Association Analytics

MARCH 13, 2024

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success.

Analytics 169

Analytics Associations Model Metrics 169

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. That said, below is selection of metrics to track and a brief explanation as to why. Track the number of monthly donations and the total given. Download Spreadsheet Template ].

Track 185

Track Mobile Media Fundraising 185

Nonprofit Tech for Good

APRIL 10, 2022

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. Twitter is not for every nonprofit. Twitter Spaces.

Twitter 343

Twitter Practice Social Media Nonprofit 343

Qgiv

OCTOBER 21, 2021

It’s been proven time after time that data-driven strategy creates the most successful fundraising results. The challenge can be in knowing which nonprofit data to prioritize, along with how to evaluate it and use it to make improvements. What do we mean by “data?”. What can data help your nonprofit achieve?

Data 69

Data Metrics Nonprofit Analysis 69

Allegiance Group

JUNE 13, 2024

Get Prepared and Dig Into Your Data Before you decide how to position your campaign or how much to spend on advertising, it’s critical to analyze your supporter data. This data is the key to unlocking personalized experiences for your donors. Google Ads ), and understanding tracked data. Conducting user research.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Neon CRM

NOVEMBER 17, 2023

Track registration vs. attendance and member attendance over time to see if you’re motivating your members to get involved IRL. Here’s how to do it: Start a newsletter: Send newsletters out on a quarterly or monthly basis to let your members know what your organization has been up to.

Strategy 98

Strategy Measure Social Media Metrics 98

sgEngage

MAY 30, 2024

Recruiting and onboarding may have larger impacts on your ultimate retention rate than you initially realized, for instance. If you’re seeking to improve your nonprofit’s employee retention rate, start by reviewing your organization’s practices in each of the categories above and think through how they relate to retention outcomes.

Retention 91

Retention Management Tips Nonprofit 91

Media Cause

JULY 11, 2023

Data-Driven Decisions Email automation tools often come with analytics. By analyzing data such as open rates and click-through rates, you can refine your email strategy to better resonate with your audience. This data-driven approach to email services for nonprofits helps in making informed decisions.

email 52

email Service Marketing Metrics 52

Nonprofit Tech for Good

FEBRUARY 26, 2024

If you’re just looking for simple newsletter sends and database management, you might need one thing. Data capabilities: Learn what metrics the tool can track, along with reporting functionality. The good news is that the longer the contract, the better the rate. Will you need to pull in your IT team?

Application 264

Application Marketing Nonprofit Evaluation 264

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Predictive analytics uses algorithms to give insights into your data, which makes it a little different from traditional data analytics.

Tools 359

Tools Fundraising Analytics Analysis 359

Bloomerang

FEBRUARY 5, 2024

Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. Does this r eally improve donor retention?

Retention 99

Retention Gift Donor Pledge 99

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. You’ll be pulling in rich data in no time! Event-Based Tracking: Where the previous version was session-based, GA4 is event-based.

Analytics 52

Analytics Google Fundraising Track 52

DNL OmniMedia

JANUARY 17, 2024

To paint a comprehensive picture of your audience, there are several different sources you’ll need to pull from, including: Previous data. Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Email marketing. Social media.

Game 52

Game Marketing Change Tips 52

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. When it comes to tracking and analyzing data, a lot can be learned by looking at other industries. Three ways to go beyond page visits and bounce rates?

Causes 52

Causes Data Profit Demographics 52

sgEngage

NOVEMBER 10, 2023

Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. Inspiring donors to take action in their community and advance your mission ultimately increases donor satisfaction and improves retention rate and donor life cycle.

Donation 52

Donation Blackbaud Retention Gift 52

The MatrixFiles

FEBRUARY 23, 2024

These insights came from Melanie and Tara, along with the nearly 100 people who attended and lit up the chat: From Melanie: How declining trust is affecting higher education 2023 Gallup data shows that public trust in higher education has dropped 20 points over the last 8 years to a historic low of only 36% having confidence in higher education.

Associations 130

Associations Industry Government Education 130

Pamela Grow

JUNE 28, 2023

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. And while those numbers might seem modest, when you compare them to social media engagement rates, they become truly impressive. So, what do you think?

email 52

email Rate ROI Social Media 52

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Major gifts.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Achieve

OCTOBER 6, 2023

By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. Let your data lead the way. This is where your social media engagement rates come in. So how do you stand out from the crowd? Then, multiply that number by 100.

Social Media 52

Social Media Metrics North Carolina Media 52

Bloomerang

JUNE 3, 2024

Small nonprofits face even more challenges when it comes to securing funding in comparison to larger organizations—from low donor retention rates to limited resources to an overall lack of unrestricted funding. This led to better retention rates among supporters, doubling annual fund revenue and increasing monthly recurring givers tenfold.

Arts 74

Arts Culture Fundraising Nonprofit 74

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. Understanding the ebbs and flows of donor relations by tracking your organization’s interactions with donors and prospects is necessary to support long-term growth.

Management 52

Management Donor Blackbaud Retention 52

Get Fully Funded

AUGUST 25, 2023

Take a look at some examples of the types of conversions you may track: Donations Volunteer registrations Event sign-ups Newsletter sign-ups The conversions you track should be entirely based on your marketing goals. Then, you would track event sign-ups to measure the ad’s success. Creating a brand new website.

ROI 52

ROI Google Grant Registration 52

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution.

Software 90

Software Free Tools Adobe 90

Nimble AMS

MAY 5, 2022

Manage your donor data. TIP: Nimble AMS by Community Brands helps you collect and manage member and donor data in one place so you can easily keep data updated and secure and use it for fundraising campaigns. You can then use that data to send targeted email asks through Nimble AMS. . Learn more.

Associations 121

Associations Effective Tips Fundraising 121

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Look for virtual auction software with the following features: Item procurement tracking.

Virtual 72

Virtual Build Stream Software 72

Nonprofit Tech for Good

FEBRUARY 1, 2021

Collecting registrations online means there’s no need to track down and manage mailed registration forms, checks, and receipts; search for information in multiple spreadsheets, emails, and handwritten notes; or enter and re-enter registrant information. Capture crucial donor and sponsor data.

Websites 216

Websites Benefit Sponsor Fundraising 216

Get Fully Funded

MARCH 2, 2023

When you manage constituent relationships, interactions, and outcomes through a case management process, understanding the key data points at play will allow you to analyze the bigger picture of your performance over time. Funders may also explicitly ask for impact assessment data as part of their grant application and reporting processes.

Statistics 52

Statistics Stats Program Management 52

NTEN

SEPTEMBER 4, 2012

Whether you call it "data-driven", "data-informed", "evidence-based", or something else, making smarter decisions and strategies for your organization is something every nonprofit leader strives for—and what the latest issue of NTEN:Change is all about.

Issue 82

Issue Data Case Study Org 82

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Greater Giving

DECEMBER 12, 2022

It’s the amount of money you expect a donor to contribute over the course of their life with you, and it’s an important metric to keep track of because it helps you understand how to keep your donors engaged and how to get them to give more. ” TIP: How do you Calculate Donor Retention Rate?

Retention 91

Retention Donor Support Giving 91

sgEngage

FEBRUARY 17, 2023

“It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.” Newsletters. If you require more data, make sure it’s going to benefit your strategy. Responses to website behavior.

email 80

email Communication Effective Fundraising 80

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Along the way, it’s key to track and analyze your campaign’s performance data.

Fund 52

Fund Donor Strategy Search 52

CauseVox

MAY 9, 2023

In other words, when you enter a prompt, ChatGPT scours vast amounts of text data online (such as books, websites, articles, etc.) and learns not only about the content of that data but also how the words and phrases in it have been structured. It then takes these learnings and produces a response to your prompt in natural language.

Examples 84

Examples email Communication Language 84

sgEngage

FEBRUARY 18, 2023

“It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.” Newsletters. If you require more data, make sure it’s going to benefit your strategy. Responses to website behavior.

email 72

email Communication Effective Fundraising 72

Forum One

JULY 13, 2021

Apple’s latest privacy updates will affect data sources commonly used by mission-driven organizations. In 2017—after years of unease among privacy advocates and users —Apple began announcing and rolling out a series of changes to reduce the volume of data collected and make users more aware of data collection.

Impact 46

Impact Organization Track Analytics 46

Allegiance Group

OCTOBER 3, 2022

While donor retention isn’t a window into a donor’s psyche, it indicates whether you’re on the right track. To find your organization’s donor retention rate, divide the number of renewed donors this year by the total number of donors last year. How is retention measured?

Retention 52

Retention Donor Rate Mail 52

Network for Good

OCTOBER 20, 2020

Sure, you have a lot of things to tell your donors, but unless this is your periodic newsletter (and formatted as such), keep each email to one topic. Tip 5: Track and Tweak. Your email marketing platform should show you two basic statistics: open rates and click rates. All of the data from your email (opens, clicks, etc.)

email 98

email Donor Spam Rate 98