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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. First ask yourself, what demographics do these stakeholders fall into?

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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

One of the main reasons it’s challenging to answer more complex questions using your data is because it’s strewn between multiple platforms like your website, email, event management, community and online learning systems. What are real-time trends and demographics of our meeting registrants? Which programs matter most to our members?

Analytics 169
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Audience Research vs. Usability Testing: Which to Use When

Forum One

The most common approaches are through two research approaches: audience research and usability testing. Human-centered design, design thinking, and research best practices all champion the value of putting people first. Defining your research goals. This is where audience research comes in.

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Preparing Your Association for AI

Association Analytics

With the amount of data available, tools are leapfrogging each other monthly, which means it might take some research to find which one works best for you. If your association caters to healthcare, law, finance, or other industries, start brainstorming about how your members can use AI to create content and make better decisions faster.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

This involves looking at demographics, motivations, and preferences. Research The first step is finding as much information as you can from your existing analytics. Social media platforms : help us gauge who and what our audience is engaging with. You can gather some data (especially demographic data) from other analytics.

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How to Use Trial & Error to Find the Right Fundraisers for Your Nonprofit

Nonprofit Tech for Good

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. Another way to expand on a nearly-there fundraiser is to conduct some informal market research.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Check out your favorite organization’s social platforms or look at nonprofits with similar causes to your own.