Tech for Good

MAY 13, 2022

Or how they’re landing on your donation page? We call all of these traffic sources, and traffic sources tell us how a donor got to the page where they chose to donate. Let me give you an example. In other words, it’s how you know: Where each donor or donation is coming from. Example: utm_source=facebook.

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Bloomerang

SEPTEMBER 20, 2023

When you’re fundraising online , your nonprofit donation page is often one of the first interactions people have with your organization, so it’s important to create an effective donation experience. The most effective donation pages are simple, impactful, and quick to complete.

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Effective Donation Practice Build 87

Nonprofit Tech for Good

OCTOBER 1, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Examples: Make a second gift. For example, create a filter that includes all donors who have made a first-time gift. 5) Reduce How Many Clicks it Takes to Donate.

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Retention Donor Gift Rate 341

Neon CRM

JUNE 9, 2023

Membership retention rates for nonprofits vary widely. If you want to improve your membership retention rates, you need to nurture and build your member relationships consistently. What’s Affecting Your Membership Retention Rate? Multiply the resulting number by 100, and you have your donor retention rate!

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Retention Rate Associations Literacy 52

Top Nonprofits

JULY 26, 2021

Donors who reach your donation page are at a critical point in their engagement, and what they find on your donation page will leave a lasting impression. Your donation page’s content and presentation impacts whether visitors give, how much they contribute, and whether they’ll donate again. Have increased shareability.

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Donation Nonprofit Gift Channel 111

Kindful

MARCH 8, 2021

As a nonprofit professional, you don’t have a lot of spare time on your hands. Here are the automated email examples we’ll cover: Welcome email. Donation follow-up to encourage a recurring donation. Donation anniversary email. Abandoned donation or e-commerce purchase. New subscriber.

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Relationship Examples email Help 98

Nonprofits Source

NOVEMBER 1, 2023

Corporate giving isn’t just about writing checks; it’s a strategic partnership between businesses and nonprofits to transform communities. The world of corporate giving is ripe with opportunities for nonprofits and companies to join forces and address societal challenges with creativity and determination.

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Trend Examples Giving Ratio 52

Bloomerang

JUNE 3, 2022

Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. You can also break this data down into segments to hone in on where there are opportunities to deepen your relationships with donors and increase your donor retention and dollar retention rates.

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Retention Rate Stats Measure 101

Nonprofit Tech for Good

JULY 6, 2023

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. In response, many of your Instagram followers will then also follow you on Threads.

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Phase Adopt Tips Social Media 280

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. So much so that online revenue in the nonprofit sector grew by 32 percent in 2020. Small, one-time donations can seem transactional, and that’s not how donors want to feel.

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Ideas Online Fundraising Social Media 349

Whole Whale

NOVEMBER 19, 2021

For nonprofits specifically, the name “nonprofit” can deter adopting a pay-for-trust model. It’s still critical to think about the economic engine when starting a nonprofit that wants to scale. LEED built a brand on trust by becoming the gold-standard rating for green buildings.

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Get Fully Funded

MAY 23, 2024

Donor fatigue is real, and it’s hurting lots of small nonprofits that are over asking their donors without balancing those asks with enough feel-good interactions. Regardless, it’s something to be concerned about BEFORE you see a decrease in your donations. Some experts say donor fatigue is a myth. I’ll show you. What is Donor Fatigue?

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Donor Ratio Newsletter Nonprofit 105

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

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Donation Blackbaud Retention Gift 52

Neon CRM

JUNE 20, 2023

While financial contributions are crucial for the success of any nonprofit organization, it’s important not to overlook the value of in-kind donations. However, with the right tools and strategies for tracking in-kind donations for nonprofits, your organization can benefit from them while avoiding potential pitfalls.

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NonProfit Hub

APRIL 18, 2024

Needing money is a common denominator among all nonprofits. However, we all need donations, and corporate giving is a reliable way to generate those funds. Let’s break down two of the most popular forms of corporate philanthropy: sponsorships and donations. A dependence on corporate interests may influence nonprofit agendas.

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Benefit Donation Sponsor Gift 57

Bloomerang

DECEMBER 11, 2021

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. I know about donor retention rates, goals, etc., but I’m not finding much data on what is a good new donor acquisition rate or goal annually. . Let’s begin with external factors.

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Rate Donor Retention Mail 111

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. For the example below, we’ll be building out a sample Facebook Live co-branded series. For example, if you’d like to see 10,000 views on each video.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. Feeding America is the second-largest nonprofit in the United States. More recently, Subaru helped donate 100 million additional meals.

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Social Media Hunger Donor Media 304

Bloomerang

SEPTEMBER 16, 2021

We love hearing about nonprofits’ successful fundraising strategies in action, and sharing these stories allows nonprofits to learn from each other. Nonprofits face new challenges, big and small, every day, from an international pandemic to a stubborn mid-tier donor. Successful fundraising story examples.

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Story Examples Learning Tips 83

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 341

Qgiv

AUGUST 26, 2021

Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. What Is Donor Retention Rate? Your donor retention rate is an indicator of how well you’re handling donor relationships. 876/2,000 =.438]

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Retention Rate Donor Mail 59

Pamela Grow

MARCH 7, 2024

But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. Your real test lies in converting these opens into donations. To improve your nonprofit email marketing, focus on sending relevant messages to your donors at the appropriate times. Here’s a terrific example.

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email Storytelling Newsletter Nonprofit 69

Neon CRM

NOVEMBER 14, 2023

What role do recurring donations play in your nonprofit’s fundraising strategy ? And how does their impact compare to those of one-time donations and gifts from major donors? Don’t get us wrong: One-time donations and major gifts should both play big roles in your organization’s fundraising.

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Donation Gift Platform Nonprofit 52

Bloomerang

AUGUST 12, 2021

Do you know your organization’s donor retention rate? In 2019, Dr. Adrian Sargent bemoaned the fact that first-time donor retention rates were below thirty percent: “The USA still holds the record for the most shockingly poor pattern of results. Because according to the FEP, the 2020 repeat donor retention rate was 59.6%—whereas

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Retention Rate Donor Issue 115

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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Marketing Analysis Nonprofit Audience 52

Nonprofit Tech for Good

JULY 31, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. For example, reports that show side by side amounts for individual months from each year can help you pinpoint reasons for any discrepancies in donation amounts.

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