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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. One of the strengths of Facebook Ads is that you can refine and test and greatly increase the success of your campaign yourself. It’s very expensive to run these kinds of tests if you’re reliant on an agency. .

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To Build or Buy a Software Solution: Which is Right for You?

Association Analytics

The first phase of crafting comprehensive requirements can be very time intensive. And don’t forget to test, test, test before launching. Out-of-the-box templates are easily configured to meet your business needs which significantly reduces the time-consuming requirements documentation phase.

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Change Management for Grantmakers: The Center for Disaster Philanthropy’s Journey to Better Grantmaking

sgEngage

Give the Process the Time It Needs This process for CDP was much like an onion with many layers. For process changes like this, there isn’t a set timeframe for each phase of this process. It provides space for training, testing, and ensuring that employees are equipped to adapt to the new process.

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Best Practices for a Stress-Free Fund Accounting System Implementation

sgEngage

Implementing a robust and modern fund accounting system can save your team time, make reporting faster, and give you more opportunity to focus on impactful work. Limitations in current system design: If your organization has maxed out the capabilities of your current accounting system, it may be challenging to imagine what could be better.

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail gives your supporters a physical object to connect them to your organization, making it a highly personal way to reach out. This also gives direct mail a longer shelf life.

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Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Some people you have provided services to might want to give back to your organization by appearing in a video. Different Types of Videos Deliver Different Messages There are different types of nonprofit fundraising videos, and a mix of videos will engage your supporters and give them a deeper understanding of your organization and your work.

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort. After your web guru gives the green light, open up Ads Manager and create a new campaign. This should generate enough data to give you a good sense of your cost per action and ROI.

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