Nonprofit Tech for Good

MARCH 31, 2021

1) 60% of nonprofits worldwide use WordPress as their website’s content management system. 2) 22% ensure that their website content designed for those with visual and hearing disabilities – up from 18% in 2019. 9) 37% actively implement a year-round search engine optimization (SEO) strategy. 6% use Wix. 6% use Wix.

Websites 363

Websites Stats Data NGO 363

Nonprofit Tech for Good

AUGUST 9, 2021

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Pages. For example: 1.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

Content 119

Content Arts Guidelines Ratio 119

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?” Simply do a search “Quotes about” and fill in what you are looking for.

Content 136

Content Strategy Tips Case Study 136

Nonprofit Tech for Good

JULY 20, 2010

That said, in addition to being a great tool to build your e-Newsletter list , if your nonprofit is regularly updating Facebook and Twitter accounts, then your organization needs to be able to produce, contribute, and distribute fresh, quality content. Share breaking news. That same is true if you get broadcast news coverage.

Content 240

Content Ideas Organization New York 240

Byte Technology

APRIL 26, 2016

If it seems that it would take several PhDs to understand exactly how the big search engines operate—from determining legitimate sites from imposters, choosing to give one site precedent over others in result listings etc.—that’s One tried-and-true way to increase your search rankings is to publish new content on a regular basis.

Search 100

Search Files Tips Language 100

Byte Technology

JULY 13, 2015

From their earliest incarnations decades ago, the one constant theme of search engines is change. Indeed, today’s Google, Yahoo and others barely resemble their clunky ancestors who returned sloppy and often meaningless listings for even simple searches. The Semantic Search. Placement Over Frequency.

Search 100

Search San Francisco Difference Websites 100

Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

St. Louis 255

St. Louis Headline Search Google 255

Forum One

MARCH 12, 2024

The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Generating variations on hashtags and keyword searches. What should I look out for when using AI?

Social Media 80

Social Media Images Video Media 80

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2012

I was honored to write a feature article in the recent issue of the NTEN journal called “ The Unanticipated Benefits of Content Curation: Reducing Information Overload.” What tools are you using for content curation? You can register for the webinar here. And, of course, I’ll also cover the tools.

Content 101

Content Benefit Skype Ratio 101

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. The good news is that you don’t need to spend hours on end searching for relevant news or updates.

Advocacy 199

Advocacy Generation Strategy Awareness 199

TechImpact

DECEMBER 16, 2013

Accepting donations, tracking volunteers , and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your nonprofit could be left out of a lot of online searches. Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online.

Online 268

Online Strategy Headline Search 268

Bloomerang

SEPTEMBER 7, 2022

How to create your end-of-year fundraising content to maximize the campaign impact. It contains all your key supporters, near and far, old and new. Don’t conceal bad news, use it to build trust with your donors. Year-end fundraising is about specific disciplines and key decisions of content and process.

Content 84

Content Donor Fundraising Headline 84

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 10, 2012

Last month, I had the pleasure of doing a session on Content Curation called “ What Can Nonprofits Learn from the Best Content Curator on the Planet: Robin Good? But remember, covering breaking news is not about aggregating and pushing out more noise related to the event. Is your organization using news discovery tools?

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News Tools Skype Aggregator 94

Pamela Grow

FEBRUARY 27, 2024

Marketing is not just about producing powerful content and sharing it on your platforms. If you have any gaps in your data, consider sending out surveys to collect more information on how audience members prefer to hear from your nonprofit and what type of content they’re most interested in consuming. Segment your audience.

Digital 59

Digital Marketing Create Social Media 59

Whole Whale

JUNE 15, 2022

Knowing a rising trend can help your comms team create content responses that will increase attention for your organization. News.google.com and can be used to search for your organization and then relevant keywords for your field of interest, include a search for competitors. General Listening. Broad social analytics.

Tools 98

Tools Guide Social Social Media 98

Bloomerang

SEPTEMBER 1, 2021

You’ve likely heard about the importance of search engine optimization (SEO), but do you know what it means and how it matters for your nonprofit? Google and other search engines need a means to rank the billions of pages they scan through—including the pages on your website. They do this through search engine optimization or SEO.

Results 83

Results Search Websites Attention 83

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

Practice 36

Practice Organization Nonprofit Content 36

TechImpact

MARCH 10, 2014

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Getting noticed online becomes more difficult every day.

Google 229

Google Results Yahoo Search 229

Bloomerang

MARCH 21, 2023

If you’re like most nonprofit professionals, you’re too busy focusing on your day-to-day tasks to search the internet for mentions of your nonprofit. It doesn’t make sense to have one staff member scour the internet every day for new articles and events. That’s great in theory, but how do you go about doing that?

Google 117

Google Summary Hurricane Language 117

.orgSource

AUGUST 14, 2023

Bard is able to access and process information from the real world through Google Search. I can also translate languages, write different kinds of creative content, and answer your questions in an informative way. Users should not employ the model to generate harmful content, engage in deception, or promote misinformation.

Language 221

Language Model Mongolia Training 221

Media Cause

APRIL 2, 2021

Developing an E-A-T Content Strategy. In 2021, Google continues to place a greater focus on the quality of content as a ranking factor- that’s why we’ll keep on hearing the term ‘E-A-T’ when it comes to SEO. Local SEO refers to the process of optimizing your online presence to show up in relevant local search results.

Trend 87

Trend Search Google Local 87

Nimble AMS

MARCH 25, 2022

Research from Community Brands consistently shows that members place high value on networking and staying up to date on industry news, trends, and regulations. They should be able to: Suggest discussion group topics and content?. Content strategy ?. Content calendar ?. Moderate and participate in online discussions?.

Community 134

Community Online Strategy Guidelines 134

Nonprofit Tech for Good

MAY 8, 2019

Race Forward’s digital footprint now includes four main properties, including Colorlines , a daily news site. The Race Forward communications team constantly revisits their strategies in search for more resonant messages and new opportunities for engagement. The web is always changing.

Online 248

Online Hunger Metrics Drupal 248

Velir

JUNE 2, 2021

Content marketers know the power of a good headline: it can sustain organic search traffic for years, drive viral shares on social media, and capture the attention of new audiences. However, people get their news from headlines in a way they never did in the past.

Headline 78

Headline Effective Attention Social Media 78

TechImpact

APRIL 23, 2014

You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Organic searches. “Go The vast majority of web users are using Google to identify which webpages have the information they’re searching for.

Generation 234

Generation Websites Social Media Search 234

NTEN

MARCH 8, 2013

With information overload all the time, and fewer than 24 hours in a day to consume it, users have turned to online communities to play the role of content curation. NPR is a well-established news organization; Pandora, on the other hand, is a community of music lovers that share their data to shape online “radio stations.”.

Content 80

Content Community Music Roles 80

TechImpact

OCTOBER 17, 2013

In late August, Google released their search data on nonprofits, indicating that donation-related searches jump from 2% in August to 21% in September! Donors start out with a search for nonprofit information. Donors start out with a search for nonprofit information.

Digital 183

Digital Donation Strategy Mobile 183

Pamela Grow

MARCH 6, 2024

The author of Everybody Writes (2nd Edition): Your New and Improved Go-to Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business , not to mention a founder of MarketingProfs , Ann knows engaging writing.

Resource 98

Resource Newsletter Case Study Nonprofit 98

Whole Whale

JANUARY 27, 2022

News outlets will now look more at how a CEO Tweets vs what is reported in a quarterly earnings report. Whole Whale Content Calendar to organize out a year in themes Read this before starting a nonprofit podcast. Feedly.com is a tool that helps search and organize news across many different outlets. Social Media Tools.

Profile 98

Profile Social Linkedin Audio 98

M+R

JULY 6, 2023

Reading time: 4 minutes Look, nobody really wants to join a new social media platform. But we do need a place where we can reach supporters, share content, and look at pictures of other people’s dogs — preferably without being subjected to harassment, trolling, misinformation, and attacks on our democracy. So the search continues.

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Twitter Org Meme Alternative 102

Nonprofit Tech for Good

JANUARY 24, 2021

That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Make it a point to find them so you’re getting as many eyes on your attention-deserving content as possible. 4) Find new, creative ways to show impact. Not to worry.

Donor 328

Donor Ideas Social Nonprofit 328

Nimble AMS

AUGUST 19, 2021

According to Gallup, Americans remain distrustful of mass media as well, with 60 percent saying their trust and confidence in the media to report the news “fully, accurately, and fairly” is “not very much” or “none at all”. A social networking feed – so members can view and comment on relevant content.

Industry 78

Industry Associations Job Social Network 78

Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. This is not groundbreaking news, yet many nonprofit organizations (Candid included) have hesitated to jump in for a variety of reasons. Creating video content takes time, energy, and enthusiasm.

Video 140

Video Social Media Evaluation Audience 140

Qgiv

JULY 21, 2022

Instead of personal updates and other news, LinkedIn is for professional content and connections. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible. Create interesting content. Create your company page.

Linkedin 52

Linkedin Social Media Practice Media 52

Media Cause

MAY 30, 2023

being the first to share with your followers a piece of breaking news) and creating content to coincide with these trends. #3 3 Use hashtags Hashtags will make your content more discoverable. And her followers loved it, deeming the campaign “genius” and the “the best example of nonviolent protest.”

Impact 72

Impact Strategy Advocacy Remix 72

.orgSource

AUGUST 28, 2023

You might even begin your search by following related hashtags on social platforms or industry forums. A social media following doesn’t guarantee that exclusive pedigree. Although an expert who comes with a big social network would be at the top of my list.

YouTube 221

YouTube Industry Leadership Podcast 221