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Build a Marketing Dream Team—Welcome AI

.orgSource

There’s a lot of news right now about people using AI to achieve better results. Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), You can also identify links that may be harming your results. But they were an impressive starting point.

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Pop the champagne: This year Candid’s grants data set turns 21!

Candid

Candid’s grants data set currently includes comprehensive information about over 30 million grants and other philanthropic transactions, such as pledges, in-kind gifts, program-related investments, etc. This data powers tools like Candid’s Foundation Directory , allowing users to see who’s giving what, where, and to whom.

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SXSW 2013: Measurement and Making Sense of Your Data

Beth's Blog: How Nonprofits Can Use Social Media

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. KD Paine reminded us again that we become what we measure so choose wisely.

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How Does Your Nonprofit Use Data To Improve Results?

Beth's Blog: How Nonprofits Can Use Social Media

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”. I’d love to see a survey of nonprofit measurement practice that quantifies this.

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Does your nonprofit mission statement drive donations?

Candid

New research conducted using data from Candid suggests that understanding this relationship can boost your nonprofit’s fundraising success. The results were dramatic, and they caused me to re-think how nonprofit mission statements relate to fundraising effectiveness. It gets them excited about helping to achieve that mission.

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Bridging the Data Disconnect Between Nonprofits and Their Funders

Beth's Blog: How Nonprofits Can Use Social Media

I’m very excited to participate in one of the evening events, a curated discussion on Data, Transparency, and Impact with Jane Meseck (Microsoft), Paul Shoemaker (Social Venture Partners) and Eric Stowe (Splash) and moderated by: Erica Mills, Claxon Marketing.

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Why Major Gifts Should Drive Your 2023 Development Plan

sgEngage

Using the toolkit’s free Reflection worksheet, gather data on your current revenue streams, audience, donor retention rates, and more. Work with the finance team and other stakeholders to ensure that your goals are SMART (Specific, Measurable, Attainable, Realistic, and Time Bound). Step 2: Identify specific, realistic goals.

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